social media and social networking

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Wow! Top execs say they are influenced by social networks

What this means for B2B marketers:Trade publishers have tried, unsuccessfully, for years to build such on-line communities which they could control and mine. As it turns out, customers (C-level execs) like everyone else want to own and control their own networks. If customers are increasingly turning to each other for...

Tags: NETWORKING, social networking, network, social media, Astak

Discussion threads 2009-11-18

Short clip: American Airlines social media experiment

Monte Ford, CIO of American Airlines describes how the company is embracing Twitter and Facebook, and how these social networking tools are benefiting interactions with customers.

Tags: American Airlines, Social Media, Social Networking, Productivity, Online Communications, Marketing, Advertising & Promotion

Videos 2009-11-04

If FaceBook is a "must-use", where does that leave us?

Yesterday I read with interest that Facebook has become a "must-use" application. The San Francisco Chronicle article noted that As for the marketplace, I suspect that, as eBay came to dominate auctions, and Amazon dominates books, Facebook is about to become the dominant social networking platform....

Tags: Facebook, Network, Social Media, Social Networking, Online Communications, Marketing, Advertising & Promotion, Christopher Dawson

Blog posts 2009-08-19

Shock Horror 'Social Media': Who Will Save/Train the Children?

An interesting US national poll from Common Sense Media asking 'is social networking changing childhood?' opens up some wider issues. Common sense media suggest their poll... ...illustrates a continuing disconnect between parents and kids when it comes to kids’ digital lives....

Tags: Facebook, Network, Social Media, Social Networking, Online Communications, Marketing, Advertising & Promotion, Oliver Marks

Blog posts 2009-08-11

Fortune 500 Series: How EMC used social media to recruit, re-brand, rebuild

EMC can best be described as an entity. Not only in the Fortune 500, the infrastructure information provider was recognized by Fortune as one of the 10 most admired companies for product and service quality. This success didn't come easy to the giant, which needed to significantly rebuild its business...

Tags: Social Networking, Brand, Social Media, EMC Corp., Storage, Hardware, Jennifer Leggio

Blog posts 2009-08-11

iPicolo 1.0 (Mobile)

iPicolo instantly uploads pictures onto your favorite social media sites including Facebook, Twitter, Picasa, and Flickr. It is also customizable to allow uploads to any other social networking or social media site. The easy to use, intuitive interface connects iPicolo users instantly to their favorite social networking sites allowing users...

Tags: Mobile, Social Media, Moobila, Social Networking, Online Communications, Marketing, Advertising & Promotion

Software downloads 2009-07-24

Social media: Pondering the corporate ROI

Social networking can deliver returns to enterprises as long as companies devote some time to them. Joe McKendrick at Smart Planet details some of the ROI discussions going on. Citing Natalie L. Petouhoff, Ph.D., an analyst at Forrester, and her study titled The ROI Of Online Customer...

Tags: Network, Social Media, ROI, Social Networking, Online Communications, Marketing, Advertising & Promotion, Larry Dignan

Blog posts 2009-07-17

Social media redefines traditional business intelligence strategies

Social media redefines traditional business intelligence strategiesalso check out sysomosSysomos is another tool that can be used that I saw today from a post on twitter (@GuyKawasaki). Has data back to 2006 on several social networks

Tags: Pricing, Tools & Techniques, business intelligence strategy, social media, business intelligence

Discussion threads 2009-07-08

Happy birthday, Social Business: A look back

This week marks the one year since the editors at ZDNet took a chance on the "Social Business" blog. While I had a name change along the way, the content has been pretty consistent. And, if you ask me, I've come into my own. I like the voice this blog...

Tags: Blog, Social Media, September Pandora, November Mumbai Attack, Social Networking, Web 2.0, Public Relations, Blogging, Security, Online Communications, Marketing, Advertising & Promotion, Internet, Corporate Communications, Jennifer Leggio

Blog posts 2009-06-08

Survey shows influx of companies using social networks for recruiting

Survey shows influx of companies using social networks for recruitingDo companies really know recruiting parameters for Social Media positions?I believe it is important to separate the types of roles companies are recruiting when it comes to Social Media. Companies are still in very early stages of understanding Social Media, how...

