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	<title><![CDATA[web analytics Resources | ZDNet]]></title>
	<link><![CDATA[http://updates.zdnet.com/tags/web+analytics.html]]></link>
	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to web analytics]]></description>
	<s:counts start="0" returned="20" found="30" />
	<language>en-us</language>
	<item>
		<title><![CDATA[Beyond Web Analytics for Retail Banks: A New Generation of Customer Experience Analytics: Increasing Sales Revenue and Improving Service by Gaining Actionable Multi-Channel Intelligence]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=1130863]]></link>
		<description><![CDATA[The opportunity, the optimum solution, is an approach that combines dynamic real-time online data collection with industry-leading customer intelligence. Such an approach enables a bank to see, measure and understand every aspect of a customer's experience - everything a customer sees and everything they do online, timed to the millisecond...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 01 Sep 2008 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/bank.html"><![CDATA[Bank]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/sas+institute.html"><![CDATA[SAS Institute]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+experience.html"><![CDATA[Customer Experience]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/financial+services.html"><![CDATA[Financial Services]]></category>
	</item>
	<item>
		<title><![CDATA[Beyond Web Analytics - A New Generation of Customer Experience Analytics: Increasing Sales Revenue and Improving Service by Gaining Actionable Multi-Channel Intelligence]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=1140155]]></link>
		<description><![CDATA[Organisations recognise that understanding how their customers and prospects interact with their websites, together with all other touchpoints such as call centres and face-to-face interactions, plays a vital role in helping them achieve the strategic aim of enhancing the customer experience. This is about understanding individual customers and their interactions...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 01 Sep 2008 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/sas+institute.html"><![CDATA[SAS Institute]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+experience.html"><![CDATA[Customer Experience]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Beyond Web Analytics for Insurers]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=1140157]]></link>
		<description><![CDATA[Insurers recognise that understanding how their customers and prospects interact with their websites, together with all other customer touchpoints such as call centres and face-to-face interactions, plays a vital role in helping them achieve the strategic aim of enhancing the customer experience. This is about understanding individual customers and their...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 01 Sep 2008 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/insurance+company.html"><![CDATA[Insurance Company]]></category>
		<category domain="http://updates.zdnet.com/tags/sas+institute.html"><![CDATA[SAS Institute]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+experience.html"><![CDATA[Customer Experience]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/insurance.html"><![CDATA[Insurance]]></category>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://updates.zdnet.com/tags/corporate+insurance.html"><![CDATA[Corporate Insurance]]></category>
		<category domain="http://updates.zdnet.com/tags/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[SurfStatsLive Real-Time Reporting Server Professional 3.4.0.17 (Windows)]]></title>
		<link><![CDATA[http://downloads.zdnet.com/abstract.aspx?docid=605391]]></link>
		<description><![CDATA[SurfStatsLive Reporting Service is a Windows 2000/2003 server-based web analytics product. Web Hosts and Service Providers can provide browser-based on-demand Website Statistics reports for clients. The program can generate reports down to sub-directory level, which is useful for web hosts with resellers. IIS Web Sites can be imported to speed...]]></description>
		<s:doctype><![CDATA[Software downloads]]></s:doctype>
		<pubDate>Mon, 24 Dec 2007 00:00:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/server.html"><![CDATA[Server]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/surfstats+software.html"><![CDATA[SurfStats Software]]></category>
		<category domain="http://updates.zdnet.com/tags/surfstatslive+reporting+service.html"><![CDATA[SurfStatsLive Reporting Service]]></category>
		<category domain="http://updates.zdnet.com/tags/microsoft+windows.html"><![CDATA[Microsoft Windows]]></category>
		<category domain="http://updates.zdnet.com/tags/web+site+development.html"><![CDATA[Web Site Development]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://updates.zdnet.com/tags/operating+systems.html"><![CDATA[Operating Systems]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[WASP 0.25 (Windows)]]></title>
		<link><![CDATA[http://downloads.zdnet.com/abstract.aspx?docid=795463]]></link>
		<description><![CDATA[The Web Analytics Solution Profiler is aimed at Web Analytics implementation specialists, Web analysts and savvy Web surfers who wants to understand how their behavior is being analyzed by the sites they visit. Provides detailed information about the data being collected trough Query String and Cookies by web analytics solutions....]]></description>
		<s:doctype><![CDATA[Software downloads]]></s:doctype>
		<pubDate>Fri, 28 Sep 2007 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/microsoft+windows.html"><![CDATA[Microsoft Windows]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/stephane+hamel.html"><![CDATA[Stephane Hamel]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics+solution+profiler.html"><![CDATA[Web Analytics Solution Profiler]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/finance.html"><![CDATA[Finance]]></category>
	</item>
	<item>
		<title><![CDATA[Data Backup Solution for Web Analytics Specialist]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=393023]]></link>
