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Microsoft Solution Helps Nielsen Company Track Business More Effectively: Nielsen Media Research, part of the Nielsen Company, is the world's leading provider of television, radio, and print audience measurement and advertising information services. Nielsen Media had more than 30 databases containing information about its customers - but no way to link the information together to provide comprehensive insight into...; Tags: Nielsen Media Research, Information Service, Microsoft Corp.; Case studies 2008-05-06
Nielsen to track digital consumer with 'Anytime Anywhere' media measurement: Nielsen Media Research aims to measure “time-shifted and place-shifted” television viewing through integrated, all-electronic ratings for television regardless of the platform on which it is viewed.Nielsen announced an ambitious “Anytime Anywhere Media Measurement” (A2/M2) five year initiative to develop and deploy technology for capturing the new ways consumers are watching...; Tags: Nielsen Media Research, TV; Blog posts 2006-06-16
TV viewing at highest levels ever: Nielsen Media Research reports that the average American home watched more television in 2005 than any previous season. From September 2004 to September 2005 the official start and end of TV season in the United States, the average household in the US tuned into television 8 hours and 11...; Tags: TV, Nielsen Media Research; Blog posts 2006-01-06
Customer Critical Reporting and Data Warehouse Functions Based on Sun Server and Storage Technology: When people in America and Canada think about television ratings, one name comes to mind - Nielsen Media Research. To maintain its value to its clients, Nielsen Media Research has to stay ahead of the curve in all of the growth areas. This means understanding what its clients are going...; Tags: Data Warehouse, Nielsen Media Research, Sun Microsystems Inc., Storage, Sun Server, Servers, TVs, Hardware, Personal Technology, Home Entertainment; Case studies
Select Business Solutions Case Study: Nielsen Media Research Monitor-Plus: Nielsen Media Research, Monitor-Plus, a publicly traded company, monitors advertising across 16 different media types (such as radio, TV and magazines). Nielsen's current business initiatives are to add new services and expand into new market segments. These require a major transition - from being a company that provides data, to...; Tags: Nielsen Media Research, Monitors & Displays, Advertising & Promotion, TVs, Tv & Home Theater, Hardware, Components, Marketing, Personal Technology, Home Entertainment; Case studies

Sun Case Study: Nielsen Media Research: Nielsen Media Research, the famous TV ratings company, is the leading provider of television information services in the U.S. and Canada. The company has selected Sybase Adaptive Server IQ Multiplex Sybase IQ running on Sun Fire servers and StorEdge storage as the basis for its next-generation data warehouses. The performance...; Tags: Nielsen Media Research, Sun Microsystems Inc., Sybase Inc., Databases, Enterprise Software, Software, Data Management; Case studies
SumTotal System Case Study: Nielsen Media Research: Nielsen Media Research is the world's leading provider of television audience measurement and related services. Nielsen clients access audience statistics through Nielsen's National People Meter program. This program allows clients to develop custom queries and reports based upon individual station needs. As this program was created, a simultaneous effort was...; Tags: Nielsen Media Research, Training, ToolBook, Workforce Management, Human Resources; Case studies

