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- Perceived value of BlackBerry brand drops among adults 18-34, rises for age 35-49; Tour 9630 to blame
- Perceived value of BlackBerry brand drops among adults 18-34, rises for age 35-49; Tour 9630 to blameI am in the target bracket I guess...But I LOVE my Tour. It is awesome and well worth the price tag. SillyWow! The last 30 days.Seriously, do you think Coca-Cola looks at 30...
- Discussion threads 2009-08-05
- Kicking Internet pirates off the web
- Kicking Internet pirates off the webPiracy'They'still haven't figured it out!! Make the product a fair price and people will happily pay for it. With a blank CD at 50 cents, who will pay $20 from a shop for an 'Imported'music CD? PERCEIVED VALUE is the key. At $5 nobody would...
- Discussion threads 2008-11-10
Additional Resources
- CRM Association-Netherlands Rocks Het Huis!
- I'm in love with Amsterdam....no wait, I love it but I'm not in love....no, hold on, I like it a lot, but I'm not in love, nor do I love it. The Theory.... Interestingly enough (to me at least and who else am I really writing this for...
- Blog posts 2009-11-16
- Dell's answer to Apple's Mac mini - The Inspiron Zino HD
- People Actually Buy These Things?Almost a $1000.00 for a cutsey, low powered designer computer? Do people actually buy these things? Maybe they should check out your Very Best Kit list.adrian please 959$ you dont put 959 for a low-end entry level machine you can have...
- Discussion threads 2009-11-16
- Open source be not proud
- microsoft over java???hardly.Ellison should use GPL v3 for mysqland commit 1 billion dollars to it.This deal will sail through and everyone will be happy.It is a pyramid schemeFor a long time open source companies were only "profitable" because their perceived value.MySQL is a very good example of this. They sold...
- Discussion threads 2009-11-10
- B&N's Nook e-reader: Weirdly unrevolutionary
- In addition to this posting, please visit this clarifications posting to get the whole picture. It would be nice to say, as Matt Miller has, that the e-book and e-reader market was revolutionized today. It simply got more interesting. A careful reading of the $259 Nook's...
- Blog posts 2009-10-20
- Outsourcing picks up for smaller enterprises
- The outsourcing market has traditionally been perceived as something only the larger enterprises entertain. Research from Computer Economics suggests that as the large enterprise business has become tougher, the outsourcing companies are getting better at reaching the smaller and mid-sized market. The reports...
- Blog posts 2009-09-30
- ViewSonic VX2433wm
- The ViewSonic VX2433wm is a typical Twisted Nematic monitor with DVI and HDMI connections and built-in speakers. It also has several useful color temperature options, but its performance in games and movies is marred by its relatively low brightness level. For about $200, the monitor is a good...
- Product reviews 2009-09-28
- SAP and SME's: an update
- I've just returned from spending a day immersed in SAP at a London hotel with European and South African SME customers, channel partners and the Business ByDesign team. It's been fascinating. While the focus was on ByDesign, I met with All-In-One customers. It provided a useful...
- Blog posts 2009-09-11
- Your Analyst Firm Pitch
- (Question: Do you have anything new and interesting to say?) One of my old Marketing clients recently rang me up. They were prepping for a briefing call with an IT analyst firm. The lead Marketing exec wanted to run by me his thoughts for a presentation deck...
- Blog posts 2009-08-27
- You won't want an iPod (Tech which back-to-school students should avoid)
- Back to school....This is good but don't quite see that these are all "back-to-school".For my student:Netbook - great for work and portability. It fits in his backpackFlash Drive - great for storing / transferring work on - now if the school had a working printer attached to their common...
- Discussion threads 2009-08-10
- Is Apple suffering because it has outgrown its Reality Distortion Field?
- the RDFwas and is nothing more than a mythological construct created by non-Apple users to explain why nobody liked their products. It can be rephrased in layman's terms as:Our stuff really doesn't suck, Apple just brainwashes and cheats.Why should they care?They are making tons of money. Such is the...
- Discussion threads 2009-08-10
- Kids are changing their online habits, will adults change too?
- You've made me curious.... with the last sentences of your blog post. What invite-only places do you mean? And why wouldn't we know that they existed?RE: Kids are changing their online habits, will adults change too? "Now, they seem overrun with marketeers and I?m visiting less."The same is true with...
- Discussion threads 2009-08-07
- News to know: Apple security; Windows 7 bug?; Cisco; HP
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Ryan Naraine: Apple warns of Mac attack risk via image files About the Mac OS X v10.5.8 Update ...
- Blog posts 2009-08-06
- Perceived value of BlackBerry brand drops among adults 18-34, rises for age 35-49; Tour 9630 to blame
- RIM's BlackBerry family of mobile devices has undergone dramatic consumer perception shifts in the past two weeks, according to market research agency YouGov's BrandIndex. Since mid-July, BlackBerry's value perception of adults aged 18 to 34 has tanked, while simultaneously rising among adults aged 35 to 49. ...
- Blog posts 2009-08-05
- Are early adopters all suckers?
- Are early adopters all suckers?well, if your eyes are openNot sure why you would be a sucker.... One word -VistaSome are, but not all areSometimes you become an early adopter because you need a feature that only these early models have. So if this feature works for you, you...
- Discussion threads 2009-07-24
- Four ways to recession-proof your IT group [video]
- In a difficult economy, IT becomes invaluable for driving efficiency and cost savings. However, to become perpetually relevant, IT needs to be perceived as a value-generating, strategically active department. This episode of Sanity Savers for IT executives explains four key concepts that can help your IT department prove its worth...
- Blog posts 2009-07-23
- While I'm away..."My kid hates Linux"
- While I'm away..."My kid hates Linux"He is not entitled to his opinion?"The other day he asked if I could just (GASP!) install XP on the laptop and get rid of Linux because 'Linux sucks.'"So?Is he not entitled to his opinion?Why think about grounding him for having an opinion?"As many of...
- Discussion threads 2009-07-15
- Online Marketing Strategies Vol 03 1.28 (Windows)
- The "if you don't want to pay ($) for (your product's name), just click on..." strategy tells your prospects that you are actually selling your product but they can get it for free if they click on a hidden access link in your sales page. It increases the perceived value...
- Software downloads 2009-06-29
- Semantic Technology Conference kicks off with Keynotes from Open Calais and Siri
- This year's Semantic Technology Conference got fully underway this morning, with Keynote presentations from Tom Tague of Thomson Reuters' Open Calais Initiative and Tom Gruber from Siri. Despite the wider economic situation, attendance for this fifth year of the event feels a little up on last year, and there's...
- Blog posts 2009-06-16
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