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- Pepsico Saved from Suicide Campaign by Twitter?
- It's not easy to push consumer products these days as discretionary spend dries up and advertising channels become ever fragmented. Understandable then when corporations are seduced into more edgier terrain by their creative agencies. And yet where trust and sustainability is at a premium, its hard to figure how BBDO convinced Pepsico to cross the line...
- Tags: Advertisement, PepsiCo, Suicide, Twitter, BBDO, Christine Lu, TBWA, James Farrar
- Blog posts 2008-12-04
- Let's be smart about patching databases
- * Ryan Naraine is traveling. Guest editorial by Slavik Markovich Every quarter, around the time of the Oracle Critical Patch Update CPU or the Microsoft "Patch Tuesday," rituals take place – some behind closed doors, others in the media. Web sites report of the...
- Tags: Risk, Oracle Corp., Patch Management, Storage, Strategy, Databases, Security, Hardware, Management, Enterprise Software, Software, Data Management, Ryan Naraine
- Blog posts 2008-12-03
- Microsoft disparages open-source TCO with year-old case study
- Microsoft disparages open-source TCO with year-old case study1.48 Million?!Does the study actually list where this kind of money was saved? Because I honestly do not see it. There would have to be a HUGE difference in IT cost to account for that.RE: Microsoft disparages open-source TCO with year-old case studySounds...
- Tags: ROI/TCO, Microsoft Corp., TCO, open source
- Discussion threads 2008-12-03
- Can Healthline give insurers wellness on the cheap?
- Can Healthline give insurers wellness on the cheap?Healthline ResponseHello Dana: I’d like to clarify Healthline's relationship with myOptumHealth.com. Healthline licenses our Medically Guided Search technology and HealthSTAT ad serving technology to myOptumHealth.com, to improve site experience and ad relevancy, respectively. Optum designed the site and has a team of talented...
- Tags: Vertical industries, Insurance, Benefits, HEALTHCARE, Healthline, myOptumHealth.com, health care, insurance company, Optum
- Discussion threads 2008-12-02
- Google analyst sees falling revenue and board conflict
- Global Equities Research analyst Trip Chowdhry predicts Google's revenue will fall in the next two years and the company is about to hit its adolescent stage with board conflicts and layoffs. In a research note, Chowdhry lays out the case. The gist: The economy is putting pressure...
- Tags: Revenue, Google Inc., Board, Trip Chowdhry, Contacts, VC, Corporate Governance, Business Operations, Corporate Law, Larry Dignan
- Blog posts 2008-12-02
- Google Chrome and the extension conundrum
- Google Chrome and the extension conundrumTask managerBeing able to see how much RAM/CPU/Network each extension uses up ought to help users decide which extensions they should remove to speed up their browser.Boy, Firefox must really suckI see no other reason why Google spends so much time and money in recreating...
- Tags: Web browsers, Google Inc., Google Chrome, Web browser, Mozilla Firefox
- Discussion threads 2008-12-02
- Who put the 'crap' in 'Crapintosh'?
- Zack Whittaker has taken a few days off to "get his head together", so in the meantime his best friend, Elliot Harrison, has stepped up to the firing squad to cover this week. The hate campaign certain Windows users have against Macintosh users must ...
- Tags: Apple Macintosh, Zack Whittaker, Desktops, Hardware
- Blog posts 2008-12-02
- Just what does it take to switch to desktop Linux (part 2)?
- Just what does it take to switch to desktop Linux (part 2)?Compiz Fusion's magnifier plugins and ADA complianceI've done a test in using a magnifier and enhanced desktop zoom plug-in in Compiz Fusion and it lacked support for input tracking. For example, run openOffice and zoom in until you don't...
- Tags: Americans with Disabilities Act (ADA), Operating systems, Freedom Scientific, Compiz-fusion, Zoomtext, Linux, Americans with Disabilities Act, desktop, WinDOS, Ubuntu, desktop Linux
- Discussion threads 2008-12-01
- Just what does it take to switch to desktop Linux (part 2)?
- At well over 300 talkbacks and counting, plenty of folks took my challenge (and my reader's challenge) to sort out just what it would take to switch from Windows to desktop Linux. Obviously, there was plenty of the standard Windows vs. Linux bickering, but there were also a lot...
