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- How Does Your Company Present Itself?: Personalization, Consistency, and Persuasion Across Customer Touchpoints
- Companies spend millions of dollars producing and distributing documents and communications that fail to capitalize on what they know about their customers. Oftentimes, these customer communications fall woefully short of reinforcing brand, developing customer loyalty, and providing a unique customer experience. These communications tell customers what they owe, what was...
- Tags: StreamServe Inc., Communication, Personalization, Branding, Operational Accounting, Marketing, Finance
- White papers 2006-08-24
- Enterprise Document Presentment: StreamServe Automates the Personal Touch
- Whether they're delivered as printed documents, HTML emails, or voice or text messages, it's important that the customer communications that are generated by ERP, CRM, or other back-office systems be as attractive and targeted to your customers' individual interests and needs as possible. Download this IDC white...
- Tags: StreamServe Inc., Marketing Research, Enterprise Software, Marketing, Software
- White papers 2006-02-01
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