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	<title><![CDATA[revver Resources | ZDNet]]></title>
	<link><![CDATA[http://updates.zdnet.com/tags/revver.html]]></link>
	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to revver]]></description>
	<s:counts start="0" returned="14" found="14" />
	<language>en-us</language>
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		<title><![CDATA[Popular on YouTube? You may soon get a profit cut]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-9588-0.html?forumID=1&threadID=33419&messageID=614234&start=0]]></link>
		<description><![CDATA[Popular on YouTube? You may soon get a profit cutInternet Video is the greatest thing since they banned DDTVideo people!! Not since they came out with TV, film, beta, VHS, DVD, or even that HD stuff has watching video been better.In fact, you haven't seen video until you've seen it...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Fri, 04 May 2007 11:57:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/corporate+communications.html"><![CDATA[Corporate communications]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
		<category domain="http://updates.zdnet.com/tags/youtube+inc..html"><![CDATA[YouTube Inc.]]></category>
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	<item>
		<title><![CDATA[John Edwards NOT Social Networking for 'User Generated Politics' campaign 2008]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=1022]]></link>
		<description><![CDATA[Edition number 24 in this Digital Markets Blog presidential campaign 2008 series on what I am calling &ldquo;User Generated Politics&rdquo;John Edwards is "Social Networking" like a true politician, he is covering all his bases and promising action. But what is his actual Social Networking record?In &ldquo;John Edwards: Be my MySpace...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sat, 24 Feb 2007 05:12:51 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+2.0.html"><![CDATA[Web 2.0]]></category>
		<category domain="http://updates.zdnet.com/tags/local.html"><![CDATA[Local]]></category>
		<category domain="http://updates.zdnet.com/tags/culture.html"><![CDATA[Culture]]></category>
		<category domain="http://updates.zdnet.com/tags/government.html"><![CDATA[Government]]></category>
		<category domain="http://updates.zdnet.com/tags/user-generated+content.html"><![CDATA[User-Generated Content]]></category>
		<category domain="http://updates.zdnet.com/tags/myspace.html"><![CDATA[MySpace]]></category>
		<category domain="http://updates.zdnet.com/tags/social+web.html"><![CDATA[Social Web]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[Video]]></category>
		<category domain="http://updates.zdnet.com/tags/youtube.html"><![CDATA[YouTube]]></category>
		<category domain="http://updates.zdnet.com/tags/amateur+content.html"><![CDATA[Amateur Content]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/facebook.html"><![CDATA[Facebook]]></category>
		<category domain="http://updates.zdnet.com/tags/social+networking.html"><![CDATA[Social Networking]]></category>
		<category domain="http://updates.zdnet.com/tags/social+media.html"><![CDATA[Social Media]]></category>
		<category domain="http://updates.zdnet.com/tags/user+generated+politics.html"><![CDATA[User Generated Politics]]></category>
		<category domain="http://updates.zdnet.com/tags/politics.html"><![CDATA[Politics]]></category>
		<category domain="http://updates.zdnet.com/tags/hillary+clinton.html"><![CDATA[Hillary Clinton]]></category>
		<category domain="http://updates.zdnet.com/tags/political+campaign.html"><![CDATA[Political Campaign]]></category>
		<category domain="http://updates.zdnet.com/tags/presidential+race.html"><![CDATA[Presidential Race]]></category>
		<category domain="http://updates.zdnet.com/tags/president+clinton.html"><![CDATA[President Clinton]]></category>
		<category domain="http://updates.zdnet.com/tags/john+edwards.html"><![CDATA[John Edwards]]></category>
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		<title><![CDATA[Microsoft kicks the tires on Revver]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-9588-0.html?forumID=1&threadID=30496&messageID=566410&start=0]]></link>
		<description><![CDATA[Microsoft kicks the tires on RevverPanther, Tiger, Leopard, CopyCat...I think there is great potentialI like Revver videos. They are cool in allowing users to keep copies of the videos they watch - if they want to. (These videos are not encumbered by the dreaded ‘D' term [DRM].) Also if the...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Thu, 22 Feb 2007 00:24:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/corporate+communications.html"><![CDATA[Corporate communications]]></category>
