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- Google multi-billion dollar bets in 2007
- PART I: Google multi-billion dollar risks in 2007 PART II: GOOGLE MULTI-BILLION DOLLAR BETS IN 2007Google’s acquisition of dMarc Broadcasting in January was less costly, and less “sexy,” than the high-profile, high-powered takeover of YouTube.YouTube founders Chad Hurley and Steve Chen famously or infamously celebrated the joining together of...
- Blog posts 2006-12-25
- Google (almost) on the radio!
- It’s almost official!Has Google been reading my Digital Micro-Markets Blog countdown to Audio Ads?Google acknowledges: Theres been a lot of speculation about what were doing in radio advertising so we thought wed give you a quick update regarding what weve been working on since the acquisition of dMarc Broadcasting...
- Blog posts 2006-12-07
- Advertising innovation: Who needs PPC links?
- Advertising innovation online--beyond pay per click--took center stage early last evening at the Kelsey Local Interactive Media conference in Philadelphia: Session 20 in a marathon day that began at 8am!Advertising entrepreneurs explored “next generation ad and product models” while paying homage to “game changer” PPC links for paving the way...
- Blog posts 2006-12-01
- Google $20 billion Audio Ads: Not a radio test!
- UPDATE: Do Google $$$ billion acquisitions kill competition?Google spokesperson Michael Mayzel told me last week that Google is:Planning on releasing a beta version of Google Audio Ads by the end of the year.Contrary to Googles latest stab at trying to place ads in print media (see Google’s $48 billion...
- Blog posts 2006-11-07
- Is Google hiding the radio star? Google silent on dMarc Broadcasting in Q3
- Last June, I shared with the world Google CEO Eric Schmidt’s vision for personalized radio ads, and his need for a “pair of pants, in “Google targets GPS-based in-car personalized advertising”:Schmidt believes that when he is listening to the radio in his car, radio ads should personally address him about...
- Blog posts 2006-10-20
- Google Audio: Google dMarc radio ad product coming soon
- Last month, I presented a first look at Google CEO Eric Schmidt's vision for how a a GPS location-based, highly targeted and personalized in-car radio ad might be delivered digitally within one to two years, in "Google targets GPS-based in-car personalized advertising."Eric Schmidt, Google CEO, believes that when he is...
- Blog posts 2006-07-11
Additional Resources
- Breeze Professional Edition 5.6.3 (Windows)
- Multiple Stream Media Processor; operates with multiple streams of video, audio and pictures at once. Play video and audio from files, CD/DVD, VCR and from the Internet, watch TV, listen to FM radio, capture live video and audio from Webcams, DV camcoders and microphones, view and edit pictures. Multiple Streaming...
- Software downloads 2009-11-26
- Breeze Standard Edition 5.6.3 (Windows)
- Multiple Stream Media Processor; operates with multiple streams of video, audio and pictures at once. Play video and audio from files, CD/DVD, VCR and from the Internet, watch TV, listen to FM radio, capture live video and audio from Webcams, DV camcoders and microphones, view and edit pictures. Multiple Streaming...
- Software downloads 2009-11-26
- Breeze Light Edition 5.6.3 (Windows)
- Multiple Stream Media Processor; operates with multiple streams of video, audio and pictures at once. Play video and audio from files, CD/DVD, VCR and from the Internet, watch TV, listen to FM radio, capture live video and audio from Webcams, DV camcoders and microphones, view and edit pictures. Multiple Streaming...
- Software downloads 2009-11-26
- Celtx 2.5.1 (Windows)
- Celtx is the world's first all-in-one media pre-production system. It replaces 'paper & binder' pre-production with a digital approach that's more complete, simpler to work with, and easier to share. Celtx helps you create all types of media - film, video, documentary, theatre, machinima, comics, advertising, video games, music video,...
- Software downloads 2009-11-19
- Rupert Murdoch's Google taunts are a bid to unite publishers - content will be king
- Rubert Murdoch, go away.He is an old man from the last century. Why doesn't he just retire rather than being a super ludite mucking up and fighting modern technology?And why does he seem to need the money that he will never be able to enjoy. It is very...
- Discussion threads 2009-11-16
- Grace GDI-IR2000
- Something has to be doneI bought my Grace device from Sirius. I upgraded to Premium and still of course nothing works. Is there anyone who it is working for??? I have called Grace and Sirius and they both tell me it is working for some people. So why?? I am...
- Discussion threads 2009-10-16
- IAB to FTC: Rescind blogger rules
- Completely self-servingBy this rationale, why does anyone ever have to disclose anything? You can apply this logic to traditional media as well. Afraid to admit in the blog that you got the stuff you rave about was free? The real impact is it opens a channel for the vendor to...
- Discussion threads 2009-10-15
- IAB to FTC: Rescind blogger rules
- The Interactive Advertising Bureau's President and CEO has called on the Federal Trade Commission to rescind its new "blogger rules" because they create an unfair distinction between traditional media and online media. More specifically, they revoke from online media a First Amendment protection that's afforded traditional media for generations. ...
- Blog posts 2009-10-15
- Google challenges e-readers by taking e-books directly to browser
- Kindle Format?Did they also say how they propose to display Kindle's proprietary format in your browser?Oh myDunraven, go get a good strong cup of coffee, drink it down, and read the article again. You just aren't awake yet.This is cool!NTRE: Google challenges e-readers by taking e-books directly to browserAnyone...
- Discussion threads 2009-10-15
- The FTC's guidelines raise ruckus, but are (mostly) unenforceable
- The Federal Trade Commission published controversial guidelines for bloggers and Facebook and Twitter users, but they are largely unenforceable. The FTC's rules are an encroachment on free speech, absurd in parts and far reaching. On the surface, the FTC's laws boil down to disclosure: ...
- Blog posts 2009-10-06
- AMD's Charlie Boswell: With cloud computing, 'follow the money' [interview]
- Cloud computing can't possibly handle streaming a first-person shooter or a feature-length film, can it? Ask AMD's Charlie Boswell, and he'll not only tell you it's possible, but he'll nearly leap with excitement about it. Boswell, AMD's director of digital...
- Blog posts 2009-09-11
- Has the iPod idea train hit the buffers?
- The "hype" Apple gave it?Apple sent out 2 notifications to the press. First there was an announcement of the event date and then later there was a "post card" invite that clearly marked it as a music event. Get something straight, Adrian, Apple didn't hype this event -...
- Discussion threads 2009-09-10
- Is the Apple rumor mill getting out of control?
- How to stop the rumors1) Have the MS posters stick to what they know rather than invent Apple stories. Have the Apple posters stick to their product rather than invent MS stories ok have not noticed much of the latter2) Stop the idiot bloggers who post a diatribe for or...
- Discussion threads 2009-08-28
- Bad news for TV as studies show online ads are more effective
- This is not good for TV. comScore and dunnhumbyUSA today released the results of studies showing online advertising is as effective as TV advertising in building retail sales of consumer packaged goods. Over the course of twelve weeks, online ad campaigns with an average reach...
- Blog posts 2009-08-17
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