zetia

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Go with the generic

It was fun this morning, watching the contortions of the morning anchors as they tried to spin the bad news about Zetia without admitting the plain, simple truth. If your cholesterol is high go with the generic. While Zetia and Vytorin, which combines Zetia...

Tags: generic, zetia, insurance, branding, operational accounting, business operations, corporate insurance, marketing, finance, dana blankenhorn

Blog posts 2008-03-31

Additional Resources

Baby aspirin and the Vytorin scandal

You can't learn everything about a compound while it's patented. (Bayer Leverkusen is the only soccer team I know with a pill in its team shield.) Take aspirin. When I was a little kid my mom gave me baby aspirin for headaches. Little, orange, chewable. Delicious. On...

Tags: patent, media, u.s. congress, vytorin, heart attack, mini-industry, team management, benefits, management, human resources, dana blankenhorn

Blog posts 2008-01-18

The big pharma credibility gap

Whenever I visit my family doctor the candyman is there. The candyman is my nickname for my doctor's drug rep, or "detail man." His candy consists of samples. Sometimes, if my symptoms are right, I get some. Candymen may have more to do with your medical visit than...

Tags: generic, industry, doctor, fiction, candyman, oxfam, strategy, corporate law, management, business operations, dana blankenhorn

Blog posts 2008-01-17

What the electronic medical record movement needs

What the electronic medical record movement needsBut Consensus REQUIRES Leadership!Dana:As usual, you're absolutely right about consensus among vendors and standards would go a long way toward making ubiquitous electronic medical records a reality. But such consensus itself requires leadership. Such leadership must be able to persuade stakeholders to resist sometimes...

Tags: e-health, healthcare, electronic health record, leadership, electronic medical record movement, medicalert, patient

Discussion threads 2008-01-15

What the electronic medical record movement needs

The march toward automating health records goes on. (Image of stick memory from MedicAlert.) New York has set a goal of getting its basic records online by the end of this year. That's patient charts, referrals, and prescription data. Medical groups are already touting...

Tags: patient, electronic health record, health care, standards, quality, e-health, leadership, healthcare, business operations, management, dana blankenhorn

Blog posts 2008-01-15