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Mentos fountain fanatics find a home: Revver co-founder remarks on a unique time for video on the WebOliver Luckett, co-founder of video site Revver, talks with CNET's Neha Tiwari at the Digital Hollywood: Building Blocks 2006 conference in San Jose, Calif. Luckett talks about how he stumbled upon the famed Mentos video, the future of Revver,...; Tags: Mentos, Revver, Oliver Luckett; Videos 2006-08-16
Video advertising revs up: Oliver Luckett, a Revver co-founder and senior-vice president of network development, said his company plans to open up its APIs, which connect video owners with advertising. Speaking at the Building Blocks conference. "We plan to completely open up our system. For the last nine months we have been working secret...; Tags: Revver, video; Blog posts 2006-08-15

Web 2.0 rev share models: new democratic economy or pipe dream?: UPDATE: "Google has agreed to turn over most advertising revenue generated by the latest video from Fritz Grobe and Stephen Voltz, creators of "The Diet Coke & Mentos Experiment," according to Peter Chane, a senior product manager for Google Video. In exchange, Grobe and Voltz, who saw their original offering--which...; Tags: Web 2.0, Web, video, Revver; Blog posts 2006-10-31

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