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- KFC UNThinking at the UN
- Honestly, the professional PR brigade never cease to amaze me with some of the nuttiest ideas for brand enhancement that all too often turn out to be just the opposite. My ZDNet colleague Jason Perlow was spammed today by a top PR agency with...
- Tags: Brand, KFC Corp., UN General Assembly, Yum, Branding, Public Relations, Marketing, Corporate Communications, James Farrar
- Blog posts 2009-10-22
- Nook Clarified: Really solid progress for e-readers
- Yesterday, I posted a long analysis of what I thought was right and strangely wrong about the Barnes & Noble Nook. Matt Miller today got a clarification about my main concern, which was that Barnes & Noble seemed to have said, according to several published reports, that Wi-Fi would work...
- Tags: E-reader, Barnes & Noble Inc., Wireless LANs, Wireless And Mobility, Mitch Ratcliffe
- Blog posts 2009-10-21
- Oracle Fusion - a damp squib
- Earlier in the week I speculated that Larry Ellison, CEO Oracle would make a monster announcement about Fusion apps. I was wrong. According to Sam Diaz, it's worse: Ellison spent some time talking about new Fusion applications coming down the pipeline. But first, Ellison said he recognized that companies...
- Tags: Oracle Corp., Larry Ellison, Jim, Revenue Recognition, Team Management, Public Relations, Operational Accounting, Strategy, Financial Services, Management, Marketing, Corporate Communications, Finance, Dennis Howlett
- Blog posts 2009-10-15
- Blogging competitors to death
- I've noticed a trend in which big organizations have their corporate blogger post something really challenging about a competitor. To make sure that analysts, journalists and consultants see this little attack, the company often has their PR firm send out an Email asking the question "Did you see this?" by...
- Tags: Competitor, Public Relations, Blogging, E-mail, Marketing, Corporate Communications, Internet, Online Communications, Dan Kusnetzky
- Blog posts 2009-09-25
- Smartphones: Is image really everything?
- Yeah, it's all imageTechnical excellence and outstanding UI design has nothing to do with it at all.RE: Smartphones: Is image really everything?You wouldn't call tens of millions of iPhones a commodity? It's just a cooler commodity than the Pre or Blackberry, et al. And aside from the 'coolness' of it,...
- Tags: Smart phones, Handhelds, larry, Apple iPhone, phone, smart phone, Pre
- Discussion threads 2009-09-24
- Gen X/GenY/Enterprise 2.0: are the naysayers right?
- It seems that analyst firm Forrester has woken up to the fact that Gen Y are not the big movers and shakers that we've been told the last couple of years. According to Read Write Web Enterprise: A favorite argument among those who talk about...
- Tags: Generation X, Generation Y, Dennis Howlett
- Blog posts 2009-09-14
- Nokia: Please start again with your not-so-smartphones
- With the exception of my first mobile phone at the age of 12, my heart was set on Nokia. Back then, growing up and living in a rural part of the English countryside, we had very little to occupy our minds. Anything new and shiny would be idolised as it momentarily...
- Tags: Phone, Nokia Corp., E-mail, Telecom & Utilities, Online Communications, Zack Whittaker
- Blog posts 2009-08-20
- Most Americans support energy infrastructure overhaul
- OK, we've established that pretty much every high-tech vendor is IN LOVE with the Smart Grid, because of the billions of potential spending associated with it. So, what does the average energy consumer think? Aka, you and me. A new survey that was conducted jointly by PR...
- Tags: Alternative Energy, Survey, Heather Clancy
- Blog posts 2009-08-16
- OpenSource World/NGDC/CloudWorld Experiences
- I've been running from meeting to meeting at IDG World Expo's OpenSource World/Next Generation Datacenter/CloudWorld Conference at the Moscone Center in the heart of beautiful San Francisco (see OpenSource World/NGDC/CloudWorld.) Here are my initial impressions of the event: The event is significantly smaller than any I...
- Tags: IDG World Expo, Event, Vendor Area, Data Centers, Channel Management, Cloud Computing, Virtualization, Strategy, Storage, Hardware, Data Management, Marketing, Management, Dan Kusnetzky
- Blog posts 2009-08-12
- Measuring the ROI of PR
- The public relations community is going through some changes and many of those changes are similar to those that traditional media has gone through: adjusting to new business models. The move to online publishing has not worked well for traditional media because advertising cannot be sold for...