		<category domain="http://updates.zdnet.com/tags/rss.html"><![CDATA[RSS]]></category>
		<category domain="http://updates.zdnet.com/tags/microsoft+corp..html"><![CDATA[Microsoft Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MSFT</category>
		<category domain="tickers">MSFT</category>
	</item>
	<item>
		<title><![CDATA[Viacom's sledgehammer cracks User-Generated Content too]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-11743-0.html?forumID=1&threadID=29901&messageID=556021&start=0]]></link>
		<description><![CDATA[Viacom's sledgehammer cracks User-Generated Content tooWhy even try to deal with Youtube?It is beyond me why anyone that uploads legit content would ever want to upload it to Youtube. Revver splits any potential revenue with you, and you have a wide variety of tools to spread your works. Granted, I...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Mon, 05 Feb 2007 10:17:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/youtube+inc..html"><![CDATA[YouTube Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/user-generated+content.html"><![CDATA[User-Generated Content]]></category>
		<category domain="http://updates.zdnet.com/tags/viacom+inc..html"><![CDATA[Viacom Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">VIA</category>
		<category domain="tickers">VIA</category>
	</item>
	<item>
		<title><![CDATA[Revver revamped]]></title>
		<link><![CDATA[http://blogs.zdnet.com/social/?p=35]]></link>
		<description><![CDATA[Online video site Revver has been significantly updated to give users better tools for sharing content, as well as undergoing a much needed redesign which makes it easier to find the newest and "best" videos on the site. Revver differentiates itself from other online video offerings (including the market leader...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 07 Dec 2006 05:27:06 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/widgets.html"><![CDATA[Widgets]]></category>
		<category domain="http://updates.zdnet.com/tags/video+sharing.html"><![CDATA[Video Sharing]]></category>
	</item>
	<item>
		<title><![CDATA[Revver jumps into bed with Verizon and gives YouTube a headache]]></title>
		<link><![CDATA[http://blogs.zdnet.com/social/?p=30]]></link>
		<description><![CDATA[A day after the news that a crippled version of YouTube would be available to subscribers of Verizon Wireless vCast service, its emerged that the video sharing site Revver has cut a similar deal. As with the YouTube offering, it will be a limited version of the site with only...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 30 Nov 2006 06:48:02 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/youtube+inc..html"><![CDATA[YouTube Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/youtube.html"><![CDATA[YouTube]]></category>
		<category domain="http://updates.zdnet.com/tags/video+sharing.html"><![CDATA[Video Sharing]]></category>
	</item>
	<item>
		<title><![CDATA[Web 2.0 rev share models: new democratic economy or pipe dream?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=342]]></link>
		<description><![CDATA[UPDATE: "Google has agreed to turn over most advertising revenue generated by the latest video from Fritz Grobe and Stephen Voltz, creators of "The Diet Coke & Mentos Experiment," according to Peter Chane, a senior product manager for Google Video. In exchange, Grobe and Voltz, who saw their original offering--which...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 31 Oct 2006 13:17:22 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+2.0.html"><![CDATA[Web 2.0]]></category>
		<category domain="http://updates.zdnet.com/tags/web.html"><![CDATA[Web]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
	</item>
	<item>
		<title><![CDATA[Mentos fountain fanatics find a home]]></title>
		<link><![CDATA[http://news.zdnet.com/2036-2_22-6106321.html]]></link>
		<description><![CDATA[Revver co-founder remarks on a unique time for video on the WebOliver Luckett, co-founder of video site Revver, talks with CNET's Neha Tiwari at the Digital Hollywood: Building Blocks 2006 conference in San Jose, Calif. Luckett talks about how he stumbled upon the famed Mentos video, the future of Revver,...]]></description>
		<s:doctype><![CDATA[Videos]]></s:doctype>
		<pubDate>Wed, 16 Aug 2006 17:10:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/mentos.html"><![CDATA[Mentos]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/oliver+luckett.html"><![CDATA[Oliver Luckett]]></category>
	</item>
	<item>
		<title><![CDATA[Video advertising revs up]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=3501]]></link>
