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smart ad-wrapper (exe): Smart Ad-Wrapper is AdWords utility that allows wrapping adwords, dynamically increase bids, change URLs and Bids for specific keywords and more. Smart Ad-Wrapper wraps keyword phrases in quotation marks phrase match and [square brackets] exact match for use in Google AdWords campaigns. At the same time keywords are wrapped, they...; Tags: Google AdWords, Keyword, Nsasoft, Smart Ad-Wrapper; Software downloads 2008-04-17

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2007 US ad revenues up 26%: The Interactive Advertising Bureau IAB and PricewaterhouseCoopers LLP PwC announced that the 2007 Internet Advertising Revenue Report shows Internet advertising revenues in the US continued their upward climb. For the full year 2007, revenues totaled $21.2 bln, exceeding 2006 performance by 26%, itself the former record year. Q4 2007 Internet...; Tags: Revenue, Advertisement, PricewaterhouseCoopers Consulting, Internet Advertising, Internet, Operational Accounting, Finance, AM; Blog posts 2008-05-16
Web 2.0 and the end of advertising: The idea that software on the Web is going to be largely funded by advertising is just so wrong-headed, I hardly know where to start. It had me spluttering in the latest BriefingsDirect Insights analyst podcast hosted by Dana Gardner — more on that in a moment. Let's move on...; Tags: Software, Web, Web 2.0, Advertisement, Phil Wainewright; Blog posts 2008-05-16
Frenemies: Enterprises both large and small are psychologically complex places. Industrial and organizational psychologists are full of fascinating anecdotes about the ways the individual people that make up an enterprise organize themselves to hinder, help, block or share with one another. A common term in Hollywood is ‘Frenemies'...; Tags: Collaboration, Environment, Rivalry, Silo, Groupware, Productivity, Strategy, Enterprise Software, Software, Management, Oliver Marks; Blog posts 2008-05-16
Mashups turn into an industry as offerings mature: There were a great many product announcements at Web 2.0 Expo in San Francisco last month, but it was the number of announcements around Web-based mashups in particular that received a large share of attendee and media attention. By my count there were at least nine significant announcements in...; Tags: Web, Industry, Mashup, JackBe, Lotus Mashups, MashupHub, Mindtouch, Itasca, Serena, Mashup Exchange, SnapLogic, Dion Hinchcliffe; Blog posts 2008-05-15

BriefingsDirect Insights analysts probe future of online advertising and find transactional lucre lurking: Read a full transcript of the podcast. The future of online advertising captures the headlines and attention when the likes of Microsoft courts the likes of Yahoo! And Wall Street still has a hard time figuring out how much Google is worth, based on just those little...; Tags: Software, Advertisement, Business, Online Advertising, Bookkeeping Service, Dana Gardner; Blog posts 2008-05-15
Facebook: Google Friend Connect violates our privacy standards: The social networking ground war is well underway. Facebook said Thursday that it will block Google's Friend Connect services because it "redistributes user information from Facebook to other developers without users' knowledge." Facebook's Charlie Cheever writes regarding Google Friend Connect: We're excited that our industry partners...; Tags: Google Inc., Facebook, Standards, User Information, Social Networking, Online Communications, Marketing, Advertising & Promotion, Larry Dignan; Blog posts 2008-05-15
The newspaper's last stand: Interesting news today...or was it yesterday? I have no idea. I got off an eleven hour flight from Johannesburg this morning, and then had to race to the US embassy to get more visa pages in my passport because I've managed to fill every available visa slot with stamps, causing...; Tags: Newspaper, CBS Broadcasting Inc., London Underground, Consumption Habit, E-books, Internet, Personal Technology, John Carroll; Blog posts 2008-05-15
The real question: Is Microsoft still interested in Yahoo?: I actually believed Microsoft CEO Steve Ballmer when he said he was walking away from buying Yahoo. I wasn't among the crowd who thought Ballmer was just posturing, waiting for Yahoo stock prices to plummet and Yahoo shareholder lawsuits to mount before sweeping back in and getting Yahoo for a...; Tags: Yahoo! Inc., Microsoft Corp., Web Site Development, Financial Accounting, Internet, Finance, Mary Jo Foley; Blog posts 2008-05-15
Ask.com buys Dictionary.com; Bolsters reference content: Ask.com plans to buy Lexico Publishing Group, the company behind Dictionary.com, Thesaurus.com and Reference.com, for an undisclosed sum. The fourth largest search engine briefed a few reporters on its plans such as News.com's Stephen Shankland. The deal is expected to be officially announced Thursday. ...; Tags: Ask.com, Larry Dignan; Blog posts 2008-05-15