		<description><![CDATA[Lynchpin is a full service online analytics agency offering web measurement, reporting, analysis and consultancy expertise. They wanted to be able to keep their existing infrastructure in Edinburgh and be able to back up to a backup site, where the data would be easy to recover in the event of...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<pubDate>Tue, 04 Sep 2007 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/edinburgh.html"><![CDATA[Edinburgh]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/data+backup.html"><![CDATA[Data Backup]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/lynchpin.html"><![CDATA[Lynchpin]]></category>
		<category domain="http://updates.zdnet.com/tags/backups.html"><![CDATA[Backups]]></category>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/finance.html"><![CDATA[Finance]]></category>
	</item>
	<item>
		<title><![CDATA[Web Analytics Developer Standardizes on Microsoft Software to Gain Competitive Edge]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=354840]]></link>
		<description><![CDATA[In the past, Web analytics solution provider WebTrends maintained its products on multiple platforms, with its products for Linux and UNIX accounting for 41 percent of costs but only 17 percent of revenue. To better align itself with market demands, WebTrends decided to standardize on the Windows operating system for...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<pubDate>Sun, 01 Jul 2007 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/developer.html"><![CDATA[Developer]]></category>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/webtrends+corp..html"><![CDATA[WebTrends Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/microsoft+corp..html"><![CDATA[Microsoft Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics+developer.html"><![CDATA[Web Analytics Developer]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/tools+%2526+techniques.html"><![CDATA[Tools & Techniques]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MSFT</category>
		<category domain="tickers">MSFT</category>
	</item>
	<item>
		<title><![CDATA[Taking Web analytics to new data types (Visual Sciences: Web analytics style throughout the enterprise)]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-10532-0.html?forumID=1&threadID=33778&messageID=620615&start=0]]></link>
		<description><![CDATA[Taking Web analytics to new data types (Visual Sciences: Web analytics style throughout the enterprise)interesting..interestinghttp://www.popscreensavers.net3D screensavers]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Tue, 15 May 2007 03:56:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing research]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/visual+sciences+inc..html"><![CDATA[Visual Sciences Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/data+type.html"><![CDATA[data type]]></category>
	</item>
	<item>
		<title><![CDATA[Google Analytics: Should Google be minding YOUR Web business?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=1324]]></link>
		<description><![CDATA[Google is doing a full court press for &ldquo;V2&rdquo; of Google Analytics.  Occam&rsquo;s Razor blog by Avinash Kaushik, an &ldquo;independent consultant&rdquo; and author of &ldquo;Web Analytics, an hour a day&rdquo;:Version 2 is so radically different and provides such a compelling value proposition to users of web analytics that I...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 09 May 2007 19:07:44 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/metrics.html"><![CDATA[Metrics]]></category>
		<category domain="http://updates.zdnet.com/tags/google+software+applications.html"><![CDATA[Google Software Applications]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise.html"><![CDATA[Enterprise]]></category>
	</item>
	<item>
		<title><![CDATA[WebSideStory becomes Visual Sciences; bolsters enterprise focus]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=5021]]></link>
		<description><![CDATA[      Web analytics company WebSideStory has changed its name to Visual Sciences and launched a bevy of new software products to expand more into enterprise software.    Image Gallery: These screenshots show the latest Web/data analytics software from Visual Sciences.   ...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 09 May 2007 13:13:01 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+technology.html"><![CDATA[Web Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/software+infrastructure.html"><![CDATA[Software Infrastructure]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+2.0.html"><![CDATA[Enterprise 2.0]]></category>
		<category domain="http://updates.zdnet.com/tags/datacenter.html"><![CDATA[Datacenter]]></category>
		<category domain="http://updates.zdnet.com/tags/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
	</item>
	<item>
		<title><![CDATA[Visual Sciences: Web analytics style throughout the enterprise]]></title>
		<link><![CDATA[http://content.zdnet.com/2346-10532_22-65334.html]]></link>
		<description><![CDATA[Visual Sciences, formerly known as WebSideStory, is bolstering its reach into the enterprise with a series of 3D applications. ]]></description>
		<s:doctype><![CDATA[Image galleries]]></s:doctype>
		<pubDate>Wed, 09 May 2007 12:04:21 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/websidestory+inc..html"><![CDATA[WebSideStory Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/3d.html"><![CDATA[3D]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">WSSI</category>
		<category domain="tickers">WSSI</category>
	</item>
	<item>
		<title><![CDATA[NuConomy preps social Web analytics and incentive platform]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-10532-0.html?forumID=1&threadID=33232&messageID=610181&start=0]]></link>
		<description><![CDATA[NuConomy preps social Web analytics and incentive platformAbout Time...Nice idea and nice write up Dan. Smaller publishers are going to need ease of use and simplicity as far as the feature set goes (read: zero analytical background) for this to make it.]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Sun, 29 Apr 2007 17:26:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing research]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+force+management.html"><![CDATA[Sales force management]]></category>
