Sponsored White Papers, Webcasts, and Downloads
ZDNet Resources
- Fanboys come for free - If Apple were an airline it wouldn't have frequent flier miles
- Fanboys come for free - If Apple were an airline it wouldn't have frequent flier milesContradictory thinkingThe first part of your post says fanboys are free. The second part talks about how to get fanboys.Unless you think great products appear, whole cloth, out of pixie dust, fanboys definitely don't come...
- Tags: fanboy, Apple Inc.
- Discussion threads 2009-08-05
- I don't need a social media relationship with my hard drive
- Corporate social media marketing is a current craze. Social media marketing "experts" are hawking their services to corporations. It's a mistake. Corporations might have the legal status of an individual, but they they aren't people. A while ago, Seagate sent me a friend...
- Tags: Hard Drive, Social Media, Social Media Marketing, Tom Foremski
- Blog posts 2009-05-14
- Web 2.0 Expo: Why social media marketing fails
- Web 2.0 Expo: Why social media marketing fails"Social Media" the phrase may fail, but....I've said all along that social media draws too much criticism because it's a giant magnet that seems to suck everything remotely related to marketing and communications towards it. We're really seeing Culture X.0 with many...
- Tags: social media
- Discussion threads 2009-04-01
- Social media marketing opportunism during tragedy = fail
- Social media marketing opportunism during tragedy = failNot everybody there is AmericanEven in your hometown blogs foreigners are implying that they are Americans.that's normal behaviourWe are bombarded too with TV ads to buy Obama coins for $10 +S&H...that's what I call a domestic tragedy!RE: Social media marketing opportunism during tragedy...
- Tags: tragedy, Social media marketing opportunism, Social Media Marketing, opportunism, social media
- Discussion threads 2008-11-28
- The summer of Facebook
- The summer of FacebookMore attractive to advertisers?Because advertisers love nothing more than campaigns that yield an ROI that borders on 0%. MySpace has already been dogged by other advertisers and the tech media for how weak it performs (and that was before the invasion of the low-end advertisers via...
- Tags: ROI/TCO, Viral Marketing, Social Media Marketing, Facebook, advertisement, advertiser, financial, MySpace
- Discussion threads 2007-07-30
Additional Resources
- Salesforce demos Service Cloud 2
- At Dreamforce Global Gathering 2009 in San Francisco, Salesforce CEO Marc Benioff and Kraig Swensrud, senior vice president of product marketing, show attendees the company's new customer service software, Service Cloud 2. The new tool helps businesses connect their traditional call center technologies with social media applications through a cloud...
- Tags: Salesforce.com Inc., Customer Service, Social Media, Product Marketing, Cloud Computing, Customer Relationship Management (CRM), Sales Force Management, Virtualization, Marketing, Enterprise Software, Software, Sales, Hardware, Service Cloud 2, Marc Benioff, Salesforce
- Videos 2009-11-18
- Wow! Top execs say they are influenced by social networks
- What this means for B2B marketers:Trade publishers have tried, unsuccessfully, for years to build such on-line communities which they could control and mine. As it turns out, customers (C-level execs) like everyone else want to own and control their own networks. If customers are increasingly turning to each other for...
- Tags: NETWORKING, social networking, network, social media, Astak
- Discussion threads 2009-11-18
- CRM Association-Netherlands Rocks Het Huis!
- I'm in love with Amsterdam....no wait, I love it but I'm not in love....no, hold on, I like it a lot, but I'm not in love, nor do I love it. The Theory.... Interestingly enough (to me at least and who else am I really writing this for...
- Tags: Car, Amsterdam, Conference, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg
- Blog posts 2009-11-16
- Enterprise 2.0 - the non-debate
- If I'd paid the full whack $2,495 to attend the Enterprise 2.0 conference I'd be demanding at least a partial refund. It seems the 'Enterprise 2.0 - what a crock' debate was less than a damp squib and more like a feeble whimper. Here's the back story: ...
- Tags: Enterprise 2.0, Dennis Howlett
- Blog posts 2009-11-05
- Corner of Bar vs Corner of Library: The Twitter Conundrum
- On the eve of a couple of international Enterprise 2.0 Conferences, I'm revisiting in this post a core concept about the fundamental dichotomy of behavioral patterns around marketing people and business operations people. As a general rule the people running the strategy and...
- Tags: Twitter Inc., Marketing Research, Marketing, Oliver Marks
- Blog posts 2009-11-01
- Jive hits SBS 4: SharePoint in Rear View Mirror
- After last week's announcement of SharePoint 2010 by Microsoft, with a scheduled arrival date of second quarter 2010, Jive Software announced their 'Social Business Software 4' yesterday at their San Francisco 'Jiveworld' event. It was interesting to contrast the huge Vegas Microsoft unveiling...