With the Quickness: HD Moore sets new land speed record with exploitation of Debian/Ubuntu OpenSSL flaw: So, for those who haven't heard, a Debian packager modified the source used for OpenSSL on Debian based systems Debian and the whole of the Ubuntu family to remove the seed used for PRNG Pseudo Random Number Generator used when creating SSL keys. Well, HD Moore set a new record...; Tags: OpenSSL, SSH, Debian, Key, Flaw, HD, ID, Ssl/Tls, Operating Systems, Open Source, Security, Software, Nathan McFeters; Blog posts 2008-05-14
Comcast scoops up Plaxo: good move: In a move that surprises few people, Plaxo is being acquired. The surprise - at least for some - is that it is Comcast and not one of the usual suspects of Facebook or Google. Comcast is Plaxo's biggest partner and provides hosting for all Comcast email subscriber address books....; Tags: Plaxo Inc., Comcast Corp., Advertising & Promotion, E-mail, Marketing, Online Communications, Dennis Howlett; Blog posts 2008-05-14
Photos: Where the building is the network: The San Jose, Calif., headquarters of Echelon, maker of technologies for smart buildings, model the company's energy management systems.Behind the scenes of "smart" buildings, including the Louvre Museum in Paris and the Sears Tower in Chicago, lies technology from Echelon. The company doesn''t call its embedded control technologies "green,"...; Tags: Network, Echelon, Photograph, Building, It', Echelon', That', Networking, CNET News.com; Image galleries 2008-05-14
AT: ATHyperboleWell, you and I wouldn't buy one with a new release imminent, but that doesn't mean it's still not a valuable commodity. Hence, the insane demand.I posted a Craigslist ad for an 8GB iPhone and received 11 responses within 90 minutes of posting. Sold in less than 24...; Tags: refurb, AT&T Corp., Apple iPhone; Discussion threads 2008-05-14
Does Microsoft really need to diversify into consumer products?: Watching Microsoft Chairman Bill Gates go through the paces during his last Microsoft CEO Summit keynote on May 14, I couldn't help but ponder again why Microsoft thinks it needs to be both a business and a consumer software vendor. From May 13 to 15, Microsoft officials...; Tags: Microsoft Corp., Tech Innovation, Groupware, Enterprise Software, Software, Mary Jo Foley; Blog posts 2008-05-14
European on-demand accounting vendors breaking the dam?: Since I am based in Europe and come from a finance background, I have a special interest in what happens in this part of the world. Over the last couple of years, I've been consistently told by 'experts' that saas/on-demand business applications and especially those that are finance related will...; Tags: On-demand, Vendor, QuickBooks Online, Smb/Sme, Financial Accounting, Finance, Dennis Howlett; Blog posts 2008-05-14
Microsoft vs. Google: Are all monopolies created equal?: Microsoft vs. Google: Are all monopolies created equal?until Google finnally invest into there own OSthey should start a nice bsd that in time will be the next os x and then MS will fine that they are in real troubleRE: Microsoft vs. Google: Are all monopolies created equal?made...; Tags: SEARCH, Google Inc., Microsoft Corp., advertisement; Discussion threads 2008-05-13
Microsoft vs. Google: Are all monopolies created equal?: Are Microsoft and Google really locked into a zero-sum game, where every gain in Google's search business translates into an automatic kick-in-the-pants for Microsoft? That seems to be the premise, to a degree, of a couple of new items -- one on the Financial Times and...; Tags: Google Inc., Advertisement, Operating System, Microsoft Corp., Monopoly, Microsoft Windows, Operating Systems, Software, Mary Jo Foley; Blog posts 2008-05-13
Call for military to operate botnet: Call for military to operate botnetI'd volunteer my PCs to help.If they did this above-board, with a SETI screen saver style app we could install deliberately, I'd bet they could have 50 million machines ready to help with this in a matter of weeks.RE: Call for military to operate botnetI'd...; Tags: Internet service providers (ISPs), SECURITY, NETWORKING, Internet Service Provider, attack, Internet; Discussion threads 2008-05-12
Google kicks off its Facebook ground war: Updated: Google on Monday outlined its Google Friend Connect, a service that promises to insert social features into any application and any site. Sound familiar? It is. MySpace has its friend connect service and Facebook has its version. Add it up and you have...; Tags: Google Inc., Facebook, Site, Friend Connect, Social Networking, Networking, Online Communications, Marketing, Advertising & Promotion, Larry Dignan; Blog posts 2008-05-12