social marketing

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Social Marketing Directory & Ideas 1.0 (Windows)

This free program is a master resource list - with 3 categories of social (Web 2.0) sites that you can use to create your very own streams of highly targeted traffic, subscribers, and profits for your websites. This resource guide contains over 100 Social Networking Sites (MySpace, Squidoo), over 150...

Tags: Microsoft Windows, Social Marketing, Resource, Web 2.0, Social Networking, Corporate Communications, Internet, Online Communications, Marketing, Advertising & Promotion

Software downloads 2009-08-26

Additional Resources

Does virtualization equal cloud computing?

I would say yesThere is no need to buy 'stand alone' servers any longer in functionality when you can put it in a Blade 'name your flavor' chassis.Virtualization with VMware/RHEL or some vendor is the best way to get it off bare-metal...Doing baremetal rebuilds is time consuming and it takes...

Tags: Data centers, Servers, Utility computing, server, cloud computing, virtualization, cluster

Discussion threads 2009-11-25

Fawning over Chatter and how SAP missed its chance

What Salesforce did was pricing, not features...What I was talking about that most people missed wasn't the feature set. Of course that isn't new. Even Benioff pretty much admits he stole the idea from Facebook and Twitter.But at the Techcrunch Real Time Crunchup on Friday Benioff said Salesforce was working...

Tags: Pricing, Sales force management, Marketing research, Strategy, Chatter, SAP AG

Discussion threads 2009-11-23

Chatting (Not Chattering) About Salesforce - Part I

(NOTE BEFORE I START: This is one really long post. So rather than post it in all its glory in a single file or post it here over two days, I'm trying something new. I'm posting the first half here. And the second half on PGreenblog.  Let's see how that...

Tags: Salesforce.com Inc., Customer Service, Twitter Inc., Sales Force, Customer, CRM, Integration, Force.com, Service Cloud 2, Sales Force Management, Sales Strategy, Sales, Paul Greenberg

Blog posts 2009-11-23

Microsoft still working on an Adobe Lightroom competitor, but with a social twist

Maybe MS needs myLife instead of focusing on cloud everything.I've been a Windows user since Windows 1.0 on MS-DOS. I used Multiplan and Word with a mouse before Windows even existed. Over the years I've purchased so many copies of MS Office, OS upgrades, mice, keyboards, joysticks, development environments (MASM,...

Tags: Microsoft Windows Vista (Longhorn), Adobe Systems Inc., Microsoft Corp., photograph, Microsoft Windows Vista, Adobe Lightroom, Microsoft Windows

Discussion threads 2009-11-19

Salesforce demos Service Cloud 2

At Dreamforce Global Gathering 2009 in San Francisco, Salesforce CEO Marc Benioff and Kraig Swensrud, senior vice president of product marketing, show attendees the company's new customer service software, Service Cloud 2. The new tool helps businesses connect their traditional call center technologies with social media applications through a cloud...

Tags: Salesforce.com Inc., Customer Service, Social Media, Product Marketing, Cloud Computing, Customer Relationship Management (CRM), Sales Force Management, Virtualization, Marketing, Enterprise Software, Software, Sales, Hardware, Service Cloud 2, Marc Benioff, Salesforce

Videos 2009-11-18

Wow! Top execs say they are influenced by social networks

What this means for B2B marketers:Trade publishers have tried, unsuccessfully, for years to build such on-line communities which they could control and mine. As it turns out, customers (C-level execs) like everyone else want to own and control their own networks. If customers are increasingly turning to each other for...

Tags: NETWORKING, social networking, network, social media, Astak

Discussion threads 2009-11-18

CRM Association-Netherlands Rocks Het Huis!

I'm in love with Amsterdam....no wait, I love it but I'm not in love....no, hold on, I like it a lot, but I'm not in love, nor do I love it. The Theory.... Interestingly enough (to me at least and who else am I really writing this for...

Tags: Car, Amsterdam, Conference, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg

Blog posts 2009-11-16

The role of data governance in the enterprise

According to analyst reports, the volume of enterprise data doubles every 18 months - and a lot information is inaccurate, duplicated or out-of-date and needs to be managed. Commentary - Every corporate decision and operation relies on the quality of the organization?s underlying data. ...

Tags: Data Quality, Data Governance, Databases, Enterprise Software, Software, data management, Navin Sharma Pitney Bowes Business Insight, Special to ZDNet News, Navin Sharma Pitney Bowes Business Insight, Special to ZDNet News

News items 2009-11-12

Cisco unveils collaboration, e-mail and social tools for the enterprise

ChoiceIt's exciting to see more choice coming to the market for cloud email. I see this marketing evolving like the telco market, where there will be a number of big providers (e.g., 5 or so) and then small regional / vertical vendors. It should be interesting to watch....

