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- Time to Put A Stake in The Ground on Social CRM
- The debate and discussion about what defines Social CRM a.k.a. CRM 2.0 vs. its traditional parent has been going on for about 2 years pretty regularly and started, according to thought leader Graham Hill almost a decade before that. Personally, I'm done defining it and am moving...
- Tags: Customer, Business, Tool, CRM, Social CRM, SCRM Business Strategy, Co-creation, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg
- Blog posts 2009-07-06
Additional Resources
- A List: CRM(ish) Reading Worth it.
- Thank youPaul, I just wanted to say thank you. Coming from you, I feel privileged. :)Back atchaIts a privilege just to know you, my friend. RE: A List: CRMish Reading Worth it.I just finished Groundswell and I completely agree! I have spent a year trying to get our company out...
- Tags: Reading Worth it, Social CRM, Reading, Paul, CRM
- Discussion threads 2009-09-28
- Is Twitter Social CRM? Nope.
- Is Twitter Social CRM? Nope.Twitter can analyze - and engagePaul -- I think your right to point out that there are many competitors to Twitter who monitor and analyze a much broader slice of social media.But Twitter has the advantage of potentially monitoring and engaging people who are busy chattering...
- Tags: Customer relationship management (CRM), Advertising & Promotion, CRM, Twitter, simple idea
- Discussion threads 2009-03-23
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