Additional Resources

Girls are as smart as boys, but tests are getting dumber: New research published in the journal Science confirms what all of us teachers have known for a long time: girls are just as smart as boys. I hope none of our tax dollars went into that one. A quick quote from the article before I get into the...; Tags: Test, Teacher, Hyde, Taxes, Free Trade, Financial Planning, Finance, Christopher Dawson; Blog posts 2008-07-25
Geek Sheet: A Tweaker's Guide to Solid State Drives (SSDs) and Linux: Is 20th century conventional Winchester multi-platter, multi-head random-access disk technology too quaint for you? Want to run your PC or server on storage devices that consume far less energy than the traditional alternatives? Want a portable or mobile storage unit that will never fail due to G-forces or "crashing?". Looking...; Tags: Linux, Disk, File System, Solid State Disk, Kernel, Mandrake, Jason Perlow; Blog posts 2008-07-25
MobileTechRoundup show #141, jkOnTheRun is aquired, Sony Reader, battery life, and more: I had a good time recording MobileTechRoundup show #141 with the two newest members of the Giga Om Media group, James Kendrick and Kevin Tofel. Don't worry listeners and readers, you will still get the same content from those two and from me here on the podcast for the foreseeable...; Tags: MobileTechRoundup, Sony Corp., Battery, Sony Reader, Kevin, Podcasts, Internet, Matthew Miller; Blog posts 2008-07-25
Gaping holes in RealPlayer patched: Digital media delivery firm RealNetworks has shipped a high-prority patch to cover four gaping holes in its flagship RealPlayer software, warning that the vulnerabilities could put users at risk of code execution attacks. The patch comes a few hours after Secunia released an advisory warning for one...; Tags: Vulnerability, RealNetworks Inc., RealNetworks RealPlayer, Digital Music, Digital Media, Security, Personal Technology, Consumer Electronics, Ryan Naraine; Blog posts 2008-07-25
Global spending on Internet ads will total $65.2 bln in 2008: Worldwide spending on Internet advertising will total 65.2 bln USD in 2008, which is nearly 10% of all ad spending across all media, according to IDC. This share is expected to reach 13.6% by 2011 as Internet ad spending grows to $106.6 bln worldwide. by NB; Tags: Internet Advertising, Internet, NB; Blog posts 2008-07-25
What paper trail?: I've been carting around my latest sheaf of press releases about the green-ness of electronic document technology for weeks now. Yes, as I've blogged before, I am still one of those people who can't help printing out certain emails in order to act on them. Yes, it's bad, I know....; Tags: Xerox Corp., Paper Trail, Survey, Printers, Data Centers, Marketing Research, Hardware, Peripherals, Storage, Data Management, Marketing, Heather Clancy; Blog posts 2008-07-25
Britain moves against illegal file sharing: CBC News out of Canada is reporting that British ISPs are making an aggressive move against illegal file sharing by implementing a program designed to discover copyright violators, who will be sent warning letters and may potentially have their internet connections disconnected. For more on the article,...; Tags: File-sharing, Peer To Peer (P2P), Internet Service Providers (ISPs), Internet, Nathan McFeters; Blog posts 2008-07-25
Mystery solved: Apple's new product is iTablet (updated): Previously I speculated about the mysterious "product transition" that Apple's Peter Oppenheimer CFO mentioned no less than seven times in the Q3 2008 Earnings conference call with analysts. Some of his quotes from the call: We are working to develop new products that contains technologies...; Tags: Apple Inc., Tablets, Notebooks, Hardware, Notebooks & Tablets, Jason D. O\'Grady; Blog posts 2008-07-25
Cool Tools - Slingpage extends stickies and sharing to Firefox users: Slingpage, which announced its social browsing extension for Internet Explorer last month, will introduce an equally feature-rich version of its service to Mozilla Firefox users next week. Slingpage offers a way for Web surfers to find information about favorite topics via "Slingcast" feeds as well as create...; Tags: Monitor, Mozilla Firefox, Note, Tool, Slingpage, Web Browsers, Monitors & Displays, Internet, Hardware, Components, Jennifer Leggio; Blog posts 2008-07-25
New telescopes embedded in glasses lens: Small bioptic telescopes mounted on glasses to help people with visual impairments have been in existence for about 60 years and are allowed for use in driving by 39 states in the U.S. Most of them were either too heavy or too ugly to be widely used. Now, a Harvard...; Tags: Roland Piquepaille; Blog posts 2008-07-25
Heap-based buffer overflow reported in RealNetworks RealPlayer: Update 07/25/2008: Aaron Portnoy of TippingPoint's security research group was kind enough to point out that I'm actually not affected by this, since I've installed the newest version of RealPlayer. From Aaron's email: Notice the Secunia advisory states it affects RealPlayer 10.5... the latest is 11.x, which now uses...; Tags: Vulnerability, RealNetworks Inc., Buffer-overflow, RealNetworks RealPlayer, Secunia Research, Vendor, Digital Music, Digital Media, Personal Technology, Consumer Electronics, Nathan McFeters; Blog posts 2008-07-25
Microsoft may need an IBM moment of clarity: Microsoft's financial analyst meeting was a tale of a technology conglomerate: You heard a lot about search, a decent bit about the enterprise and all sorts of projects in between. But amid all the coverage--see Mary Jo's laundry list of stories--I can't help but wonder if Microsoft's...; Tags: Steve Ballmer, Microsoft Corp., Enterprise, IBM Corp., Game Players, Virtualization, Tools & Techniques, Enterprise Software, Consumer Electronics, Personal Technology, Hardware, Management, Software, Larry Dignan; Blog posts 2008-07-25
10 essential gadgets for students: I chose these from personal experience, but also from asking many friends from around the world who are involved in technology and study at the same time. Some gadgets come with a recommendation, whereas others don't; things like laptops and cell phones can't be selected for everybody, it'd be ridiculous...; Tags: Headphone, Phone, Cell Phone, Laptop Computer, Lecture, Notebooks, Telecom & Utilities, Hardware, Notebooks & Tablets, Zack Whittaker; Blog posts 2008-07-25