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	<title><![CDATA[partner relationship management Resources | ZDNet]]></title>
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	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to partner relationship management]]></description>
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		<title><![CDATA[prm 1.0 (Mobile)]]></title>
		<link><![CDATA[http://downloads.zdnet.com/abstract.aspx?docid=646925]]></link>
		<description><![CDATA[You can manage all of your information that you will come across during this great trial and transformation. Track your steps, meetings, contacts, sponsors, affirmations, and notes. Also includes two free utilities. The first one allows you to view and print reports from the data you entered on your PDA....]]></description>
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		<pubDate>Sat, 09 Aug 2008 00:00:00 -0700</pubDate>
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		<category domain="http://updates.zdnet.com/tags/partner+relationship+management.html"><![CDATA[Partner Relationship Management]]></category>
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		<title><![CDATA[Enabling Partner Value Networks Through Partner Relationship Management]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=326395]]></link>
		<description><![CDATA[Many companies recognize the importance of managing their customer relationships as a means to achieve dramatic improvements in business performance. These customer-focused strategies often fall short, however, when they fail to consider the growing impact of business partnering. Increasingly, many brand owners are leveraging partners to drive revenue and meet...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Aug 2006 00:00:00 -0700</pubDate>
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		<category domain="http://updates.zdnet.com/tags/partner+relationship+management.html"><![CDATA[Partner Relationship Management]]></category>
		<category domain="http://updates.zdnet.com/tags/operational+accounting.html"><![CDATA[Operational Accounting]]></category>
		<category domain="http://updates.zdnet.com/tags/partner+relationship+management+%2528prm%2529.html"><![CDATA[Partner Relationship Management (PRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/finance.html"><![CDATA[Finance]]></category>
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		<title><![CDATA[Partner relations test for Salesforce.com]]></title>
		<link><![CDATA[http://blogs.zdnet.com/SAAS/?p=175]]></link>
		<description><![CDATA[ When I interviewed Marc Benioff back in January, one of the things he talked about was The duality of AppExchange: "not forgetting we&rsquo;re still in the CRM business, so whatever we do with AppExchange has to make our core product better."    On Monday, Salesforce.com announced Partnerforce,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 27 Jun 2006 15:46:31 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/partnership.html"><![CDATA[partnership]]></category>
		<category domain="http://updates.zdnet.com/tags/salesforce.com+appexchange.html"><![CDATA[Salesforce.com AppExchange]]></category>
		<category domain="http://updates.zdnet.com/tags/partner+relationship+management.html"><![CDATA[Partner Relationship Management]]></category>
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		<title><![CDATA[PRM 1.0 (Mobile)]]></title>
		<link><![CDATA[http://downloads.zdnet.com/abstract.aspx?docid=1065699]]></link>
		<description><![CDATA[You can manage all of your information that you will come across during this great trial and transformation. Track your steps, meetings, contacts, sponsors, affirmations, and notes. Also includestwo free utilities. The first one allows you to view and print reports from the data you entered on your PDA. The...]]></description>
		<s:doctype><![CDATA[Software downloads]]></s:doctype>
		<pubDate>Sun, 11 Aug 2002 00:00:00 -0700</pubDate>
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		<category domain="http://updates.zdnet.com/tags/mobile.html"><![CDATA[Mobile]]></category>
		<category domain="http://updates.zdnet.com/tags/partner+relationship+management.html"><![CDATA[Partner Relationship Management]]></category>
		<category domain="http://updates.zdnet.com/tags/partner+relationship+management+%2528prm%2529.html"><![CDATA[Partner Relationship Management (PRM)]]></category>
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		<title><![CDATA[Improved Customer Relationship Management in Order to Provide the Best Possible Intelligence Information]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=279198]]></link>
		<description><![CDATA[A major federal government agency in the Intelligence Community recognized that implementing an effective Customer Relationship Management / Partner Relationship Management (CRM / PRM) program required careful thought and planning. The effort was designed to provide the organization with practical recommendations for effective business process re-design, organizational change, and technologies...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/partner+relationship+management.html"><![CDATA[Partner Relationship Management]]></category>
		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/ism.html"><![CDATA[ISM]]></category>
		<category domain="http://updates.zdnet.com/tags/partner+relationship+management+%2528prm%2529.html"><![CDATA[Partner Relationship Management (PRM)]]></category>
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