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- Why Apple's new ad campaign is genius, and why Microsoft can't win as 'PC'
- Why Apple's new ad campaign is genius, and why Microsoft can't win as 'PC'Good Article I'm a PC and I don't like the Apple ads. Mostly because they poke fun at the stereotypical "geek", which is me and it wears on me. Nonetheless Apples strategy is...
- Discussion threads 2009-04-21
Additional Resources
- Gawker Media tricked into featuring malicious Suzuki ads
- A group of cybercriminals have successfully managed to trick Gawker's ad sales team into featuring malicious ads serving Adobe exploits (CVE-2008-2992; CVE-2009-0927) and scareware, by impersonating a legitimate ad agency inquiring about an upcoming Suzuki ad campaign. According to Gawker Media, the malware distributors were one of...
- Blog posts 2009-10-27
- HTC kicks off global ad campaign and its all about YOU
- HTC Touch Pro2 has made me appreciate HTCOnce I was not a fan of HTC, but they have improved functionality and quality so dramatically with the new TP2 and the Hero on Sprint that I am now sold on HTC. I have the TP2 and got my wife the...
- Discussion threads 2009-10-26
- Times exec hints at Apple tablet
- When are people going to learn that off the record is off the recordNot open mouth insert foot.Yes, some people are excited about some new tech, but to go to some of the lengths these guys keep going to, makes me wonder.I think engadge is just in it for the...
- Discussion threads 2009-10-26
- HTC kicks off global ad campaign and its all about YOU
- HTC Corporation today kicked off their new global advertising campaign based on their "Quietly Brilliant" brand positioning and everything is about YOU. They are focusing on the personal experience that we are coming to associate with our mobile phones and have been working with a LA-based agency, Deutsch LA Inc.,...
- Blog posts 2009-10-25
- Was Windows 7 totally your idea?
- W7: Whose ideas?It is pretty clear that Apple and Microsoft "borrow" from each other. I don't think that's a problem, all competitors "borrow" each others' ideas and the consumer wins.What is clear, though, is that Microsoft did listen to alot of people but it wasn't those people that use...
- Discussion threads 2009-10-22
- News to know: Apple; Alex; Microhoo; Droid; FCC
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET's around-the-Web tech coverage. Sam Diaz: Another strong quarter for Apple; credit strong iPhone, Mac sales Jason D. O'Grady: Apple announces most profitable...
- Blog posts 2009-10-20
- Verizon Droid ad attacks iPhone on features
- I'm really interested in this phone. I hear it won't drop 30% of its callsThe ad is pure genius and truly highlights how terrible the iPhone is. The iPhone also has the dubious distinction of being the only modern cell phone to drop 30% of its calls, as admitted by...
- Discussion threads 2009-10-19
- Verizon Droid ad attacks iPhone on features
- Verizon Wireless has released a television commercial for its new Droid handset â€" which runs Google's Android OS natch â€" and it's a shot directly across the bow of the S.S. iPhone. The ad (and corresponding Web site DroidDoes.com) are part of a new advertising campaign which...
- Blog posts 2009-10-19
- BGR gets hands-on with the Motorola Droid from Verizon Wireless
- Andrew wrote an earlier post showing the new ad and campaign against the iPhone and for the Google Android platform that Verizon just kicked off. I saw the Droid Does commercial on TV this weekend and am interested in seeing what Verizon's device looks like. It turns out that I...
- Blog posts 2009-10-18
- DROID aims to make Apple iAnnoyed
- As Wuher the scowling bartender said in Star Wars, AT&T Wireless and Apple doesn't "serve their kind in here", but the DROIDs are coming, like it or not. Verizon recently launched its DROID Does web and TV campaign which is a preview of...
- Blog posts 2009-10-18
- Might Google drop Chrome OS beta as a Windows 7 spoiler?
- It could also backfireand be lost in the Windows 7 hype and push?also anyboby that have 2 once of memory remember that nt vista was and in vista case is .... so a good kick in the ball by chrome os would be great ..... ...
- Discussion threads 2009-10-15
- News to know: AT&T; Apple; Google; Verizon; Microsoft
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Dancho Danchev: Weak passwords dominate statistics for Hotmail's phishing scheme leak Larry Dignan: The Android army: Verizon Wireless, Google...
- Blog posts 2009-10-07
- Verizon-Google changes mobile landscape; Customers have real options again
- I had to take a moment to pause and think about this new Google-Verizon chumminess and their common, yet unspoken, quest to go after the Apple-AT&T relationship with the iPhone that includes today's partnership news and a new ad campaign. For those who don't know, I am...
- Blog posts 2009-10-06
- Verizon slams AT&T in new TV ad; '5X coverage'
- A new advertising campaign from Verizon Wireless that began last night during Monday Night Football takes a direct swipe at AT&T and its network. by Andrew Nusca
- Blog posts 2009-10-06
- News to know: Dell; Xerox, Android, NewEgg, Win7, Windows Mobile,
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET's around-the-Web tech coverage. Andrew Nusca: Dell Latitude Z 16" thin-and-light revealed; Lamborghini angles hide boardroom muscle Gallery: Hands on with the Dell...
- Blog posts 2009-09-29
- Yahoo kicks off new 'It's You' campaign with video ad
- Yahoo recently announced its new "It's You" global marketing campaign, and today the company inaugurates a happy, feelgood video advertisement that will run in the U.S. and later in the U.K., India and several other countries. by Andrew Nusca
- Blog posts 2009-09-28
- News to know: Scareware; HP; SAP; Cloud computing
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Dancho Danchev: The ultimate guide to scareware protection Gallery: The ultimate guide to scareware protection 9/11...
- Blog posts 2009-09-14
- Microsoft's Windows 7 ad campaign kicks off
- Cute. [NT]ntCute.Not sure it's effective though. It may be. But... flows like a book ad. Will probably be effective only in certain segments. So I bet we will see a couple very different ads.RE: Microsoft's Windows 7 ad campaign kicks offlooks like they brain washed her, since when 6 year...
- Discussion threads 2009-09-11
- Are Google's 'Caffeine' search results more like Bing's?
- no caffeine neededGoggle's search is best.Trying to emulate the inferior results from M$ bang, is not the way to go.Total Disagree...You give Linux a bad name, you really do. Google would not be spending millions of dollars to revamp their search engine if they really thought Bing was a non-issue...
- Discussion threads 2009-08-11
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