Tags: Recruitment & Selection, network, COMPANIES, recruiting, social media, survey, social networking

Discussion threads 2009-05-21

Three reasons companies fear social media ??? and why they shouldn???t

Three reasons companies fear social media ??? and why they shouldn???tEnterprise toolsSecurity and efficiency are the most important elements to a corporations. They worry that information will leak, and they worry that their employees will not utilize the tools correctly and professionally, which would lead to a drop in efficiency...

Tags: PRODUCTIVITY, Recruitment & Selection, social media, Tweeter Home Entertainment Group Inc., social networking, Facebook, customer service, tool, network

Discussion threads 2009-05-05

Will students be satisfied with "neutered" social networks?

It's a good question, actually, but it begs the fundamental question of why are we using social media tools in schools in the first place? by Christopher Dawson

Tags: Social Networking, Network, Social Media, Christopher Dawson

Blog posts 2009-04-21

Yes, social networking can be kid-friendly

Many administrators, teachers, and parents simply associate MySpace and FaceBook with the term social networking, possibly adding Twitter to the mix and generally writing off the technology as an unsafe liability. However, we all need to expand our view of what social networking can be. Kid-friendly social media...

Tags: Network, Social Media, Teacher, Tool, Saywire, Social Networking, Productivity, Online Communications, Marketing, Advertising & Promotion, Christopher Dawson

Blog posts 2009-04-20

Study Says Social Media Not Useful to Close Sales. Duh.

Jessica Tsai writes wonderfully as always at DestinationCRM about the results of a survey done by the Effectiveness Solutions Research ESR Group that tries to (and I really mean "tries to" not "succeeds at") look at effect of the use of new social media tools" on B2B sales. ...

Tags: Social Networking, Network, Social Media, B2B, Tool, Jessica Tsai, Social Media Tool, Sales Strategy, Sales Force Management, Productivity, Sales, Paul Greenberg

Blog posts 2009-04-08

Social networking jamming up university public PC's

Social networking jamming up university public PC'sOnly fools put pictures on public domainPeople will get burned by this social networking,by blasting out all kinds of personal data,pictures it will all come home in an uglybig fiasco.Why anyone would waste time on these sites isbeyond me, it is truly the next...

Tags: social networking, network, PC

Discussion threads 2009-04-02

Would you replace your email system with a social network?

Fellow ZDNet blogger asked a great question this week: Should universities forget email and use Facebook instead? He sites the growing popularity of Facebook over email and certainly anecdotal evidence supports the study to which he points. We tend not to interact with students at the K-12 level via...

Tags: Social Networking, Facebook, Network, Social Media, E-mail, Online Communications, Christopher Dawson

Blog posts 2009-03-12

Stop bashing social networks

First it was privacy concerns (not that they've gone away, but they aren't front page on Google News anymore). Now, apparently, social networks, like every other bit of technology young people embrace, rot our minds. ZDNet's Andrew Nusca summarized the report out of the UK well, finally asking,...

Tags: Network, Social Media, Twitter, Social Networking, Online Communications, Marketing, Advertising & Promotion, Christopher Dawson

Blog posts 2009-02-25

Enterprise 2.0: innovation is the name of the game

I'm at the Microsoft FastForward conference in Las Vegas, and seeing and hearing quite a bit about the growing movement to open up enterprises and drive greater innovation with Enterprise 2.0.  Here are some observations: There's what I call it the LIFT phenomenon -- Linked In, Facebook,...

Tags: Game, Innovation, Network, Social Media, Enterprise 2.0, Social Networking, Online Communications, Marketing, Advertising & Promotion, Joe McKendrick

Blog posts 2009-02-10

Using social media to find a job in a down economy

Social networking helps you bypass the anonymity that accompanies submitting your resume amongst thousands submitted for one job opening through an online site or recruiters or in response to a classified ad. by Jennifer Leggio

Tags: Social Networking, Job, Contact, Network, Social Media, John Boyd, Recruitment & Selection, Human Resources, Workforce Management, Jennifer Leggio

Blog posts 2008-12-30

Mitigating the collision course of social networks

Mitigating the collision course of social networksThis is exactly what we shouldn't do!I believe that social media is going to change the world, make it a better place, make it a world we [i]all[/i] enjoy living in. In order for this to become a reality we should not and [b]CANNOT[/b]...

Tags: Recruitment & Selection, social media, collision, social networking, network

Discussion threads 2008-12-27