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- A tags-eye view of Apple's changing technology focus
- What's in a trademark? More than you might think. After crunching 10 years worth of Apple trademark filings, a consultant group offers the community a dynamic view on Cupertino's shifting strategic focus. by David Morgenstern
- Tags: trademark, apple inc., corporate communications, blogging, consumer electronics, marketing, internet, personal technology, david morgenstern
- Blog posts 2008-07-30
- Chris Pirillo is socialsquatted; does the law care?
- Chris Pirillo is on Pownce at pownce.com/chrispirillo, and has 69 friends. Or wait, that's not Chris. I can scarcely catalog the related legal considerations, which include:Can Chris stop someone from using his name and likeness without his consent? Possibly, under right of publicity laws, but the ones...
- Tags: trademark, tags, social networking, live web, identity, free speech, defamation
- Blog posts 2007-07-28
- If reputation is money in the bank, who owns the PIN?
- As evidenced by the many lawsuits against Google concerning PageRank or other search result read reputational slippage, the notion that you own your digital reputation — even if it is at bottom a collaborative work that begins with your actions, but thereafter depends on the reactions of others — has...
- Tags: attention, copyright, defamation, lawsuits, patent, privacy, trademark, trust
- Blog posts 2007-06-06
- IP and the intangibles of access and use
- Hank Barry asked me recently to consider why humans think differently (e.g., we're likely to have less patience for restrictions and controls) about intangible property than we do about things like physical goods and real estate. My response was that in a world of scarce and valued commodities, there...
- Tags: copyright, patent, trademark
- Blog posts 2007-05-30
- Podcast on the law of business communities
- The conference call Mike Madison and I recorded earlier this week in anticipation of our session at Community 2.0 more here and here is now available as part of the Bag and Baggage Podcast or from the Future of Communities blog. We talked about: Defining community and loosely-joined...
- Tags: attention, blogging, collaboration, compliance, conferences, copyright, defamation, dmca, free speech, identity, licenses, mgm v. grokster, social networking, social news, trademark, user generated content, virtual worlds, voice
- Blog posts 2007-03-09
- Breast defense
- Its no secret that publicly posting demand letters on a blog, in addition to submitting to Chilling Effects, is an excellent responsive strategy. The Lactivist is currently plying these waters. The unsurprising result? A wealth of resulting attention and empathy, and a PR nightmare for The National...
- Tags: blogging, live web, trademark, attention
- Blog posts 2007-02-02
- I find a Trademark app for a D-Link Pocket VoIP Router
- I've just come back from a digital hang-ten surfing session on the U.S. Patent and Trademark Office Web site.Did a search for some newly applied-for Trademarks.Trademark applications are what companies who are planning to issue products and services do before they release these offerings.I found an interesting trademark app for...
- Tags: d-link systems, trademark
- Blog posts 2005-04-28
Additional Resources
- The social media corporate identity crisis
- The recent "hijacking" of the ExxonMobil brand for Twitter use made a whoosh as the news traveled around the socialsphere. It also brought into view a lot of questions around brand validity and responsibility in terms of social networking. Joel Postman, principal of Socialized, authored this guest piece on the...
- Tags: brand, social media, twitter, joel postman, popeyes chicken, q., branding, social networking, marketing, online communications, advertising & promotion, jennifer leggio
- Blog posts 2008-08-06
- Dell's 'Cloud Computing' and other strange stuff
- Â and When I took a wee poke at Dell the other day I could not possibly have known that labeling something Hybrid and expecting us to meekly gobble it up was only the tip of what can only be described as an ill-conceived marketing strategy iceberg....
- Tags: dell computer corp., hoover, cloud computing, marketing research, marketing, dennis howlett
- Blog posts 2008-08-06
- News to know: Geek sheets; Cuil; Apple; DNS patch
- Notable headlines: Jason Perlow: Geek Sheet: A Tweaker's Guide to Solid State Drives SSDs and Linux Gallery: Crucial Micron Solid State Drives My Sunday Afternoon: Fun with VMWare ESX 3i Dana Blankenhorn: The Microsoft way with Apache ...
- Tags: apple iphone, larry dignan, data center, dns, apple inc., microsoft corp., data centers, domain names, video cards, linux, storage, semiconductors, networking, hardware, data management, internet, components, operating systems, software
- Blog posts 2008-07-28
- 'Branded community' leads to trademark morass
- 'Branded community' leads to trademark morassIt's amazing......not to mention disgusting, how many people seem to think it's okay to make a living by doing nothing more than threatening other people with lawyers.
