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- Pepsico Saved from Suicide Campaign by Twitter?
- It's not easy to push consumer products these days as discretionary spend dries up and advertising channels become ever fragmented. Understandable then when corporations are seduced into more edgier terrain by their creative agencies. And yet where trust and sustainability is at a premium, its hard to figure how BBDO convinced Pepsico to cross the line...
- Tags: Advertisement, PepsiCo, Suicide, Twitter, BBDO, Christine Lu, TBWA, James Farrar
- Blog posts 2008-12-04
- Buffalo Technology moves closer to returning to U.S. Wi-Fi router market
- Wireless watchers may have noticed that Buffalo Technology disappeared from the router game some time back, due to a successful suit brought against it by an Australian company. But Buffalo may be getting back in the market, due to a new court decision that stayed the injunction against it selling...
- Tags: Buffalo, Buffalo Technology, Wi-Fi, Wireless, Network-Attached Storage (NAS), Wireless LANs, Routers & Switches, Games, Networking, Storage, Hardware, Personal Technology, Sean Portnoy
- Blog posts 2008-12-04
- With 256-bit encryption, Acrobat 9 passwords still easy to crack
- Following ElcomSoft's claim that despite the 256-bit encryption Acrobat 9 passwords are susceptible to more efficient brute forcing than Acrobat 8 passwords -- a claim that Adobe confirmed citing usability trade-offs and urged users to take advantage of its improved passphrase mechanisms -- ElcomSoft's Dmitry Sklyarov and Vladimir Katalov provide...
- Tags: Adobe Systems Inc., Password, Adobe Acrobat, Encryption, Dancho Danchev
- Blog posts 2008-12-04
- CRM 2009 Forecast - Part 2 - Sticking My Hands Out To Be Slapped
- Last week at this time I was throwing my neck out there forecasting some of CRM's moves in 2009 - and no one chopped it off, thank goodness. So, now, in the same spirit, I'm going to do part 2 of three and stick my hands out to be slapped...
- Tags: Salesforce.com Inc., Software-as-a-service, PaaS, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Software As A Service (SaaS), Cloud Computing, Enterprise Software, Marketing, Software, Emerging Technologies, Paul Greenberg
- Blog posts 2008-12-04
- Information Agenda: A strategy shift from applications to information
- Stuck between business challenges on the one hand, and information management systems on the other hand which simply limit your ability to respond. IBM's Tom Inman wants an easy way to spread your information across the board. Commentary--As the CIO of a flourishing business, you are happy to report...
- Tags: Information Management, Business, Information, Information Agenda, IL&P, Competency Center, Strategy, Management, customer relations, IBM, application agenda, IT, Tom Inman IBM, Special to ZDNet, Tom Inman IBM Information Management division, Special to ZDNet
- News items 2008-12-04
- The emerging case for open business methods
- The Internet has been the genesis of countless useful business innovations over the last several decades. These include a globally unified e-mail network, the advent of search engines, the rise of rich user experiences and SaaS, and most recently cloud computing to name but a few. But perhaps...
- Tags: Network, Industry, Business, Business Strategy, Business Method, Reasons Organization, Dave Bort, Internet, Strategy, Open Source, Management, Dion Hinchcliffe
- Blog posts 2008-12-04
- Market player machinations may warp, but not 'kill', SOA
- Dave Linthicum recently offered a somewhat dour assessment of the SOA market, determining that there at least five things killing SOA as we know it these days: Venture capitalists by micromanaging SOA vendors; Sarbanes-Oxley by scaring away SOA vendors; Big consulting firms (by mismanaging SOA...
- Tags: SOA, Service-Oriented Architecture (SOA), Web Services, Middleware, Enterprise Software, Software, Joe McKendrick
- Blog posts 2008-12-04
- Adobe lays off 600; skips Macworld Expo
- Adobe Systems, Inc. announced yesterday in a statement that it will eliminate 600 full-time positions, or roughly 8 percent of its workforce, amid weaker than expected fourth quarter earnings. Fellow ZD blogger Larry Dignan notes that demand for Creative Suite 4 was weaker than expected and the...
- Tags: Adobe Systems Inc., Macworld, Workforce Management, Operational Accounting, Human Resources, Finance, Jason D. O\'Grady
- Blog posts 2008-12-04
- iPod touch gets VoIP, steals some iPhone thunder
- The 'funnest' iPod ever has kicked it up a notch. Bam! Thanks to a microphone adapter and some free software called Truphone, the second-generation iPod touch is now capable of courting consumers as a VoIP mobile phone, in the most literal of senses (just...
- Tags: Apple iPhone, VoIP, Apple iPod, Call, Apple iPod Touch, Truphone, Truphone Application, Digital Music, Digital Media, Personal Technology, Consumer Electronics, Andrew Nusca
- Blog posts 2008-12-04
- Coding Slave: 'Software is expensive'
- Why do so many enterprise software projects run over-budget? The obvious answer: folks under-estimate expenses across the software life cycle. by Michael Krigsman
- Tags: Software, Developer, Project, Bob Reselman, Tools & Techniques, Software Development, Management, Software/Web Development, Michael Krigsman
- Blog posts 2008-12-04
- IBM launches first Linux-OpenOffice desktop with virtualization features
- IBM has added a Linux desktop with new virtualization capabilities to its portfolio. The Virtual Desktop, which bundles Canonical's Ubuntu Linux, Virtual Bridges' KVM-based desktop virtualization software and IBM's Open Collaboration Client Solution, is available now, Big Blue announced on Thursday. None of the...
