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	<title><![CDATA[serena Resources | ZDNet]]></title>
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	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to serena]]></description>
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		<title><![CDATA[Serena's Mashup Composer ushers content and widgets to on-demand business mashups]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-11475-0.html?forumID=1&threadID=48549&messageID=905543&start=0]]></link>
		<description><![CDATA[Serena's Mashup Composer ushers content and widgets to on-demand business mashupsIT Lite?Not a bad concept for enabling the business for basic functionality as long as SOA, widgets, etc are available and secure.  Everything technology related will always, ALWAYS, require some level of IT support. Who do they run to...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Tue, 10 Jun 2008 07:18:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/cloud+computing.html"><![CDATA[cloud computing]]></category>
		<category domain="http://updates.zdnet.com/tags/on-demand+business+mashup.html"><![CDATA[on-demand business mashup]]></category>
		<category domain="http://updates.zdnet.com/tags/mashup+composer.html"><![CDATA[Mashup Composer]]></category>
		<category domain="http://updates.zdnet.com/tags/serena.html"><![CDATA[Serena]]></category>
		<category domain="http://updates.zdnet.com/tags/on-demand+business.html"><![CDATA[on-demand business]]></category>
		<category domain="http://updates.zdnet.com/tags/on-demand.html"><![CDATA[on-demand]]></category>
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		<title><![CDATA[Serena's Mashup Composer ushers content and widgets to on-demand business mashups]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Gardner/?p=2674]]></link>
		<description><![CDATA[Acting as a mashup matchmaker, Serena Software is bringing together content -- widgets, RSS feeds, and Flash components -- with enterprise data for on-demand business mashups, giving non-technical users access to powerful customized applications without burdening IT departments.    On Tuesday, June 10, Serena will announce the upcoming...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 09 Jun 2008 06:13:28 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/serena+software+inc..html"><![CDATA[Serena Software Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/on-demand.html"><![CDATA[On-demand]]></category>
		<category domain="http://updates.zdnet.com/tags/on-demand+business.html"><![CDATA[On-demand Business]]></category>
		<category domain="http://updates.zdnet.com/tags/mashup.html"><![CDATA[Mashup]]></category>
		<category domain="http://updates.zdnet.com/tags/serena.html"><![CDATA[Serena]]></category>
		<category domain="http://updates.zdnet.com/tags/service-oriented+architecture+%2528soa%2529.html"><![CDATA[Service-Oriented Architecture (SOA)]]></category>
		<category domain="http://updates.zdnet.com/tags/web+services.html"><![CDATA[Web Services]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://updates.zdnet.com/tags/dana+gardner.html"><![CDATA[Dana Gardner]]></category>
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		<title><![CDATA[Mashups turn into an industry as offerings mature]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Hinchcliffe/?p=174]]></link>
		<description><![CDATA[There were a great many product announcements at Web 2.0 Expo in San Francisco last month, but it was the number of announcements around Web-based mashups in particular that received a large share of attendee and media attention.  By my count there were at least nine significant announcements in...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 15 May 2008 22:16:21 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/dion+hinchcliffe.html"><![CDATA[Dion Hinchcliffe]]></category>
		<category domain="http://updates.zdnet.com/tags/itasca.html"><![CDATA[Itasca]]></category>
		<category domain="http://updates.zdnet.com/tags/jackbe.html"><![CDATA[JackBe]]></category>
		<category domain="http://updates.zdnet.com/tags/lotus+mashups.html"><![CDATA[Lotus Mashups]]></category>
		<category domain="http://updates.zdnet.com/tags/mashup.html"><![CDATA[Mashup]]></category>
		<category domain="http://updates.zdnet.com/tags/mashup+exchange.html"><![CDATA[Mashup Exchange]]></category>
		<category domain="http://updates.zdnet.com/tags/mashuphub.html"><![CDATA[MashupHub]]></category>
		<category domain="http://updates.zdnet.com/tags/mindtouch.html"><![CDATA[Mindtouch]]></category>
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		<title><![CDATA[The 10 top challenges facing enterprise mashups]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-12352-0.html?forumID=1&threadID=39986&messageID=735959&start=0]]></link>
		<description><![CDATA[The 10 top challenges facing enterprise mashupsAwesome piece, DionThere is something about the disruptive nature of mashups that is unsettling, alarming.  So, even if you work though many of the technical issues you've so elegantly pointed out above, you still have to triumph over an even more challenging one--...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Wed, 17 Oct 2007 07:34:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/javascript.html"><![CDATA[JavaScript]]></category>
		<category domain="http://updates.zdnet.com/tags/mashup.html"><![CDATA[mashup]]></category>
		<category domain="http://updates.zdnet.com/tags/serena.html"><![CDATA[Serena]]></category>
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		<title><![CDATA[News to know: Email leaks; AMD; HP; VMware]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=6210]]></link>
		<description><![CDATA[Notable headlines:    HP's inkjet tech seeks to replace hypodermic needles. IBM prints with molecules.    Ryan Naraine: Sensitive government e-mails leak through Tor exit nodes. IM worm squirming through Skype.    Dan Farber: AMD's Hector Ruiz facing down the unmentionable. David Berlind: AMD's...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 11 Sep 2007 03:23:56 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/apple+iphone.html"><![CDATA[Apple iPhone]]></category>
		<category domain="http://updates.zdnet.com/tags/hewlett-packard+co..html"><![CDATA[Hewlett-Packard Co.]]></category>
		<category domain="http://updates.zdnet.com/tags/vonage+holdings+corp..html"><![CDATA[Vonage Holdings Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/apple+inc..html"><![CDATA[Apple Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/vmware+inc..html"><![CDATA[VMware Inc.]]></category>
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		<category domain="http://updates.zdnet.com/tags/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://updates.zdnet.com/tags/advanced+micro+devices+inc..html"><![CDATA[Advanced Micro Devices Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/ibm+corp..html"><![CDATA[IBM Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/serena.html"><![CDATA[Serena]]></category>
		<category domain="http://updates.zdnet.com/tags/larry+dignan.html"><![CDATA[Larry Dignan]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">AMD</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">AAPL</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">HPQ</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">IBM</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MSFT</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">VMW</category>
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		<category domain="tickers">AMD,AAPL,HPQ,IBM,MSFT,VMW,VG</category>
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		<title><![CDATA[Remember LANs disintermediating IT in the 80s? Can Serena do the same with mashups?]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-10741-0.html?forumID=1&threadID=37790&messageID=693240&start=0]]></link>
		<description><![CDATA[Remember LANs disintermediating IT in the 80s? Can Serena do the same with mashups?As long as the app is simple...It's a great concept--let non-programmers build simple apps--that has never really worked in practise. Mash-ups are inherently going to be harder to work with, due to the SOA APIs being non-standardised...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Tue, 21 Aug 2007 12:33:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/information+technology.html"><![CDATA[information technology]]></category>
		<category domain="http://updates.zdnet.com/tags/lan.html"><![CDATA[LAN]]></category>
		<category domain="http://updates.zdnet.com/tags/mashup.html"><![CDATA[mashup]]></category>
		<category domain="http://updates.zdnet.com/tags/serena.html"><![CDATA[Serena]]></category>
		<category domain="http://updates.zdnet.com/tags/serena+teamtrack.html"><![CDATA[Serena TeamTrack]]></category>
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