- Tags: branded community
- Discussion threads 2008-07-26
- Software makers may sue eBay
- Tired of being "stiff-armed" by eBay, the Software and Information Industry Association is signaling its ready to sue over pirated software sales on the dominant online auction site, PC World reports. SIIA has offered eBay several suggestions for stemming the sale of pirated software on...
- Tags: software, software information industry association, ebay inc., tiffany, tools & techniques, piracy, sales strategy, management, business operations, corporate law, sales, richard koman
- Blog posts 2008-07-25
- Jennifer Leggio unpacks demand letter over "branded community"
- Over at ZDNet's Feeds, Jennifer Leggio walks us through a cease and desist email she recently received. The email suggested her blog's use of the term "branded community" might constitute trademark infringement. It's a good object lesson about paying attention to cease and...
- Tags: community, letter, e-mail, blogging, online communications, internet, denise howell
- Blog posts 2008-07-25
- 'Branded community' leads to trademark morass
- After publishing a guest blog on enterprise communities, I received what appeared to be a cross between a sales pitch and cease-and-desist email from a branding business. How is this approach good branding? by Jennifer Leggio
- Tags: community, branding, marketing, jennifer leggio
- Blog posts 2008-07-25
- Scrabble-Scrabulous standoff spells L-A-W-S-U-I-T
- Scrabble-Scrabulous standoff spells L-A-W-S-U-I-TWHAT???So they let the app slide for two years until they launch their own competing version that proves to be a fraction as popular, THEN they go after these guys cuz their own app can't cut it?I call bullspit!If it was a rights infringement, they should have...
- Tags: games, scrabble-scrabulous, facebook, patent, game
- Discussion threads 2008-07-25
- Apple vs. Psystar complaint excerpts: 'Invaluable good is being eroded'
- Apple vs. Psystar complaint excerpts: 'Invaluable good is being eroded'Apple vs. Psystar complaint excerpts: 'Invaluable good is being eroded'Despite all this I'm still hoping for Psystar FTW! Low cost OS X machines could do a lot of good. Apple doesn't see the potential here to raise more revenue...
- Tags: productivity, operating systems, apple inc., psystar, app£e
- Discussion threads 2008-07-15
- Apple vs. Psystar complaint excerpts: 'Invaluable good is being eroded'
- Update: Apple has sued Psystar in U.S. district court over copyright infringement. Apple's complaint (view the Apple Complaint Against Psystar PDF, filed against Psystar back on July 3, alleges copyright infringement, induced copyright infringement, breach of contract, trademark infringement, trade dress infringement and unfair competition and asks...
- Tags: apple inc., productivity, operating systems, software, sam diaz
- Blog posts 2008-07-15
- The end of Mac clones: Apple sues Psystar
- Updated below: Apple has filed a lawsuit against Psystar, a Mac clone maker based in Florida. The lawsuit, which was flagged by Adrian Kingsley-Hughes, is a little vague at the moment. The complaint isn't available electronically, but documents reveal that Apple filed its suit on July 3...
- Tags: apple macintosh, apple inc., psystar, larry dignan
- Blog posts 2008-07-15
- Judge: eBay not responsible for counterfeits.
- The city of New York should be letting out a big sigh of relief right about now. On Monday, a federal judge cleared online auction site eBay from any wrongdoing in a trademark infringement lawsuit filed by upscale jeweler Tiffany & Co. I bring New York into...
- Tags: brand, tiffany & co. inc., ebay inc., branding, marketing, sdiaz
- Blog posts 2008-07-15
- News to know: Intel; Oracle; Microhoo; iPhone; Online video
- Notable headlines: Dancho Danchev: Remote code execution through Intel CPU bugs Nate McFeters: Symantec says Microsoft Access ActiveX attacks to increase Robin Harris: FTP: untrustworthy file transfer Dennis Howlett: Enterprise 2.0 looking more like 1.0? Dana Blankenhorn:...
- Tags: apple iphone, oracle corp., online video, video, microsoft corp., intel corp., 3g, corporate communications, cellular phones, wireless, consumer electronics, personal technology, marketing, larry dignan
- Blog posts 2008-07-15
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