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VMware Insures Improved Customer Service for Prudential: Prudential UK is part of the Prudential group and provides a range of financial products and services including annuities, corporate and individual pensions, savings and investment products to around seven million customers. In 2002 the company decided to establish an off-shore service centre in India to improve customer service levels...; Tags: Customer Service, Prudential Insurance Company Of America, VMware Inc., Prudential UK, Remote Access, Insurance, Virtualization, Server Virtualization, Product Marketing, Financial Planning, Customer Relationship Management (CRM), Storage, Telecommunications, Business Operations, Corporate Insurance, Hardware, Servers, Marketing, Finance, Enterprise Software, Software; Case studies

Advertising's tentative relationship with UGC: It was fascinating to see Facebook plastered all of over the UK mainstream media this weekend, albeit for the wrong reasons. The headline news was that a number of companies -- including First Direct, Vodafone, Virgin Media, Halifax, AA, and Prudential -- had pulled advertising from the social news...; Tags: Facebook, Advertisement, Brand, Media, Steve O'Hear; Blog posts 2007-08-06

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