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	<title><![CDATA[zoominfo Resources | ZDNet]]></title>
	<link><![CDATA[http://updates.zdnet.com/tags/zoominfo.html]]></link>
	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to zoominfo]]></description>
	<s:counts start="0" returned="8" found="8" />
	<language>en-us</language>
	<item>
		<title><![CDATA[ZoomInfo spins off 'bizographic' platform for controlled circulation online advertising play]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Gardner/?p=2670]]></link>
		<description><![CDATA[Business information provider ZoomInfo has spun off its advertising business units in a new company, Bizo, offering a targeted B2B advertising platform, or what it calls "bizographic" advertising.    Privately held and venture-backed ZoomInfo, Waltham, Mass., announced a new set of business segments last fall, but has now...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 21 May 2008 08:21:26 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://updates.zdnet.com/tags/online+advertising.html"><![CDATA[Online Advertising]]></category>
		<category domain="http://updates.zdnet.com/tags/zoominfo.html"><![CDATA[ZoomInfo]]></category>
		<category domain="http://updates.zdnet.com/tags/b2b.html"><![CDATA[B2B]]></category>
		<category domain="http://updates.zdnet.com/tags/e-business%252fe-commerce.html"><![CDATA[E-business/E-Commerce]]></category>
		<category domain="http://updates.zdnet.com/tags/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://updates.zdnet.com/tags/dana+gardner.html"><![CDATA[Dana Gardner]]></category>
	</item>
	<item>
		<title><![CDATA[ZoomInfo offers evidence of 'controlled circulation' advertising benefit now emerging on the web]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Gardner/?p=2585]]></link>
		<description><![CDATA[Get ready for new "controlled circulation" models on the web, ones that target you based not on your preferences for music or soft drinks -- but on what you consume in your occupation. Think of it as B2B social networking. [Update: LinkedIn is tacking furiously in this direction.]  ...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 07 Dec 2007 08:33:19 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/goods.html"><![CDATA[Goods]]></category>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://updates.zdnet.com/tags/benefit.html"><![CDATA[Benefit]]></category>
		<category domain="http://updates.zdnet.com/tags/seller.html"><![CDATA[Seller]]></category>
		<category domain="http://updates.zdnet.com/tags/buyer.html"><![CDATA[Buyer]]></category>
		<category domain="http://updates.zdnet.com/tags/zoominfo.html"><![CDATA[ZoomInfo]]></category>
		<category domain="http://updates.zdnet.com/tags/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://updates.zdnet.com/tags/b2b.html"><![CDATA[B2B]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/e-business%252fe-commerce.html"><![CDATA[E-business/E-Commerce]]></category>
		<category domain="http://updates.zdnet.com/tags/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://updates.zdnet.com/tags/dana+gardner.html"><![CDATA[Dana Gardner]]></category>
	</item>
	<item>
		<title><![CDATA[Survey uncovers heightening reliance on search across business purchasing]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Gardner/?p=2542]]></link>
		<description><![CDATA[Listen to the podcast. Or read a full transcript. Or Watch the video here. Sponsor: ZoomInfo.    It seems that businesses, whether they're small or global 2000 concerns, are buying more supplies using search at some point in the B2B procurement process. Some people begin and end a...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 17 Sep 2007 17:46:02 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/search+engine.html"><![CDATA[Search Engine]]></category>
		<category domain="http://updates.zdnet.com/tags/survey.html"><![CDATA[Survey]]></category>
		<category domain="http://updates.zdnet.com/tags/zoominfo.html"><![CDATA[ZoomInfo]]></category>
		<category domain="http://updates.zdnet.com/tags/b2b.html"><![CDATA[B2B]]></category>
		<category domain="http://updates.zdnet.com/tags/e-business%252fe-commerce.html"><![CDATA[E-business/E-Commerce]]></category>
		<category domain="http://updates.zdnet.com/tags/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://updates.zdnet.com/tags/dana+gardner.html"><![CDATA[Dana Gardner]]></category>
	</item>
	<item>
		<title><![CDATA[Xing links up with ZoomInfo]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-10532-0.html?forumID=1&threadID=35017&messageID=645472&start=0]]></link>
		<description><![CDATA[Xing links up with ZoomInfoZoomInfo is not a social networkWhile I can support XING's claim that networking is dividing into "dating" and "business", just has we have a private and a professional life, there are a number claims in the XING's press release I can't agree to. I have been...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Fri, 15 Jun 2007 01:18:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/business+structures.html"><![CDATA[Business structures]]></category>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[SEARCH]]></category>
		<category domain="http://updates.zdnet.com/tags/xing.html"><![CDATA[Xing]]></category>
		<category domain="http://updates.zdnet.com/tags/zoominfo.html"><![CDATA[ZoomInfo]]></category>
	</item>
	<item>
		<title><![CDATA[Xing links up with ZoomInfo]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=5381]]></link>
		<description><![CDATA[While most of the attention on social networking attention is focused on Facebook,  Xing continues to build out its social network of business connections. Today Xing, and its parent company OPEN Business Club AG, announced that it is partnering with ZoomInfo, a business data search engine that identifies company...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 14 Jun 2007 08:42:27 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://updates.zdnet.com/tags/social+networking.html"><![CDATA[Social networking]]></category>
	</item>
	<item>
		<title><![CDATA[ZoomInfo's immature semantic search engine]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-10532-0.html?forumID=1&threadID=32117&messageID=592087&start=0]]></link>
		<description><![CDATA[ZoomInfo's immature semantic search engineWe all work for Plaxo :-)Doing a person search Zoominfo tells me I worked for Plaxo. I never  did, however, I commented on the Plaxo article at Techcrunch :-)]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Mon, 02 Apr 2007 16:10:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[SEARCH]]></category>
		<category domain="http://updates.zdnet.com/tags/zoominfo.html"><![CDATA[ZoomInfo]]></category>
		<category domain="http://updates.zdnet.com/tags/plaxo+inc..html"><![CDATA[Plaxo Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/search+engine.html"><![CDATA[search engine]]></category>
	</item>
	<item>
		<title><![CDATA[ZoomInfo's immature semantic search engine]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4766]]></link>
		<description><![CDATA[ZoomInfo launched what the company calls the first "market-ready semantic search engine." It aggregates and organizes data on companies, product categories, industries and other vectors, crawling Web sites, press releases, blogs news services, financial filings and other public sources. ZoomInfo has the rudiments of semantic search, analyzing the data it...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 02 Apr 2007 10:34:13 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[Search]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
	</item>
	<item>
		<title><![CDATA[Business context search, a researcher's dream come true]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Gardner/?p=2384]]></link>
		<description><![CDATA[Ive been experimenting with search on a new level -- business ecology networking. And its proven an IT researchers dream.ZoomInfo has taken a new slice on search by giving its users not only a resume-like definition of individuals -- it gives a powerful definition of the bucket or buckets that...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 01 Dec 2006 11:46:25 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/podcasts.html"><![CDATA[Podcasts]]></category>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[search]]></category>
		<category domain="http://updates.zdnet.com/tags/zoominfo.html"><![CDATA[ZoomInfo]]></category>
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