- Tags: Microsoft Windows Small Business Server, Mobile, Microsoft SharePoint, Microsoft Corp., Collaboration, Groupware, Content Management, Productivity, Enterprise Software, Software, Oliver Marks
- Blog posts 2009-10-28
- Microsoft lands Facebook, Twitter deals for Bing
- Several million or several hundred million?Several million is nothing. The numbers would need to be in the tens of millions to even be considered a "mistake." And if they're revenue sharing, there has to be revenue 1st before they have to share...bing is lame....and will cause people to leave twitter...
- Tags: Twitter Inc., Facebook, Bing, Microsoft Corp., Chicago Cubs
- Discussion threads 2009-10-21
- IAB to FTC: Rescind blogger rules
- The Interactive Advertising Bureau's President and CEO has called on the Federal Trade Commission to rescind its new "blogger rules" because they create an unfair distinction between traditional media and online media. More specifically, they revoke from online media a First Amendment protection that's afforded traditional media for generations. ...
- Tags: Online Media, Interactive Advertising Bureau, FTC, Blogger, Blogging, Internet, Sam Diaz
- Blog posts 2009-10-15
- Driving Enterprise Software Financial & Business Value
- While my day job is very much designing social business design with my colleagues at the Dachis Group, today we're announcing a loose federation of experts we've named 'enterprise advocates'. The intent, as outlined on the site, is to be advocates for the...
- Tags: Enterprise Software, Software, Oliver Marks
- Blog posts 2009-10-06
- Republicans protest net neutrality rules, fearing a chilling effect on broadband investment (or was it profits?)
- Let the whining by the Neo-Cons begin. nt:-(RE: Republicans protest net neutrality rules, fearing a chilling effect on broadband investment (or was it profits?)bingoKeep your damn politics out of itCan't we just discuss technology issues without injecting our political views? There are valid arguments on both sides; let's focus...
- Tags: Network technology, TELECOMMUNICATIONS, net neutrality rule, broadband investment, broadband, Net Neutrality
- Discussion threads 2009-10-06
- Helpstream aims to be bridge for social CRM, marketing and returns
- Helpstream launched a new module that aims to bridge customer service, social media and tangible marketing results. by Larry Dignan
- Tags: CRM, Marketing Research, Marketing, Larry Dignan
- Blog posts 2009-10-06
- Mindjet takes on Cisco with Catalyst
- Mindjet has released a new product called Catalyst that hopes to take the notion of the whiteboard into the digital realm but with a lot more bells and whistles. In doing so they are making a direct play against the like of Cisco's WebEx with aggressive...
- Tags: Cisco Systems Inc., Collaboration, Dennis Howlett, Enterprise Software, Groupware, Mindjet, Software
- Blog posts 2009-10-06
- I've joined the Dachis Group
- As the worlds of internal enterprise, small, medium sized businesses and partner collaboration networks evolve, an increasing level of intersection with the social media world - the conversation with end users - is inevitable. The implications of this are enormous. While many people can grasp the immediate...
- Tags: Social Media, Vision, Strategy, Management, Oliver Marks
- Blog posts 2009-10-01
- WidgetCast 2.02 (Windows)
- WidgetCast blends your digital lifestyle media into powerful, entertaining and portable Flash for Web sites, social networks and Adobe AIR powered desktops. WidgetCast is a Flash authoring tool and media content service designed to build world class widgets for personal and professional rich-media Web content. WidgetCast makes it possible for...
- Tags: Web, Media, Microsoft Windows, WidgetCast 2.02, Channel Management, Social Networking, Marketing, Online Communications, Advertising & Promotion
- Software downloads 2009-09-30
- News to know: Dell; Xerox, Android, NewEgg, Win7, Windows Mobile,
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET's around-the-Web tech coverage. Andrew Nusca: Dell Latitude Z 16" thin-and-light revealed; Lamborghini angles hide boardroom muscle Gallery: Hands on with the Dell...
- Tags: Xerox Corp., Google Inc., Larry Dignan, Dell Computer Corp., Microsoft Windows Mobile, Mobile, Storage, Andrew Nusca, Newegg.com, Apple Inc., Microsoft Corp., Adrian Kingsley-Hughes, Sam Diaz, Dell Latitude, EC, Microsoft Windows 7, Microsoft Windows, Notebooks, Operating Systems, Software, Hardware, Notebooks & Tablets
- Blog posts 2009-09-29
- << Previous
- page 1 of 1
- Next >>
White Papers and Webcasts
When you transition from your existing Red Hat environment to SUSE Linux Enterprise from Novell, you can recognize dramatic cost savings, perhaps as much 50%
If Linux is going to power your mission-critical applications, you'd better have the best support known to business. Novell was rated the top provider of Linux technical support.
Read about top issues IT decision-makers face every day, plus get cost-effective solutions to real-life IT problems.
> Doc delivers the scoop on today's enterprise content management, printer maintenance, and all other issues related to document management. It's the DocuMentor Blog.
