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- Google should close down "evil" Performics business
- Google should close down "evil" Performics businessChange in search has been noticeableI definitely noticed a change in search behavior in, say, the last 6 months with Google's search results. I agree the paid inclusions are polluting my search results. Alas, I still find it leaps and bounds better than the...
- Tags: SEARCH, Marketing research, search engine optimization, Google Inc., Performics
- Discussion threads 2008-03-18
- Google should close down "evil" Performics business
- Google's recent acquisition of ad network Doubleclick means it is also owner of Doubleclick's Performics, a leader in search engine optimization SEO services. Google is in constant battle with SEO companies because they go beyond its basic SEO rules and trick its algorithms into a higher rank for a web...
- Tags: Search Engine Optimization, Google Inc., Performics, Search, Marketing Research, Marketing, Tom Foremski
- Blog posts 2008-03-17
Additional Resources
- Google retires AdSense referral program
- Due to reasons unknown, the AdSense referral program is being retired at the end of August. It's unclear how popular the referral program actually was, but it's safe to assume it wasn't a huge money-maker for Google. In their official announcement, they alluded to their reasoning behind retiring...
- Tags: Google Inc., Google AdSense, Garett Rogers
- Blog posts 2008-07-01
- Google to lay off around 25% of Double Click employees
- It sounds like Google is splitting up DoubleClick into two separate divisions, and selling off Performics. The reason Google is doing this is because Performics deals with search engine marketing SEM, and that is a direct conflict of interest. SEM is the term used to describe optimizing your...
- Tags: Google Inc., Search Engine, Search Engine Marketing, DoubleClick Inc., Search, Marketing Research, Marketing, Garett Rogers
- Blog posts 2008-04-03
- News to know: Apple; Hakia; EclipseCon; ActiveX security
- Notable headlines: David Morgenstern: Did Microsoft beat Apple to dual-sided touch technology? Jason O'Grady: Apple bumps Airport Express to 802.11n Paul Miller: hakia licenses OntoSem technology to third parties Paula Rooney: Run-time rival for Java, .NET? Dana Gardner: EclipseCon debuts...
- Tags: Security, Data Center, Hewlett-Packard Co., Apple Inc., Microsoft Corp., ActiveX, Data Centers, Semantic Web, Storage, ActiveX/COM/COM+/DCOM, Hardware, Data Management, Internet, Software Development, Software/Web Development, Larry Dignan
- Blog posts 2008-03-18
- 57% of men shopped for Valentine’s Day gift online
- 41% of all respondents to Performics survey plan to purchase a gift for Valentine’s Day 2008, and most men (57%) plan to use the Internet to aid in their purchase process. The top three reasons cited for how respondents planned to use the Internet included, “get gift ideas” (32%), “compare...
- Tags: Valentine's Day, Gender And Diversity, Internet, Human Resources, AM
- Blog posts 2008-02-17
- Mark Cuban wants Facebook and Yahoo to dance the rumba
- Mark Cuban wants Facebook and Yahoo to dance the rumbaFacebook, "pulse360.com" & "Bid4KeyWords" ....."Unless Facebook’s social APIs provide some unique competitive advantage over OpenSocial APIs, or that Facebook and Microsoft or Yahoo teaming up will pay huge dividends, openness is the path of least resistance…and enlightenment."And it's ALL (well...
- Tags: Channel management, Facebook, Yahoo! Inc.
- Discussion threads 2007-11-04
- PHPMyAffiliates (zip)
- PHPMyAffiliates drastically reduces administration costs and saves time for affiliate link publishers. It provides a quick and powerful Web interface that allows users to categorize, tag, add, edit and remove affiliate links. Plugins and upgrades are also available to complement the core functionality, including an automated link builder for Performics...
- Tags: InfoBuoy, PHPMyAffiliates, Workforce Management, Human Resources
- Software downloads 2007-06-29
- AffMeter (zip)
- An automatization tool for consolidating affiliate revenues. Consolidate all your revenues from different Affilate Networks in one table. Find Top revenue generator merchants or losers Affmeter Sales Manager e-mail notifier lets you to reach your stats 3 times a day automatically. Easily make comparisons in between periods and among affiliate...
- Tags: Revenue, Operational Accounting, Finance
- Software downloads 2006-04-06
- 51% of spending on search engines occurs through search marketing agencies
- Just a few years ago, most search engine marketing SEM spending went directly to the search engines. Today, SEM is becoming a more mature market like traditional advertising in which agencies play a substantial role. Indeed, while just 31% of search marketers use an agency to manage their SEM campaigns,...
- Tags: agency, Impaqt, search engine
- Blog posts 2004-12-09
- 51% of spending on search engines occurs through search marketing agencies
- Just a few years ago, most search engine marketing SEM spending went directly to the search engines. Today, SEM is becoming a more mature market like traditional advertising in which agencies play a substantial role. Indeed, while just 31% of search marketers use an agency to manage their SEM campaigns,...
- Tags: agency, Impaqt, search engine
- Blog posts 2004-12-09
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