- Tags: IBM Corp., Virtual Bridges, IBM Lotus Symphony, Linux, Virtualization, Desktops, Open Source, Operating Systems, Software, Hardware, Paula Rooney
- Blog posts 2008-12-04
- AT&T cuts 12,000 jobs, will cut capital spending
- AT&T said Thursday that it will cut about 12,000 jobs, or 4 percent of its workforce, due largely to "economic pressures." The layoffs are beginning to sound like a broken record (or MP3). AT&T said it wants to streamline its operations as its business morphs to one...
- Tags: Job, AT&T Corp., Recruitment & Selection, Telephony, Wi-Fi, Wireless, Telecommunications, Broadband Internet, Human Resources, Workforce Management, Networking, Larry Dignan
- Blog posts 2008-12-04
- Schwartz: Three reasons you need JavaFX
- In the run-up to today's launch of JavaFX, ZDNet sat down with Sun CEO Jonathan Schwartz to get his thoughts on JavaFX, Flash, and the future of Java. [ Read: Sun launches JavaFX 1.0, and JavaFX Q&A ] [Ed] Q. Why did Sun create...
- Tags: Developer, Java Platform, Sun Microsystems Inc., JCP, Audience, JavaFX, Ed, Jonathan, Microsoft Obviously, Java, Programming Languages, Software Development, Software/Web Development, Ed Burnette
- Blog posts 2008-12-04
- JavaFX Q&A
- To learn more about the technical aspects of today's launch of JavaFX including its support in NetBeans and Eclipse I spoke in depth with Eric Klein, VP of Java Marketing at Sun, and Octavian Tanase, Senior Director of the Java Platform Group. For a more business oriented perspective see the...
- Tags: Developer, Application, Mobile, Ed, Eric, FX, JavaFX Script, Q., FX Common, Flex, Programming Languages, Java, Software Development, Software/Web Development, Ed Burnette
- Blog posts 2008-12-04
- Owen Bird Law Corporation a Virtual Iron Customer
- I recently had the opportunity to speak with Stephen Bakerman, Director of Information Technology, Owen Bird Law Corporation, a Virtual Iron customer. He spent a few moments sharing his experiences with their software. Stephen's comments follow. Please tell me who you are and what your organization...
- Tags: Environment, Virtual Iron, Stephen, Virtualization, Cloud Computing, Storage Management, Utility Computing, Hardware, Storage, Dan Kusnetzky
- Blog posts 2008-12-04
- Secunia: Less than 2% of Windows PCs fully patched
- It's long been established that the unpatched state of the Windows monoculture is the reason we are facing a malware epidemic. Yet, the latest vulnerability patching statistics from Secunia's PSI Personal Software Inspector is a major eye-opener for everyone tracking the security of the Windows ecosystem. According...
- Tags: Program, PC, Malware, Windows PC, Secunia, Spyware, Adware & Malware, Cyberthreats, Microsoft Windows, Desktops, Tools & Techniques, Security, Viruses And Worms, Operating Systems, Software, Hardware, Management, Ryan Naraine
- Blog posts 2008-12-04
- Amazon puts human genome, other data sets in the cloud
- Amazon Web Services AWS on Thursday said it will publish data sets such as the Human Genome, U.S. Census and labor statistics to its cloud to make the information easier to access for researchers. For starters, Amazon will publish various U.S. Census databases from the U.S. Census...
- Tags: Genome, Amazon.com Inc., Data Set, Storage, Hardware, Larry Dignan
- Blog posts 2008-12-04
- News to know: Adobe; Windows 7; Sun; SOA; Apple
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily: Mary Jo Foley: A plea to the Windows team: Don't make Windows 7 too Mac-like Microsoft disparages open-source TCO with year-old case study Michael...
- Tags: Apple iPhone, Adobe Systems Inc., Microsoft Windows 7, Antivirus, Sun Microsystems Inc., Yahoo! Inc., Apple Inc., SOA, Service-Oriented Architecture (SOA), Home Entertainment, Microsoft Windows, Sales Strategy, Linux, Web Services, Open Source, Enterprise Software, Software, Personal Technology, Operating Systems, Sales, Larry Dignan
- Blog posts 2008-12-04
- Live Webcast: The Top 5 Ways to Save Money with CRM
- Customer Relationship Management, or CRM, is highly regarded as an excellent solution for making money but often overlooked as an equally effective tool for saving money. Now in a slowing economy, a well planned and executed CRM strategy can save your business money and optimize your investment. But...
- Tags: Webcast, CRM, Customer Relationship Management (CRM), Advertising & Promotion, Enterprise Software, Software, Marketing
- Webcasts 2008-12-04
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