- Tags: Desktop, Americans With Disabilities Act, Desktop Linux, Linux, Microsoft Windows, Americans With Disabilities Act (ADA), Operating Systems, UNIX, Open Source, Remote Access, Software, Human Resources, Gender And Diversity, Christopher Dawson
- Blog posts 2008-12-01
- Google outlines plan for extensions in Chrome
- Google outlines plan for extensions in ChromeYou are on target, GarettI would enjoy using Chrome if it were not for the features it lacks:☻ It lacks common user controls☻ It lacks needed functionalities (like ad-blocking, JavaScript controls, cross-site scripting controls, etc.)☻ It lacks Bookmark management ([i]including[/i] Sort features)☻ It lacks...
- Tags: Web browsers, Chrome, Google Inc.
- Discussion threads 2008-12-01
- The Simpsons lampoon Apple
- The Simpsons lampoon AppleHilarious and true!Some just have their tongues lodged so far up Steve Jobs' emaciating rearend that they just can't see how sadly ironic their self perceptions are.RE: The Simpsons lampoon AppleAh...too sad for the video...Thank you for your interest in FOX.This episode is currently only available to...
- Tags: Microsoft Windows, Mac-user, Aesop, Apple Inc., SIMPSONS
- Discussion threads 2008-12-01
- Go, Carts, Go! Trumps "drill, baby, drill."
- Go, Carts, Go! Trumps "drill, baby, drill."Exxon going to courtHow about never. Exxon winds up in court because of whackjobs like you and your fellow communists. If go carts became a huge profit center, Exxon would get into the battery business.Just more proof that having a brain doesn't mean you've...
- Tags: Exxon Mobil Corp., Go! Trumps
- Discussion threads 2008-12-01
- Security Lessons and Your Personal Firewall
- There's an interesting dynamic I've been noticing and discussing a lot recently - people and companies are grappling with how to project some facets of their lives and information online while keeping other areas secret. As i suggested in my previous post, it...
- Tags: Facebook, Firewall, Personal Firewall, Security, Oliver Marks
- Blog posts 2008-11-30
- Virus hits nearly 75% of systems on Afghanistan military base
- Virus hits nearly 75% of systems on Afghanistan military baseThis isn't news.It's par for the course.RE: Virus hits nearly 75% of systemsHave these people not heard of Linux or Mac OS X?What these reports don't tell you...Is that the great majority of these infected systems are simply email stations for...
- Tags: Cyberthreats, Microsoft Windows, Viruses and worms, SECURITY, virus, military base, Linux
- Discussion threads 2008-11-29
- Icahn: 'I like Jerry'; Yahoo needs Microsoft search deal
- Icahn: 'I like Jerry'; Yahoo needs Microsoft search dealYahoo needs or Icahn needs??Please, lets be very clear. Icahn need the MS deal to make $$$ on the sale.He has absolutely no interest in Yahoo or the company's long term survival. His only interest is in himself. He...
- Tags: Yahoo! Inc., Icahn, Microsoft Corp., Google Inc.
- Discussion threads 2008-11-29
- Don't call me a 'mommyblogger' - the Motrin brouhaha
- Don't call me a 'mommyblogger' - the Motrin brouhahaThe ad perfectly targeted the intended audienceMoms who despise the "look at my fashion accessory baby" women.shoe fitsIf you write solely about motherhood issues on a blog, you can certainly be labeled a 'mommyblogger'. Being a mother in general has nothing...
- Tags: Blogging, blog, blogger, Motrin
- Discussion threads 2008-11-28
- Don't call me a 'mommyblogger' - the Motrin brouhaha
- * Jennifer Leggio is on vacation Guest editorial by Joanne Bamberger Things got a little heated in the blogosphere last week over a Motrin ad suggesting that babies were the new mommy accessory. I don't know what was going on the...
- Tags: Mother, Advertisement, Network, Blog, Insult, Joanne Bamberger, Blogging, Networking, Internet, Jennifer Leggio
- Blog posts 2008-11-28
- Hapax CEO recognises importance of shared infrastructure moving forward
- I had an enjoyable conversation with Mark Redgrave recently, ahead of his company's unveiling of their 'meaning platform,' Amplify. Mark is CEO of London-based Hapax, a company that has been applying patented technology to natural language processing NLP since 2000. According to the Press...
- Tags: Natural Language Processing, Advertisement, Brand, Ontology, Amplify, Branding, Marketing, Paul Miller
- Blog posts 2008-11-28
- 79% of Internet users have clicked on an ad
- More than half of US consumers with Internet access use social networking services, and penetration will continue to grow. Consumers are also spending ever-greater amounts of time on SNS, a fact that has advertisers drooling over the opportunity represented by SNS. IDC found that consumers who use SNS also tend...
- Tags: Advertisement, Internet User, Internet, SNS, AM
- Blog posts 2008-11-27
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