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ZDNet Dictionary Definition
- Viral Marketing
- An online advertising approach that functions somewhat like word-of-mouth. The "viral" refers to how quickly it propagates, but its purpose is not to cause damage like a computer virus,...
- Full Viral Marketing Definition >>
ZDNet Resources
- Viral Marketing Techniques & Ideas To Boost Your Income 1.0 (Windows)
- How would you like to roll out a free or low-cost marketing campaign today--just one time--for any offer you choose; then start seeing results quickly--and still see results coming in from that campaign many months or even YEARS from now with no further effort on your part? Sound too good...
- Tags: Income, Microsoft Windows, Viral Marketing
- Software downloads 2009-08-27
- Viral Marketing Values 1.1 (Windows)
- How to use viral tactics to market your newsletter, your web site, products and services you're selling, practically anything. Shows how to create an opportunity to make a profit when someone clicks through the advertising on the freebie you offer. The techniques used in the advertising is free or low...
- Tags: Advertisement, Microsoft Windows, Viral Marketing, Marketingsence, Corporate Communications, Productivity, Marketing
- Software downloads 2009-07-10
- Explode Your Viral Marketing Campaign With Vibrant PLR Content 1.0 (Windows)
- Viral marketing has long been recognized in the Internet marketing world as an extremely effective method to distribute software and information products with a minimum of effort or advertising costs. But, it's not as simple a just "putting something out there" and hoping for the best. You need to have...
- Tags: Advertisement, Microsoft Windows, Viral Marketing, CopyThoughts Software
- Software downloads 2009-06-30
- The Low-Cost Plan to Viral-Market Your Way to Continual Cash Flow 1.0 (Windows)
- Viral marketing is unique and quite extraordinary. We share with friends and family the bargains or freebies we were able to get. If we can copy the freebie we will do it and give it to people that we know, if for no other reason than to make ourselves look...
- Tags: Freebie, Viral Marketing, NormsLink, Microsoft Windows, Operating Systems, Software
- Software downloads 2009-06-11
- The summer of Facebook
- The summer of FacebookMore attractive to advertisers?Because advertisers love nothing more than campaigns that yield an ROI that borders on 0%. MySpace has already been dogged by other advertisers and the tech media for how weak it performs (and that was before the invasion of the low-end advertisers via...
- Tags: ROI/TCO, Viral Marketing, Social Media Marketing, Facebook, advertisement, advertiser, financial, MySpace
- Discussion threads 2007-07-30
- 180 Solutions Using Viral Marketing on MySpace
- 180 Solutions Using Viral Marketing on MySpaceYou might want to change the title of this story.It should read more like:[b]180 Solutions Using Virus on MySpace[/b]Though by the sounds of how it spreads, it seems to be a variant of the old "Polish" virus. :p
- Tags: Cyberthreats, MySpace, Viral Marketing
- Discussion threads 2006-07-10
Additional Resources
- Corner of Bar vs Corner of Library: The Twitter Conundrum
- On the eve of a couple of international Enterprise 2.0 Conferences, I'm revisiting in this post a core concept about the fundamental dichotomy of behavioral patterns around marketing people and business operations people. As a general rule the people running the strategy and...
- Tags: Twitter Inc., Marketing Research, Marketing, Oliver Marks
- Blog posts 2009-11-01
- How would you fix the browser ballot for European Windows users?
- Kill off Opera, or MS should pull out of Europe cause they can afford toMicrosoft should shut down all offices in the EU, pull out of the market entirely, and tell the EU to bugger off.Perhaps the commission will realize they were wrong.Seriously, over a browser, and the order of...
- Tags: Web browsers, Web browser, Opera Software ASA, Microsoft Internet Explorer, ballot, ballot screen, Mozilla Firefox
- Discussion threads 2009-10-15
- Republicans protest net neutrality rules, fearing a chilling effect on broadband investment (or was it profits?)
- Let the whining by the Neo-Cons begin. nt:-(RE: Republicans protest net neutrality rules, fearing a chilling effect on broadband investment (or was it profits?)bingoKeep your damn politics out of itCan't we just discuss technology issues without injecting our political views? There are valid arguments on both sides; let's focus...
- Tags: Network technology, TELECOMMUNICATIONS, net neutrality rule, broadband investment, broadband, Net Neutrality
- Discussion threads 2009-10-06
- P2P legislation is smart next step in piracy education
- Honesty not intelligence"One of the things that has always bothered me about the Recording Industry Association of America and its file-sharing lawsuits is that, for many of those people, their biggest crime is being uninformed."One of the things that has always bothered me about ZDNET and its file-sharing posts: the...
