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Choose the Right Media for Your Message: Whether reading a book, a magazine, or a business document, everyone looks at the pictures. So if one is going to grab the reader's attention with pictures, be sure one is making the statement that one want to make. Clip art and other graphics can add a lot to the...; Tags: Right Media Inc.; White papers 2007-12-01
Yahoo bolsters ad arsenal with BlueLithium: Yahoo picked up BlueLithium, a fast growing behavioral marketing firm, for $300 million and rounded out what it hopes will be a stronger ad arsenal. In a statement, Yahoo noted that: The addition of BlueLithium is the logical next step in creating the largest...; Tags: Advertisement, Network, Yahoo! Inc., Right Media Inc., BlueLithium, Ad Network, Larry Dignan; Blog posts 2007-09-05
Yahoo all in Right Media @ $680 million: Yahoo all in Right Media @ $680 millionhttp://www.analogstereo.com/chrysler_fifth_avenue_owners_manual.htmhttp://www.analogstereo.com/chrysler_fifth_avenue_owners_manual.htm; Tags: Right Media Inc., Yahoo! Inc.; Discussion threads 2007-06-23
Yahoo: Right Media, or Social Media Junk CPM story?: What a difference five months and $680 million makes!Yahoo hailed the advantages of its premium display advertising business in its Q3 2006 earnings call by touting it against “a whole proliferation of a lot of inventory in sort of the lower end of the non-premium range”:A lot of the social...; Tags: Advertising, Yahoo; Blog posts 2007-04-30
What Yahoo's Right Media purchase is really about: Yahoo acquires Right Media and we hear about the democratization of online advertising, a few thinly-veiled Google barbs and some tough talk from the likes of Yahoo CEO Terry Semel and CFO Susan Decker. I dont doubt that Right Media is...; Tags: Yahoo, Web Technology, Google, General; Blog posts 2007-04-30

Yahoo buys rest of Right Media for $680 million: Yahoo buys rest of Right Media for $680 millionI am not surprisedYahoo needs to keep up with any Google strategic positioning, and Google's recent proposed purchase of DoubleClick is no exception. Since Right Media's technology has been tested in the market, it may turn out that Yahoo's decision is a...; Tags: Yahoo! Inc., Right Media Inc., Google Inc., advertisement; Discussion threads 2007-04-30
Yahoo buys rest of Right Media for $680 million: Yahoo said Monday it will buy the remainder of Right Media that it doesnt already own. Right Media runs an online advertising exchange and is likely to give Yahoo an exit from working with DoubleClick, which is soon to be GoogleClick. ...; Tags: Yahoo, Web Technology, Google, General; Blog posts 2007-04-30
News to know: Yahoo buys Right Media; Mix07; S60 Summit; .ANI flaws: Notable headlines:Yahoo buys Right Media. Larry Dignan on the deal. Techmeme.Microsoft opens up on Web strategy at Mix07. Ryan Stewart: MIXing it up at the coming of age party for Rich Internet Applications.Dan Farber: FASTMedia Network takes on Google, Yahoo.Tom Foremski: FAST battles GOOG and YHOO for media markets, says...; Tags: General; Blog posts 2007-04-30

