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- Mobile Marketing based on ToruCa
- This white paper introduces ToruCa, an information capture service for mobile phones, developed by NTT DoCoMo, Japan's leading mobile carrier. ToruCa service is enabled through NTT DoCoMo's credit card payment platform called iD. Recently McDonald's Holdings in Japan announced that it will install iD platforms to its outlets to allow...
- Tags: Mobile, NTT DoCoMo Inc., Mobile Marketing, ToruCa, ToruCa Service, Advertising & Promotion, Sales Channel, Financial Services, Marketing, Sales
- White papers 2007-04-01
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