		<description><![CDATA[Oliver Luckett, a Revver co-founder and senior-vice president of network development, said his company plans to open up its APIs, which connect video owners with advertising. Speaking at the Building Blocks conference. "We plan to completely open up our system. For the last nine months we have been working secret...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 15 Aug 2006 10:36:15 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
	</item>
	<item>
		<title><![CDATA[YouTube, Digg, Wikipedia: Can Web 2.0 play hardball?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=299]]></link>
		<description><![CDATA[Tim O'Reilly says, in his 2005 treatise &ldquo;What is Web 2.0?&rdquo;:The architecture of the Internet, and the World Wide Web, as well as of open source software projects like Linux, Apache, and Perl, is such that users pursuing their own 'selfish' interests build collective value as an automatic byproduct.Web 2.0...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 03 Aug 2006 12:50:37 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/youtube+inc..html"><![CDATA[YouTube Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/youtube.html"><![CDATA[YouTube]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
	</item>
	<item>
		<title><![CDATA[YouTube vs. Revver:  controlling and monetizing content]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-12517-0.html?forumID=1&threadID=23799&messageID=447737&start=0]]></link>
		<description><![CDATA[YouTube vs. Revver:  controlling and monetizing contentRevver TermsIt looks like Revver saw your story and updated their terms:http://blog.revver.com/?p=77That section now reads:In connection with your use of the Site, you hereby grant or warrant that the owner of such rights has expressly granted to Revver a worldwide, revocable, non-exclusive, sublicensable,...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Mon, 31 Jul 2006 16:52:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/youtube+inc..html"><![CDATA[YouTube Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
	</item>
	<item>
		<title><![CDATA[YouTube vs. Revver:  controlling and monetizing content]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=296]]></link>
		<description><![CDATA[In &ldquo;Now playing at YouTube? 'Coke and Mentos' vs. 'Lazy Sunday'&rdquo; I discuss inconsistencies in public reaction to YouTube regarding copyright protection:Fritz Grobe and Stephen Voltz, the not-quite-amateur creators of the video clip viral sensation &ldquo;Diet Coke and Mentos,&rdquo; have posted a message at their Website: &lsquo;Please do not post...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 31 Jul 2006 09:29:41 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/youtube+inc..html"><![CDATA[YouTube Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/youtube.html"><![CDATA[YouTube]]></category>
	</item>
	<item>
		<title><![CDATA[Revver: advertiser-driven videos?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=290]]></link>
		<description><![CDATA[Revver is unusual for a Web 2.0 service: it was created with a revenue generating business model, and developed with advertisers&rsquo; points-of-view in mind.Steven Starr, Founder and CEO, was co-creator of MTV's "The State" and worked as a Hollywood agent, and now applies his advertising savvy at Revver.Revver describes itself:...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sun, 30 Jul 2006 04:22:44 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/video.html"><![CDATA[video]]></category>
	</item>
	<item>
		<title><![CDATA[Ad dollars for the Star Wars Kid?]]></title>
		<link><![CDATA[http://talkback.zdnet.com/5208-9588-0.html?forumID=1&threadID=14711&messageID=294481&start=0]]></link>
		<description><![CDATA[Ad dollars for the Star Wars Kid?&*$%!punks stole my idea. Where's that dated napkin and my lawyer?????I've got the Revver bugThanks for bringing Revver.com to my attention. I'm now totally hooked... here's my unofficial Revver blog: www.revverberation.com]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Mon, 31 Oct 2005 13:34:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/ad+dollars.html"><![CDATA[Ad Dollars]]></category>
		<category domain="http://updates.zdnet.com/tags/star+wars+kid.html"><![CDATA[Star Wars Kid]]></category>
		<category domain="http://updates.zdnet.com/tags/revver.html"><![CDATA[Revver]]></category>
		<category domain="http://updates.zdnet.com/tags/star+wars.html"><![CDATA[Star Wars]]></category>
		<category domain="http://updates.zdnet.com/tags/advertisement.html"><![CDATA[advertisement]]></category>
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