Additional Resources

As you sow...: Not quite off topic but something that cuts Oracle a break and shows us here at ZDN to be as capable as anyone of getting things messed up. Check this post from our mutual friend Jake Kuramoto.To selectively quote: A few things were wrong about this whole thing. First,...; Tags: Finger, Podcasts, Blogging, Advertising & Promotion, Internet, Marketing, Dennis Howlett; Blog posts 2008-07-04
Nothing stealthy about this Windows Update update: For years, Microsoft has occasionally updated its Windows Update client software automatically on systems that are configured to check for updates. This has been true even when Windows Update is set to simply check for (and optionally, download) updates but not to install them. That decision led...; Tags: Microsoft Windows Update, Update, Microsoft Windows, Operating Systems, Software, Ed Bott; Blog posts 2008-07-03
Whither Blu-ray?: Whither Blu-ray?It's the lack of HDTV ownersand the ignorance of those who do own that I think is the biggest issue. People who don't have HDTV would see no benefit to spending extra money on BluRay, and those who do own will never believe there is a difference unless you...; Tags: HD DVD, Blu-ray, Consumer electronics, TVs, TV & Home Theater, HDTV, DVD; Discussion threads 2008-07-03
Whither Blu-ray?: Blu-ray hasn't been setting any sales records, in no small part due to its higher price. That, however, doesn't alter the fact that Sony absolutely had to win the format war, even if media downloads end up supplanting video disc formats. by John Carroll; Tags: Blockbuster Inc., Blu-ray, DVD, Consumer Electronics, Games, Video On Demand (VoD), Game Players, Hd Dvd, Tv & Home Theater, Personal Technology, Home Entertainment, John Carroll; Blog posts 2008-07-03
12 terabytes of YouTube data: 12 terabytes of YouTube dataHorrible loss for ConsumersThis Judge needs to be taught what he has the power to do, and not to do. This is a clear violation of the Video Privacy Protection Act. Not to mention a major privacy issue for all of us that have ever watched...; Tags: Corporate communications, Digital media, Google Inc., YouTube Inc.; Discussion threads 2008-07-03
12 terabytes of YouTube data: A lot of us block YouTube access in our schools. There's plenty of objectionable content worth hiding from young eyes. Probably an equal number of us, however, leave it open at the request of teachers who use its vast resources for teaching (yes, there is more than zit...; Tags: YouTube Inc., Video, Teacher, Viacom Inc., Chances, Corporate Communications, Marketing, Christopher Dawson; Blog posts 2008-07-03
DJ your Independence Day party with your Mac: DJ your Independence Day party with your MacMake sure you install Windows on that MacAfter all, none of what you've written requires OS X and Windows has the advantage of being able to play every codec that OS X can play [b]plus[/b] all the Windows only codecs. Hey, this is...; Tags: Desktops, Apple Mac OS X, Operating systems, Apple Macintosh, Microsoft Windows, Sirius; Discussion threads 2008-07-03
YouTube vs. Viacom: Google's IP wins; Users lose: YouTube vs. Viacom: Google's IP wins; Users loseCompetition?Does Viacom think that a 10 minute pixellated clip of a show or movie is really competition for seeing the entire show/movie on a TV or big screen? This is getting ridiculous. If anything, having these clips on YouTube is free...; Tags: Network technology, NETWORKING, Viacom Inc., Google IP, YouTube Inc., IP, Google Inc.; Discussion threads 2008-07-03
News to know: Searching Silverlight; IE 8; Dell; Google vs. YouTube: Notable headlines: Mary Jo Foley: Microsoft: Silverlight content searchable, too Ryan Stewart: Brian Goldfarb talks about Silverlight 2 and Deep Zoom with Michael Cot LineRider releases a Silverlight 2 version Microsoft steps up self-policing of its OSI-approved source licenses ...; Tags: Apple iPhone, Security, Google Inc., Dell Computer Corp., Microsoft Silverlight, Mobile, YouTube Inc., Microsoft Internet Explorer, Microsoft Corp., Linux, UNIX, Keyboards, Operating Systems, Advertising & Promotion, Open Source, Software, Hardware, Peripherals, Marketing, Larry Dignan; Blog posts 2008-07-03
Almeza MultiSet Automatic Software Installer (exe): A tool for creating a bootable disk with the Windows 2000/XP/2003/Vista operating systems. You can quickly install an operating system on a computer from such a disk. While creating it, MultiSet also allows you to integrate some service packs and, if necessary, remove some components from the operating system (Media...; Tags: Disk, Operating System, Unattended Installation Systems, Microsoft Windows, Operating Systems, Software; Software downloads 2008-07-03
AreaBluetooth Proximity Marketing Light (exe): AreaBluetooth is an innovative and intuitive software application of Bluetooth Wireless Technology, it can send multimedia messages to most mobile phones in the neighbourhood without any cost. Our software can be installed in any Laptop or PC equipped with an integrated bluetooth or USB Bluetooth Adapter. AreaBluetooth can deliver content...; Tags: Software, Multimedia, Marketing, Defcon Solutions, AreaBluetooth, Bluetooth, Tools & Techniques, Wi-Fi, Wireless, Management; Software downloads 2008-07-03
Notebook SSDs REDUCE battery life at 50x the cost: Tom's Hardware is reporting test results that show that costly notebook flash drives actually use MORE power than hard drives - shrinking battery life by up to an hour. How could this be? The test Testing 4 SSDs against a 7200 RPM 2.5" drive on a...; Tags: Disk, Battery, USB Flash Drive, Tom, Notebooks, Engineering, Flash Memory, Hardware, Notebooks & Tablets, Robin Harris; Blog posts 2008-07-02