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How Kanye West influences enterprise social business strategy

Entertainment personality Kanye West's outburst over the weekend at the MTV Video Music Awards ceremony has implications for the enterprise business world. Jive Software, whose 'SBS' Social Business Software 'frees people to engage in open, natural business conversations and workflows that typically are...

Tags: Marketing, Collaboration, Analytics, Twitter Inc., Social Media, Entertainment, Business Strategy, MTV, Radian6, Jive Software, Financial Planning, Finance, Oliver Marks

Blog posts 2009-09-14

AMD uses Radian6 as a preferred 'listening' engine

AMD uses Radian6 as a preferred 'listening' engineThanks!Hi Jen,Thanks so much for covering AMD's use of social media, and their work with Radian6. We've really enjoyed learning from them about what's working, what challenges they're facing, and how listening has evolved into a full engagement strategy for them.Appreciate the article!Best,Amber...

Tags: Radian6, Advanced Micro Devices Inc.

Discussion threads 2009-06-12

AMD uses Radian6 as a preferred 'listening' engine

One of the biggest challenges social media enthusiasts face while trying to sell their executives on a progressive marketing program is proving the value of listening. The concept of purely outbound marketing is old, yet safe, and many companies are afraid to invite the scary conversations in and take action...

Tags: Marketing, Social Media, Advanced Micro Devices Inc., Radian6, James, Jennifer Leggio

Blog posts 2009-06-11

Additional Resources

Kayne West Influences Enterprise Social Business Strategy

Business ToolsI recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.Patriciahttp://dataentryjob-s.comdude, you can't even spell his name rightits KANYE...

Tags: Kanye West, Kayne West Influences Enterprise Social Business Strategy

Discussion threads 2009-09-14

News to know: Yahoo CFO; Oracle's Java; iPhone 3G S specs; EC2 outage

Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Sam Diaz: Yahoo names Tim Morse as new CFO Larry Dignan: Can Oracle give Java a boost (and...

Tags: Apple iPhone, Oracle Corp., Microsoft Windows 7, Java, Yahoo! Inc., Palm Inc., Dana Blankenhorn, Apple iPhone 3G, Microsoft Corp., Outage, Sam Diaz, Microsoft Windows, Pricing, Operating Systems, Software, Marketing

Blog posts 2009-06-12

The 'Social Media' Quality Problem: What a Racket

Gary & the Hornets Oskar Weiner US TV Commercial, 1967 While it is highly desirable to stimulate dialog between business units, individuals, partners and of course customers in order to encourage cross pollination and capture ideas collaboratively, there is a parallel challenge of the quality...

Tags: Social Media, E-mail, Tammy Erickson, Marketing Research, Marketing, Oliver Marks

Blog posts 2009-04-23

Is Twitter Social CRM? Nope.

Is Twitter Social CRM? Nope.Twitter can analyze - and engagePaul -- I think your right to point out that there are many competitors to Twitter who monitor and analyze a much broader slice of social media.But Twitter has the advantage of potentially monitoring and engaging people who are busy chattering...

Tags: Customer relationship management (CRM), Advertising & Promotion, CRM, Twitter, simple idea

Discussion threads 2009-03-23

Is Twitter Social CRM? Nope.

Over the last few days, social analyst Forrester's Jeremiah Owyang and PR 2.0 pundit Brian Solis have been calling Twitters's Future: Social CRM.  Jeremiah did it in his wildly popular Web Strategist blog here and Brian did it in his very good PR 2.0 Blog here. While Jeremiah's argument is...

Tags: Twitter, CRM, Jeremiah Owyang, Social CRM, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg

Blog posts 2009-03-23

Do We Really NEED CRM 2.0?

(I'm taking a weird or, to make that more polite, unusual step and publishing this at both PGreenblog and ZDNET because it impacts both audiences. Honestly, I'm not being lazy. I swear....okay, maybe a little) For the last several weeks, I've been thinking over what CRM 2.0...

Tags: Customer, CRM, CRM 2.0, Marketing Claim, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software, Paul Greenberg

Blog posts 2009-03-06