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- Freemium: The first business model of the 21st century
- At the Revenue Bootcamp Conference in Mountain View, Calif., Chris Anderson, author of "Free: The Future of a Radical Price," discusses how different companies use the free-to-premium, or freemium model to not only make money, but often keep customers at a higher rate than fully paid services. There are many...
- Tags: Money, Strategy, Operational Accounting, Management, Finance, Revenue Bootcamp, Chris Anderson, freemium, monetize, long tail, online
- Videos 2009-07-15
- Going from free to premium
- How do you get your customers to pay for what they already get for free? Panelists at the Revenue Bootcamp Conference stress listening to your users, doing lots of testing, and not being afraid to make mistakes in the beginning. Panelists include Will Harvey, co-founder and chairman of IMVU; Scott...
- Tags: Operational Accounting, Finance, Revenue Bootcamp, monetize, surveys, online, premium, free
- Videos 2009-07-14
- Beyond Google AdSense: Monetizing smaller Web sites
- What can small companies and start-ups without huge audience numbers do to earn money from their Web sites? At the Revenue Bootcamp Conference in Mountain View, Calif., panelists discuss pay-per-click ads, and why they might not be the best model for small companies. Rather, they say, finding a single sponsor...
- Tags: Google Inc., Web, Google AdSense, Web Site, Web Site Development, Web Technology, Channel Management, Advertising & Promotion, Internet, Marketing, Revenue Bootcamp, monetizing, AdSense, Google, ads, websites, audience, niche
- Videos 2009-07-14
- What's working and what's not in SEO?
- At the Revenue Bootcamp Conference in Mountain View, Calif., panelists discussed the best ways to drive traffic to your site. Dion Lim, COO of SimplyHired.com, stresses his company's success with partnerships--if you make people money, he says, they'll be your friends for life. Neil Patel, a Quick Sprout Blogger, says...
- Tags: Search Engine Optimization, Founder, Search, Marketing Research, Business Structures, Marketing, Finance, SEO, Revenue Bootcamp, search engines, blogosphere, blogging, keywords, money
- Videos 2009-07-13
Additional Resources
- Freemium: The first business model of the 21st century
- At the Revenue Bootcamp Conference in Mountain View, Calif., Chris Anderson, author of "Free: The Future of a Radical Price," discusses how different companies use the free-to-premium, or freemium model to not only make money, but often keep customers at a higher rate than fully paid services. There are many...
- Tags: Money, Strategy, Operational Accounting, Management, Finance, Larry Dignan
- Blog posts 2009-07-16
- Beyond Google AdSense: Monetizing smaller Web sites
- Beyond Google AdSense: Monetizing smaller Web sitesRevenue Bootcamp clipWould like to see more clips from this conference. Anyone have any links to share?
- Tags: Web site development, Web technology, Channel management, Web site, Web
- Discussion threads 2009-07-15
- What's working and what's not in SEO?
- At the Revenue Bootcamp Conference in Mountain View, Calif., panelists discussed the best ways to drive traffic to your site. Dion Lim, COO of SimplyHired.com, stresses his company's success with partnerships--if you make people money, he says, they'll be your friends for life. Neil Patel, a Quick Sprout Blogger, says...
- Tags: Search Engine Optimization, Founder, Search, Marketing Research, Business Structures, Marketing, Finance, Larry Dignan
- Blog posts 2009-07-14
- Chrome OS: 3 reasons it matters, 4 reasons it's irrelevant
- Chrome OS: 3 reasons it matters, 4 reasons it's irrelevantIt's the applications that'll be built that'll make or break it.If developers come up with enough useful applications then it might have a market.That said, have you ever tried to get data out of Google's AppEngine, out through Google's Web Toolkit...
- Tags: Operating systems, cloud computing, Chrome, Google Inc., Chrome OS, operating system
- Discussion threads 2009-07-13
- Apple goes on the defensive: brings chips in-house
- Apple goes on the defensive: brings chips in-houseIt worked for Trackpads so why not...Apple used to use synaptics for their touchpads on the iPod/Powerbook. Then they went in house and iPod prices went down (unrelated?) and Macbooks now have pretty cool trackpad features. So if they want to do this...
- Tags: Netbooks, nettops & MIDs, Network technology, Semiconductors, Desktops, Apple Inc., chip
- Discussion threads 2009-04-30
- $800 Mac Mini? I'm all set, Apple
- $800 Mac Mini? I'm all set, AppleBusiness strategyApple's business strategy is completely different from other computer makers. As opposed to the Dell's and Lenovo's of the world they refuse to sell commodity products. What does that means? It means that they have found a niche in market who see value...
- Tags: Desktops, business result, Mini, Apple Intel Mac Mini, Apple Macintosh, Apple Inc.
- Discussion threads 2009-03-03
- Offline Google Docs client coming?
- Offline Google Docs client coming?One Trick PonyGoogle has not produced any successfully products / services apart from its search engine.To quote Steve Ballmer CEO of Microsoft, they do a lot of 'cute' things.While experiments and innovative projects are important to develop technologies that may become the next 'big thing', Google...
- Tags: PRODUCTIVITY, Apple Mac OS X, Operational accounting, Operating systems, synchronization problem, Google Inc.
- Discussion threads 2007-03-20
- Cringley, MacTel, and nutty theories
- When Apple first announced its MacTel decision Robert Cringley started to spend a lot of time looking for the long term smart in Apples otherwise inexplicable decision. As a result he first used his PBS pulpit to announce what I thought was a fairly nutty conspiracy theory...
- Tags: Operating systems, Apple Mac OS X, theory, Microsoft Windows, Apple Computer Inc., Microsoft Corp.
- Blog posts 2006-12-14
- Boot Camp: end of the beginning or beginning of the end?
- When Apple announced, last week, release of a utility allowing MacTel machines to boot and run Windows/XP we saw two basic kinds of reactions: some people immediately announced that this was the beginning of the end as MacOS X would now give way to Microsoft Vista, while other people concluded...
- Tags: Operating systems, Apple Computer Inc., MacOS X, Apple Mac OS, hardware, Apple Macintosh, Microsoft Corp.
- Blog posts 2006-04-12
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