- Tags: ROI, Public Relations Community, PR Industry, Public Relations, Marketing, Corporate Communications, Tom Foremski
- Blog posts 2009-07-30
- Blu-ray's Blo-tards bite back
- Blu-ray's Blo-tards bite backI own a BR player and have 3 BR movies ....Only movies worth the extra bucks and that is a very small number will make me think about purchasing a BR movie. For all other, upconverted DVD is good enough.If the BR movies were about the...
- Tags: Consumer electronics, HD DVD, DVD
- Discussion threads 2009-06-26
- Blu-ray's Blo-tards bite back
- Someone hired the PR/lobbying firm Corporate Advocates to bite back at Storage Bits. Their message: the Harris Poll on Blu-ray was wrong about the number of homes with Blu-ray players. A fact, it so happens, I never mentioned. But blow enough Blu-smoke and people will forget what...
- Tags: Robin Harris
- Blog posts 2009-06-26
- PR firms battle over Google's inside track to White House
- The Washington Post takes a look at Google's complex relationship with Washington. For starters, CEO Eric Schmidt was closely tied to the Obama campaign, and is part of Obama's Council of Advisors on Science and Technology. But with three Google executives having left the...
- Tags: Google Inc., White House, Public Relations, Corporate Law, Marketing, Corporate Communications, Business Operations, Richard Koman
- Blog posts 2009-06-05
- The just shoot me vacation: Stay tethered; Forget two weeks; Install a fax in your room
- This in from outplacement firm Challenger, Gray & Christmas: You must bring your smartphone, laptop and every other work-tethering item on your vacation. If not you'll just worry about being laid off. Here's what America has come to---a two week vacation is deemed too long and you...
- Tags: Vacation, Phone, Cell Phone, Challenger Gray & Christmas Inc., E-mail, Fax, Telecom & Utilities, Cellular Phones, Online Communications, Consumer Electronics, Personal Technology, Larry Dignan
- Blog posts 2009-05-20
- SANRAD - Storage virtualization for high availabiltiy
- Dr. Allon Cohen, VP Product Management of SANRAD, and I had an interesting conversation about high availability/disaster recovery in a virtualized environment the other day. His company is doing its best to bring "enterprise features and performance" to smaller organizations that have embarked on the journey to a more virtualized...
- Tags: Storage Virtualization, Environment, Storage, Virtualization, Ip storage, Storage Management, Hardware, Dan Kusnetzky
- Blog posts 2009-05-18
- Sage and the Economy â€" Two things that should turn around
- Sage is a large, albeit understated, software provider that sells a multitude of applications that a significant number of people and firms use. Through acquisitions, the company has amassed a large portfolio of products that include brands such as AccPac, ACT, Timberline, MAS, Abra and many more. ...
- Tags: Brand, Channel Partner, North America, Sage, Sue, Public Relations, Sales Strategy, Branding, Sales Force Management, Marketing, Corporate Communications, Sales, Brian Sommer
- Blog posts 2009-05-17
- When did the BlackBerry become so personal?
- It struck me today as I was on the train to Manchester that the BlackBerry has evolved from a business-dedicated device, to an all-out feature phone, with room to spare. As I was walking through the city center to an uncertain doom (not a story for the...
- Tags: RIM BlackBerry, Handhelds, Hardware, Zack Whittaker
- Blog posts 2009-05-15
- AT&T's First (well not quite first) Chief Sustainability Officer
- The AT&T PR luvvies pushed out a tweet today announcing they had freshly minted their first Chief Sustainability Officer CSO. I took a closer look and it turns out the newly appointed Charlene Lake has been in situ since last year albeit with the slightly more modest title of VP Public Affairs Corporate Citizenship and...
- Tags: Sustainability, AT&T Corp., James Farrar
- Blog posts 2009-05-14
- Sickening swine flu, social media opportunism
- It's times like these that make me ashamed to say I work in marketing. The noise around swine flu has quieted down a little, but that's not to say that people still shouldn't be wary. However, I'm a little peeved at the types of media pitches I...
- Tags: Jennifer Leggio
- Blog posts 2009-05-06
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