word-of-mouth marketing

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Word of mouth marketing: It's all about love

Word of mouth marketing: It's all about loveToo CoolI just checked out the place I buy groceries from. They have this service too on the web. Thanks for pointing it out, I'd never even thought to look for something like this.Thanks, MaureenThanks for the opportunity - it was a great...

Tags: Channel management, Word-Of-Mouth Marketing

Discussion threads 2007-06-05

Word of mouth marketing: It's all about love

I do my food shopping at Stop & Shop a East Coast chain -- mainly because I can flip through the online weekly sales flyer. I click on the items that I want and they are added to my shopping list, which I then print. Now that you know, you may do your...

Tags: blog, blog post, Blogs, Customer Service, E-communications, Maurene Caplan Grey, Stop & Shop, Web 2.0, Word of Mouth Marketing (WOMM), Word-of-Mouth Marketing

Blog posts 2007-06-05

Additional Resources

A1 Keyword Research 2.0.2 (Windows)

Optimize Web site content and ad campaigns. Find related keywords and phrases. Build keyword lists that cover all variations, for example: combine and tumble keyword lists. Cover all word permutations, spelling errors, and missing spaces. View past ranking positions on graphs and charts. Concurrently check multiple websites for multiple phrases...

Tags: Microsoft Windows, Keyword, Micro-Sys, Web Site Development, Web Technology, Marketing Research, Internet, Marketing

Software downloads 2009-11-25

All-Business-Letters 4.2 (Windows)

Including 4,500 professionally written business, sales, and marketing letters, correspondences and also writing guides in more than 1,000 categories that covers all business situations. All-Business-Letter also presents robust built-in word processor, advanced grammar check, treasure dictionary, new and updated documents, RTF find and replace, send fax system, document archive &...

Tags: Microsoft Windows, InforDesk, Fax, Marketing Research, Marketing

Software downloads 2009-10-01

All-in-One Submission Tool 8.88 (Windows)

All-in-One Submission is search engine submission software that automatically submits your URL to 880,000 search engines, directories, and link pages, including Yahoo, Dmoz, and Google. It includes a Meta tag generator, a key word density analyzer, a doorway page generator, a Web site ranking utility, a report generator, an engine...

Tags: Database, All-in-One, Monitoring, Microsoft Windows, All-in-One Submission, Channel Management, Search, Storage, Marketing, Hardware

Software downloads 2009-04-06

How much would an $800 Apple laptop hurt Microsoft?

Just when the Windows marketing team thought things probably couldn't get much worse, there's word that Apple may be gearing up to launch a new Macbook with a low-end $800 price point. by Mary Jo Foley

Tags: PC, Microsoft Windows Vista, Apple Inc., Microsoft Corp., Laptop Computer, Microsoft Windows, Ultramobile PCs (UMPCs), Microsoft Windows Vista (Longhorn), Desktops, Notebooks, Operating Systems, Software, Tablets, Hardware, Notebooks & Tablets, Emerging Technologies, Mary Jo Foley

Blog posts 2008-10-09

Now is the Time for HD Video Communications - The Smart Business Tool

More and more organizations today are turning to HD video communications as an everyday business communication tool. Why? Because video communications today is High Definition - the same quality as you experience on your home HDTV. And Telepresence, the new buzz word in video...

Tags: Communication, Video, Tool, GBH Communications, Video Communication, Corporate Communications, Marketing

Webcasts 2008-06-25

News to know: IE 8; Vista; Yahoo & Hillary

Notable headlines:Microsoft starts gathering IE 8.Adobe to send PDF to standards group. Adobe releasing PDF spec to ISO embracing the Open Web. Adobe statement. iTunes fertile new ground: PDFcasting. Microsoft copies BlueJ, admits it, then patents it.Open-source identity projects connect with Microsoft. IBM contributes ID software to open source security...

Tags: General, Microsoft Windows Vista

Blog posts 2007-01-29

Google's secret weapon is a four letter word

Google's secret weapon is a four letter worddEATH TO ms!HEHEGeez...Thanks for writing a whole piece dedicated to telling us how clever you've been in your past writings... I'm sure ZD would much rather refer to your pieces as "The Oracle" but Larry might sue them - I'm sure you already...

Tags: letter word, Google Inc., Simple Fact

Discussion threads 2007-01-20

Web 2.0 success metrics: Revenues, profits in 2007?

Web 2.0 success metrics: Revenues, profits in 2007?Going ViralSeems like everywhere you look, the web is moving into a new realm where viral marketing is the key. To develop a product/service or merely a site that people can relate to and from there - spread the word.Ash Gilpinwww.ashgilpin.comRevenues =...

Tags: Channel management, Operational accounting, WEB 2.0 SUCCESS METRICS, revenue, Web 2.0, Web

Discussion threads 2006-12-23

EurekaWare 2.02 (Windows)

Microsoft Outlook becomes contact management software for real estate agents. Ideal for realtors who need easy to use real estate contact management and marketing tools. Eurekaware installs as an add in into Microsoft Outlook and work seamlessly with Outlook allowing you to manage your real estate business without changing your...

Tags: Marketing, Microsoft Windows, EurekaWare, EurekaWare 2.02, Real Estate, Business Operations

Software downloads 2006-12-15

ECE acquires Indian call center

ECE acquires Indian call centernew buzz word...'right shore'These slick marketing guys are so good in making you think that excrements smell like roses.Here's my try on it: "greed shore"!

Tags: Call centers, Customer relationship management (CRM), ECE

Discussion threads 2004-01-02

LEAD for Office 2000 8.3.3 (Windows)

LEAD is a business to business CRM system Customer Relationship Management that is powerful and easy to use. LEAD interfaces with Microsoft Office to allow you to manage your Word documents, to create sales campaigns using Word, produce your TO DO Lists and manage your sales leads using our Opportunity...

Tags: Shareware, Microsoft Office 2000, Microsoft Windows, Email Marketing, CRM, APT Software Services, Sales Strategy, Sales Force Management, Microsoft Word, E-mail, Microsoft Office, Marketing Research, Enterprise Software, Sales, Office Suites, Software, Online Communications, Marketing

Software downloads 2001-01-16

Develop Your Marketing Strategy

Effective marketing requires a strategy based on comprehensive and accurate information. As a marketing professional, one needs to know the target audience, the industry, and the competitors. Marketing data collection templates available in Microsoft Office InfoPath 2003 and Microsoft Office Word 2003 can help guide a person as he or...

Tags: Marketing Strategy, Microsoft Corp., Marketing Research, Marketing

Webcasts

Profile Your Target Audience

As a marketing communications manager, a person knows that one needs to understand the target audience in order to create a successful marketing strategy. The Targeting Audience Profile TAP templates in Microsoft Office Word 2003 and Microsoft Office InfoPath 2003 help a person gain insight into customer demographics and psychographics....

Tags: Microsoft Corp., Marketing Research, Microsoft Office, Marketing, Office Suites, Software

Webcasts

Develop Your Direct Mail Campaign

Using direct mail to target the audience takes some planning. A person can use Microsoft Office Project Professional 2003 to help organize this process by creating a direct mail marketing plan and tracking details, tasks, and milestones. This webcast shows how to build a mailing list in Microsoft Office Access...

Tags: Microsoft Office, Microsoft Corp., Direct Mail

Webcasts