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Google multi-billion dollar bets in 2007: PART I: Google multi-billion dollar risks in 2007 PART II: GOOGLE MULTI-BILLION DOLLAR BETS IN 2007Google’s acquisition of dMarc Broadcasting in January was less costly, and less “sexy,” than the high-profile, high-powered takeover of YouTube.YouTube founders Chad Hurley and Steve Chen famously or infamously celebrated the joining together of...; Tags: advertisement, Google Inc., radio, radio advertising, YouTube Inc.; Blog posts 2006-12-25
Google (almost) on the radio!: It’s almost official!Has Google been reading my Digital Micro-Markets Blog countdown to Audio Ads?Google acknowledges: Theres been a lot of speculation about what were doing in radio advertising so we thought wed give you a quick update regarding what weve been working on since the acquisition of dMarc Broadcasting...; Tags: advertisement, Radio, Google Software Applications, Google, Advertising; Blog posts 2006-12-07
Advertising innovation: Who needs PPC links?: Advertising innovation online--beyond pay per click--took center stage early last evening at the Kelsey Local Interactive Media conference in Philadelphia: Session 20 in a marathon day that began at 8am!Advertising entrepreneurs explored “next generation ad and product models” while paying homage to “game changer” PPC links for paving the way...; Tags: Media, Advertising, Search, Google, Marketing, ROI, Business Models, Local, radio, advertisement; Blog posts 2006-12-01
Google $20 billion Audio Ads: Not a radio test!: UPDATE: Do Google $$$ billion acquisitions kill competition?Google spokesperson Michael Mayzel told me last week that Google is:Planning on releasing a beta version of Google Audio Ads by the end of the year.Contrary to Googles latest stab at trying to place ads in print media (see Google’s $48 billion...; Tags: Google Inc., advertisement, radio; Blog posts 2006-11-07
Is Google hiding the radio star? Google silent on dMarc Broadcasting in Q3: Last June, I shared with the world Google CEO Eric Schmidt’s vision for personalized radio ads, and his need for a “pair of pants, in “Google targets GPS-based in-car personalized advertising”:Schmidt believes that when he is listening to the radio in his car, radio ads should personally address him about...; Tags: dMarc, Google Inc., radio; Blog posts 2006-10-20

Google Audio: Google dMarc radio ad product coming soon: Last month, I presented a first look at Google CEO Eric Schmidt's vision for how a a GPS location-based, highly targeted and personalized in-car radio ad might be delivered digitally within one to two years, in "Google targets GPS-based in-car personalized advertising."Eric Schmidt, Google CEO, believes that when he is...; Tags: advertisement, radio; Blog posts 2006-07-11