Tags: tool, collaboration, Cisco Systems Inc., e-mail

Discussion threads 2009-11-09

Enterprise 2.0 - the non-debate

If I'd paid the full whack $2,495 to attend the Enterprise 2.0 conference I'd be demanding at least a partial refund. It seems the 'Enterprise 2.0 - what a crock' debate was less than a damp squib and more like a feeble whimper. Here's the back story: ...

Tags: Enterprise 2.0, Dennis Howlett

Blog posts 2009-11-05

Corner of Bar vs Corner of Library: The Twitter Conundrum

On the eve of a couple of international Enterprise 2.0 Conferences, I'm revisiting in this post a core concept about the fundamental dichotomy of behavioral patterns around marketing people and business operations people. As a general rule the people running the strategy and...

Tags: Twitter Inc., Marketing Research, Marketing, Oliver Marks

Blog posts 2009-11-01

Jive hits SBS 4: SharePoint in Rear View Mirror

After last week's announcement of SharePoint 2010 by Microsoft, with a scheduled arrival date of second quarter 2010, Jive Software announced their 'Social Business Software 4' yesterday at their San Francisco 'Jiveworld' event. It was interesting to contrast the huge Vegas Microsoft unveiling...

Tags: Microsoft Windows Small Business Server, Mobile, Microsoft SharePoint, Microsoft Corp., Collaboration, Groupware, Content Management, Productivity, Enterprise Software, Software, Oliver Marks

Blog posts 2009-10-28

Microsoft lands Facebook, Twitter deals for Bing

Several million or several hundred million?Several million is nothing. The numbers would need to be in the tens of millions to even be considered a "mistake." And if they're revenue sharing, there has to be revenue 1st before they have to share...bing is lame....and will cause people to leave twitter...

Tags: Twitter Inc., Facebook, Bing, Microsoft Corp., Chicago Cubs

Discussion threads 2009-10-21

Antitrust: Time to break apart the phone companies -- again?

Actually,those 'guaranteed revenue' companiesAre not so rare. Food companies, oil and gas companies, phone companies, electric companies, water utilities.... the list goes on and on if I had enough time to think of them all.That is why we need to break up any company that gets more than a 10%...

Tags: Corporate law, Telecom & Utilities, Network technology, Food & Beverage, 360Networks Corp., phone company, phone, antitrust

Discussion threads 2009-10-21

B&N's Nook e-reader: Weirdly unrevolutionary

In addition to this posting, please visit this clarifications posting to get the whole picture. It would be nice to say, as Matt Miller has, that the e-book and e-reader market was revolutionized today. It simply got more interesting. A careful reading of the $259 Nook's...

Tags: E-reader, Device, E-book, Amazon Kindle, Barnes & Noble Inc., Wireless, B&N, Nook, Cover-flow, Wireless LANs, Wi-Fi, Wireless And Mobility, Mitch Ratcliffe

Blog posts 2009-10-20

How did IT fall so far behind the tech curve?

Okay, butThey also go out and buy their own servers with some hidden budget line, then try to foist maintenance off on the CIO. And then we try to integrate the data - and the data isn't theirs, it's critical to the health, even survival, of the enterprise.Yes, we...

Tags: Strategy, Virtualization, cloud computing, Regulatory compliance, Marketing Guy, information technology

Discussion threads 2009-10-19

What makes Microsoft's SharePoint tick?

Make a post explaining what SharePoint is...As you said, it is a complex product. I remember when Lotus Notes came out, it was difficult to pin it to a traditional category - what IS it? SharePoint may have some of the same issues of perception.What is SharePoint:There are 2 SharePoint?s,...

Tags: Content management, Groupware, Collaboration, Enterprise software, Microsoft Corp., Microsoft SharePoint

Discussion threads 2009-10-16

IAB to FTC: Rescind blogger rules

The Interactive Advertising Bureau's President and CEO has called on the Federal Trade Commission to rescind its new "blogger rules" because they create an unfair distinction between traditional media and online media. More specifically, they revoke from online media a First Amendment protection that's afforded traditional media for generations. ...

Tags: Online Media, Interactive Advertising Bureau, FTC, Blogger, Blogging, Internet, Sam Diaz

Blog posts 2009-10-15

8 reasons I like the Motorola Cliq Android smartphone and 7 reasons I don't

"Surface" is not a transitive verb.Sheesh.That's incorrect.You'd know that if you ever surfaced your driveway with asphalt.RE: 8 reasons I like the Motorola Cliq Android smartphone and 7 reasons I don'tSo what about someone who is not a social social networking fanatic but likes good access to email and facebook...

Tags: Telecom & Utilities, Smart phones, Cellular phones, smart phone, phone, carrier, SIM card, Apple iPhone, Motorola Inc.

Discussion threads 2009-10-15