		<category domain="http://updates.zdnet.com/tags/incentive+platform.html"><![CDATA[incentive platform]]></category>
		<category domain="http://updates.zdnet.com/tags/nuconomy.html"><![CDATA[NuConomy]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/incentive.html"><![CDATA[incentive]]></category>
	</item>
	<item>
		<title><![CDATA[NuConomy preps social Web analytics and incentive platform]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4933]]></link>
		<description><![CDATA[In the age of AJAX, user-generated content and the data mining of Web attention data as the currency of the realm, there is a thirst for a generalized platform that measures more than page views and a few other basic metrics. NuConomy, a five-person Israeli startup based in Tel Aviv,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sun, 29 Apr 2007 15:15:51 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/wired+%2526+wireless.html"><![CDATA[Wired & Wireless]]></category>
		<category domain="http://updates.zdnet.com/tags/social+networking.html"><![CDATA[Social networking]]></category>
		<category domain="http://updates.zdnet.com/tags/saas.html"><![CDATA[SaaS]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://updates.zdnet.com/tags/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
	</item>
	<item>
		<title><![CDATA[Want to be a sales genius?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=670]]></link>
		<description><![CDATA[Genius.com co-founder & CEO David Thompson is on a sales mission: Help sales people sell, better.A marketing veteran of WebEx Communications, Thompson knows what it takes to make a sale online and he is applying that knowledge for the benefit of all sales people with the &ldquo;on demand, real time,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 16 Nov 2006 13:45:04 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/enterprise.html"><![CDATA[Enterprise]]></category>
		<category domain="http://updates.zdnet.com/tags/ceo+interviews.html"><![CDATA[CEO Interviews]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/genius.html"><![CDATA[Genius]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[sales]]></category>
	</item>
	<item>
		<title><![CDATA[Web-Site Analytics - A Land Mine or a Gold Mine?]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=257502]]></link>
		<description><![CDATA[This paper is a practical guide to avoiding the hidden land mines of Web-site analysis and providing a gold mine of information about an individual's Web site and its use. Technical issues related to using the Web log and other data to understand activity on a person's Web site are...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 28 Feb 2006 00:00:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/gold.html"><![CDATA[Gold]]></category>
		<category domain="http://updates.zdnet.com/tags/sas+institute.html"><![CDATA[SAS Institute]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[62% of marketers happy with their Web analytics package]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-10599-0.html?forumID=1&threadID=17157&messageID=339156&start=0]]></link>
		<description><![CDATA[62% of marketers happy with their Web analytics packageThat's nicePackages are standardized more and more. I expect the worst commercial package will meet most people requirements in the near future.]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Fri, 27 Jan 2006 16:32:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing research]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
	</item>
	<item>
		<title><![CDATA[62% of marketers happy with their Web analytics package]]></title>
		<link><![CDATA[http://blogs.zdnet.com/ITFacts/?p=10016]]></link>
		<description><![CDATA[70% of respondents to Knexus Community survey have changed their web analytics package over the last two years. For most companies, the objective has been to obtain a more powerful web analytics tool. Good and fast reporting, real time data and user friendliness are the three main advantages of today's...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 27 Jan 2006 07:10:01 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
	</item>
	<item>
		<title><![CDATA[Only 17% of companies use Web analytics]]></title>
		<link><![CDATA[http://blogs.zdnet.com/ITFacts/?p=9480]]></link>
		<description><![CDATA[17% of the 250 thousand or so companies with at least $1 mln in annual revenue and a Web site now use analytical tools and services for those sites, JupiterResearch tells New York Times. The industry currently attracts about $460 mln in revenue, divided between publicly traded companies like WebSideStory...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 14 Nov 2005 14:10:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
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	<item>
		<title><![CDATA[An Integrated Approach to Digital Marketing Through Web Analytics]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=160870]]></link>
		<description><![CDATA[Do you spend your days trying to consolidate marketing data from separate applications?     This IDC report explains how Web analytics can serve as the platform on which your other digital marketing applications can be deployed and optimized. Web analytics can help marketers optimize their search engine...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jun 2005 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web Analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/visual+sciences+inc..html"><![CDATA[Visual Sciences Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://updates.zdnet.com/tags/financial+planning.html"><![CDATA[Financial Planning]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/finance.html"><![CDATA[Finance]]></category>
	</item>
	<item>
		<title><![CDATA[Web analytics to generate $275 mln in 2005]]></title>
		<link><![CDATA[http://blogs.zdnet.com/ITFacts/?p=1192]]></link>
		<description><![CDATA[Web analytics will top $375 mln in 2005, Forrester Research says.]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 23 May 2005 09:01:20 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+analytics.html"><![CDATA[Web analytics]]></category>
		<category domain="http://updates.zdnet.com/tags/analytics.html"><![CDATA[analytics]]></category>
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