Additional Resources

News to know: XP meets XO; Yahoo; Facebook; Verdiem; DIY phishing: Notable headlines: Mary Jo Foley: It's finally official: XP is coming to the XO. Christopher Dawson: Sugar-free Windows, as predicted Microsoft cuts backup from Windows Home Server PowerPack Larry Dignan: Icahn launches Yahoo proxy fight; Mark Cuban's return?...; Tags: Facebook, Larry Dignan, Microsoft Windows XP, Yahoo! Inc., Privacy, TechMeme, Icahn, Phishing, Service-Oriented Architecture (SOA), Cyberthreats, Spam, Security, Viruses And Worms, Spam And Phishing, Web Services, Enterprise Software, Software; Blog posts 2008-05-16
Mashups turn into an industry as offerings mature: There were a great many product announcements at Web 2.0 Expo in San Francisco last month, but it was the number of announcements around Web-based mashups in particular that received a large share of attendee and media attention. By my count there were at least nine significant announcements in...; Tags: Web, Industry, Mashup, JackBe, Lotus Mashups, MashupHub, Mindtouch, Itasca, Serena, Mashup Exchange, SnapLogic, Dion Hinchcliffe; Blog posts 2008-05-15
Yahoo to Icahn: You misunderstand: Yahoo's board has responded to activist investor Carl Icahn: "Your letter reflects a significant misunderstanding of the facts about the Microsoft proposal." That letter--delivered by Icahn earlier Thursday Techmeme--has one theme: Yahoo's board botched the Microsoft deal and hasn't served shareholder interest. In its...; Tags: Board, Yahoo! Inc., Microsoft Corp., Stockholder, Proposal, Corporate Governance, Business Operations, Corporate Law, Larry Dignan; Blog posts 2008-05-15
BriefingsDirect Insights analysts probe future of online advertising and find transactional lucre lurking: Read a full transcript of the podcast. The future of online advertising captures the headlines and attention when the likes of Microsoft courts the likes of Yahoo! And Wall Street still has a hard time figuring out how much Google is worth, based on just those little...; Tags: Software, Advertisement, Business, Online Advertising, Bookkeeping Service, Dana Gardner; Blog posts 2008-05-15
Photos: Cracking open the Atari 2600: Check out the joystick ports, circuitry, and other parts that made the venerable game console tick.The Atari 2600 in all its cracked-open glory. I never owned one of these consoles--I was an Intellivision II man. (George Plimpton convinced me it was better.) Do you still play your Atari 2600?...; Tags: Joystick, Photograph, Atari Inc., CNET News.com; Image galleries 2008-05-15
The real question: Is Microsoft still interested in Yahoo?: I actually believed Microsoft CEO Steve Ballmer when he said he was walking away from buying Yahoo. I wasn't among the crowd who thought Ballmer was just posturing, waiting for Yahoo stock prices to plummet and Yahoo shareholder lawsuits to mount before sweeping back in and getting Yahoo for a...; Tags: Yahoo! Inc., Microsoft Corp., Web Site Development, Financial Accounting, Internet, Finance, Mary Jo Foley; Blog posts 2008-05-15
Can Icahn bring Microsoft's Yahoo bid back?: Updated: Billionaire investor Carl Icahn announced an alternate board of directors for Yahoo in a move that could revive a Microsoft bid. Will Microsoft chief Steve Ballmer bite? As expected Icahn announced his alternate slate, which includes Mark Cuban, who sold Broadcast.com to...; Tags: Yahoo! Inc., Microsoft Corp., Carl Icahn, Corporate Governance, Business Operations, Corporate Law, Larry Dignan; Blog posts 2008-05-15
Ask.com buys Dictionary.com; Bolsters reference content: Ask.com plans to buy Lexico Publishing Group, the company behind Dictionary.com, Thesaurus.com and Reference.com, for an undisclosed sum. The fourth largest search engine briefed a few reporters on its plans such as News.com's Stephen Shankland. The deal is expected to be officially announced Thursday. ...; Tags: Ask.com, Larry Dignan; Blog posts 2008-05-15
Comcast scoops up Plaxo: good move: In a move that surprises few people, Plaxo is being acquired. The surprise - at least for some - is that it is Comcast and not one of the usual suspects of Facebook or Google. Comcast is Plaxo's biggest partner and provides hosting for all Comcast email subscriber address books....; Tags: Plaxo Inc., Comcast Corp., Advertising & Promotion, E-mail, Marketing, Online Communications, Dennis Howlett; Blog posts 2008-05-14
Photos: Where the building is the network: The San Jose, Calif., headquarters of Echelon, maker of technologies for smart buildings, model the company's energy management systems.Behind the scenes of "smart" buildings, including the Louvre Museum in Paris and the Sears Tower in Chicago, lies technology from Echelon. The company doesn''t call its embedded control technologies "green,"...; Tags: Network, Echelon, Photograph, Building, It', Echelon', That', Networking, CNET News.com; Image galleries 2008-05-14
Does Microsoft really need to diversify into consumer products?: Watching Microsoft Chairman Bill Gates go through the paces during his last Microsoft CEO Summit keynote on May 14, I couldn't help but ponder again why Microsoft thinks it needs to be both a business and a consumer software vendor. From May 13 to 15, Microsoft officials...; Tags: Microsoft Corp., Tech Innovation, Groupware, Enterprise Software, Software, Mary Jo Foley; Blog posts 2008-05-14
iRadeo: iRadeo is a free online radio platform that allows anyone to stream their MP3 / WAV files. Once installed on your web site, iRadeo will automatically detect and stream any supported file format that has been uploaded to your specified directory. This version is the first release on CNET Download.com.; Tags: Radio, Txtms, iRadeo, Advertising & Promotion, Marketing; Software downloads 2008-05-14
Google grabs for billions in pharma gold...: Google has asked all hacks to assemble at the Googleplex Monday 19th to hear about the state of search and also Google Health. That sounds like hearing about the health of Google and also its new service Google Health. Health is a tricky area for Google. I remember chatting...; Tags: Google Inc., Pharmaceutical Company, Health Care, Vertical Industries, Benefits, Healthcare, Enterprise Software, Software, Human Resources, Tom Foremski; Blog posts 2008-05-13
Earthlink finally pulls out of Wireless Philly, but all is not lost: The final nail in the coffin of municipal Wi-Fi was hammered today as Earthlink pulled the plug on Philadelphia's wireless program, as the Wall Street Journal reports. "This was about a business model that simply didn't work," said Rolla Huff, chief executive of the Atlanta-based Internet services...; Tags: EarthLink Inc., City, Network, Municipal Wi-Fi, Wi-Fi, Wireless, Richard Koman; Blog posts 2008-05-13