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- Fanboys come for free - If Apple were an airline it wouldn't have frequent flier miles
- Fanboys come for free - If Apple were an airline it wouldn't have frequent flier milesContradictory thinkingThe first part of your post says fanboys are free. The second part talks about how to get fanboys.Unless you think great products appear, whole cloth, out of pixie dust, fanboys definitely don't come...
- Discussion threads 2009-08-05
- I don't need a social media relationship with my hard drive
- Corporate social media marketing is a current craze. Social media marketing "experts" are hawking their services to corporations. It's a mistake. Corporations might have the legal status of an individual, but they they aren't people. A while ago, Seagate sent me a friend...
- Blog posts 2009-05-14
- Web 2.0 Expo: Why social media marketing fails
- Web 2.0 Expo: Why social media marketing fails"Social Media" the phrase may fail, but....I've said all along that social media draws too much criticism because it's a giant magnet that seems to suck everything remotely related to marketing and communications towards it. We're really seeing Culture X.0 with many...
- Discussion threads 2009-04-01
- Social media marketing opportunism during tragedy = fail
- Social media marketing opportunism during tragedy = failNot everybody there is AmericanEven in your hometown blogs foreigners are implying that they are Americans.that's normal behaviourWe are bombarded too with TV ads to buy Obama coins for $10 +S&H...that's what I call a domestic tragedy!RE: Social media marketing opportunism during tragedy...
- Discussion threads 2008-11-28
- The summer of Facebook
- The summer of FacebookMore attractive to advertisers?Because advertisers love nothing more than campaigns that yield an ROI that borders on 0%. MySpace has already been dogged by other advertisers and the tech media for how weak it performs (and that was before the invasion of the low-end advertisers via...
- Discussion threads 2007-07-30
Additional Resources
- Enterprise 2.0 - the non-debate
- If I'd paid the full whack $2,495 to attend the Enterprise 2.0 conference I'd be demanding at least a partial refund. It seems the 'Enterprise 2.0 - what a crock' debate was less than a damp squib and more like a feeble whimper. Here's the back story: ...
- Blog posts 2009-11-05
- Corner of Bar vs Corner of Library: The Twitter Conundrum
- On the eve of a couple of international Enterprise 2.0 Conferences, I'm revisiting in this post a core concept about the fundamental dichotomy of behavioral patterns around marketing people and business operations people. As a general rule the people running the strategy and...
- Blog posts 2009-11-01
- Jive hits SBS 4: SharePoint in Rear View Mirror
- After last week's announcement of SharePoint 2010 by Microsoft, with a scheduled arrival date of second quarter 2010, Jive Software announced their 'Social Business Software 4' yesterday at their San Francisco 'Jiveworld' event. It was interesting to contrast the huge Vegas Microsoft unveiling...
- Blog posts 2009-10-28
- Microsoft lands Facebook, Twitter deals for Bing
- Several million or several hundred million?Several million is nothing. The numbers would need to be in the tens of millions to even be considered a "mistake." And if they're revenue sharing, there has to be revenue 1st before they have to share...bing is lame....and will cause people to leave twitter...
- Discussion threads 2009-10-21
- IAB to FTC: Rescind blogger rules
- The Interactive Advertising Bureau's President and CEO has called on the Federal Trade Commission to rescind its new "blogger rules" because they create an unfair distinction between traditional media and online media. More specifically, they revoke from online media a First Amendment protection that's afforded traditional media for generations. ...
- Blog posts 2009-10-15
- Driving Enterprise Software Financial & Business Value
- While my day job is very much designing social business design with my colleagues at the Dachis Group, today we're announcing a loose federation of experts we've named 'enterprise advocates'. The intent, as outlined on the site, is to be advocates for the...
- Blog posts 2009-10-06
- Republicans protest net neutrality rules, fearing a chilling effect on broadband investment (or was it profits?)
- Let the whining by the Neo-Cons begin. nt:-(RE: Republicans protest net neutrality rules, fearing a chilling effect on broadband investment (or was it profits?)bingoKeep your damn politics out of itCan't we just discuss technology issues without injecting our political views? There are valid arguments on both sides; let's focus...
- Discussion threads 2009-10-06
- Helpstream aims to be bridge for social CRM, marketing and returns
- Helpstream launched a new module that aims to bridge customer service, social media and tangible marketing results. by Larry Dignan
- Blog posts 2009-10-06
- Mindjet takes on Cisco with Catalyst
- Mindjet has released a new product called Catalyst that hopes to take the notion of the whiteboard into the digital realm but with a lot more bells and whistles. In doing so they are making a direct play against the like of Cisco's WebEx with aggressive...
- Blog posts 2009-10-06
- I've joined the Dachis Group
- As the worlds of internal enterprise, small, medium sized businesses and partner collaboration networks evolve, an increasing level of intersection with the social media world - the conversation with end users - is inevitable. The implications of this are enormous. While many people can grasp the immediate...
- Blog posts 2009-10-01
- WidgetCast 2.02 (Windows)
- WidgetCast blends your digital lifestyle media into powerful, entertaining and portable Flash for Web sites, social networks and Adobe AIR powered desktops. WidgetCast is a Flash authoring tool and media content service designed to build world class widgets for personal and professional rich-media Web content. WidgetCast makes it possible for...
- Software downloads 2009-09-30
- News to know: Dell; Xerox, Android, NewEgg, Win7, Windows Mobile,
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET's around-the-Web tech coverage. Andrew Nusca: Dell Latitude Z 16" thin-and-light revealed; Lamborghini angles hide boardroom muscle Gallery: Hands on with the Dell...
- Blog posts 2009-09-29
- A List: CRM(ish) Reading Worth it.
- Sorry to have dropped off the radar for awhile. I was on the road. Â First in Chicago having facilitated a customer event with Sword Ciboodle customers at the Union League Club - one that included a presentation by Brian Carey of Sears on what Sears is doing to improve the...
- Blog posts 2009-09-28
- I don't care if your company is on Twitter
- Agreed, 100 percentGood post Jen, I agree 100 percent. I have been saying since I got back into tech PR two years ago that strategy trumps tactics. I recently wrote in a blog post of my own:"After your company knows what it is, what it offers and where it resides,...
- Discussion threads 2009-09-26
- Microsoft 'Pink' phones, Turtle and Pure, leaked in pictures
- Can you comment on this?http://www.wmexperts.com/omg-pink-phones-exist-kindahttp://bit.ly/10A2pV
- Discussion threads 2009-09-23
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