- Tags: Peer to peer (P2P), P2P legislation, music, file-sharing, P2P
- Discussion threads 2009-10-02
- Deconstructing United Airlines: Where Customers are Transactions
- United Airlines: Customers are Merely Transactions If you're a loyalty marketer and look at my United profile, you find something that would make you 4.5 on a scale of 5.0 when it comes to warm and fuzzy.  You'd see hundreds of thousands of United Airlines frequent flier FF miles;...
- Tags: Customers Ltd., Mile, Customer, United Corp., United Airlines, Corporate Communications, Workforce Management, Training And Certification, Marketing, Human Resources, Paul Greenberg
- Blog posts 2009-08-20
- $1.54 billion spent on word-of-mouth, social media marketing in 2008
- Spending on word-of-mouth marketing rose 14.2 percent to $1.54 billion in 2008, despite the worst economic recession in 70 years, according to recent research from PQ Media. Spending on word-of-mouth marketing, which includes social media channels such as Twitter and Facebook, is on pace to grow another...
- Tags: Social Media, PQ Media, Marketing Research, Marketing, Andrew Nusca
- Blog posts 2009-08-05
- E-zine Publishing 1.0 (Windows)
- The book enriches you with: 1. Age-Old Question Do You Need a Website for E-zines; 2. Busting the Myth about E-zine Publishing; 3. E-zine Publishing in Internet Marketing Today; 4. E-zines vs. Conventional Newsletters; 5. How E-zine Publishing Can Bring in Good Business; 6. Leveraging on Viral Reports to Get...
- Tags: Ezine, Microsoft Windows, Research Signpost
- Software downloads 2009-08-04
- Google's campaign for Apps doesn't address the IT data elephant in the room
- Updated: Google has launched a "Go Google" marketing push for Google Apps touting cost savings and recruiting users to spread the word. The campaign---modeled after Mozilla's Firefox marketing efforts---makes sense for browsers, but for skeptical IT buyers, Google drops the ball. Why? Google's campaign...
- Tags: Google Inc., Information Technology, E-mail, Cloud Computing, Security, Online Communications, Larry Dignan
- Blog posts 2009-08-03
- Measuring the ROI of PR
- The public relations community is going through some changes and many of those changes are similar to those that traditional media has gone through: adjusting to new business models. The move to online publishing has not worked well for traditional media because advertising cannot be sold for...
- Tags: ROI, Public Relations Community, PR Industry, Public Relations, Marketing, Corporate Communications, Tom Foremski
- Blog posts 2009-07-30
- Weird and wonderful Wednesday: 3D animations, phone unboxing and viral captions
- The web is full of peculiar delights: strange oddities, viral videos, single-serving sites with a range of sub-categories, curious captions and aggregators of the weird and wonderful. The ones which really grab my eye are the cleverly thought out content such as these. Computers are normally boring,...
- Tags: 3D, Web, Phone, Samsung Electronics Co. Ltd., Animation, Video, Corporate Communications, Channel Management, Marketing, Zack Whittaker
- Blog posts 2009-07-29
- eBook Marketing Explained 2.1 (Windows)
- This eBook comes with Master Resell Rights and shows you how to create your own eBook then price and market it. You will also find out about the eBook viral effect. Here are some examples of what is included in this book: eBook Marketing and Promotion, Why Sell eBooks, Creating...
- Tags: Microsoft Windows, E-books, Personal Technology
- Software downloads 2009-07-23
- When you see Chrome OS think business model
- When you see Chrome OS think business modelI stopped reading at."But when you consider the $50/year price to license an anti-viral, the $30/year to license a malware program and the additional $30/year you need for a registry cleaner"Talk about exaggerating the costs to justify the rest of your article. Not...
- Tags: Operating systems, Netbooks, nettops & MIDs, Spyware, adware & malware, Cyberthreats, Chrome, Chrome OS, Google Inc., operating system, malware, Linux
- Discussion threads 2009-07-10
- SocialText goes free for up to 50 users
- Last weekend Ross Mayfield, president of SocialText called up to discuss the release of SocialText Free50, an offering which allows up to 50 users free access to many of SocialText's functions. Included in the offer: SocialSignals - SocialText's spin on microblogging SocialText...
- Tags: Socialtext, SocialText Free50, Wiki, Productivity, Strategy, Online Communications, Management, Dennis Howlett
- Blog posts 2009-06-23
- Marketing Online 1.0 (Windows)
- The Table Of Contents: Marketing Online My Secret Marketing Strategies - Volume #11: The "Squeeze It Out?" Strategy; The "Free Endorsements" Strategy; The "100/50" Strategy; The "100% Option" Strategy; The "Million Times" Strategy; The "It's Not 100%" Strategy; The "You Or Someone Else" Strategy; The "Guess Work" Strategy; The "Kick...
- Tags: Marketing, Microsoft Windows, Online Business Centre, Strategy, Management
- Software downloads 2009-06-22
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