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- Radio stations to make $28.7 bln by 2016
- Radio stations’ annual revenue growth will average 3.2%, reaching $28.7 billion by 2016, according to SNL Kagan. Radio stations will finish 2007 with a 1.5% drop in revenue excluding nonspot sales. Radio sales will drop to less than $20 bln in 2007, compared with $20.1 bln in 2006, again excluding...
- Tags: Radio, Sales Strategy, Advertising & Promotion, Sales Force Management, Sales, Marketing, nadezhda
- Blog posts 2008-01-11
- 56% of Americans use SMS, 33% see ads on cell phones
- 33% of US mobile subscribers, or 78 mln people, saw or listened to an ad on their cell phone during Q4 2007, according to GfK NOP Research. 56% of Americans use SMS. Mobile gaming and surfing the mobile Web were both at about 28%, while less than 10% watch mobile...
- Tags: Advertisement, Phone, Mobile, Cell Phone, SMS, Text Messaging/SMS/MMS, Advertising & Promotion, Telephony, Cellular Phones, Consumer Electronics, Personal Technology, Online Communications, Marketing, Networking, nadezhda
- Blog posts 2008-01-11
- US HD radio adoption to reach 30 mln by 2012
- US HD radio adoption will grow to 30 mln by 2012, from 4.2 mln in 2008, according to Parks Associates. Parks also said that satellite-radio subscribers would increase to 39 mln by 2012, from 20.5 mln in 2008. by nadezhda
- Tags: Radio, Parks Associates, HD Radio, Advertising & Promotion, Marketing, nadezhda
- Blog posts 2008-01-11
- Firefox and IE market shares in December 2007
- Firefox held a 17% share of browser usage in December 2007, compared with 76% for Internet Explorer, according to Net Applications, which tracks visitors to about 40,000 Web sites. Firefox has 16% usage share among visitors to 17 business-to-business Web sites, IE’s share at 67% while giving 9% to Netscape,...
- Tags: Mozilla Firefox, Microsoft Internet Explorer, Web Browsers, Web Site Development, Internet, nadezhda
- Blog posts 2008-01-11
- Gift cards market worth $14 bln, prepaid cards market worth $81 bln
- Gift card sales will reach $14 bln over the 2012, according to Packaged Facts. Gift cards are part of an overall $81 bln market for prepaid cards. 33% of gift cards purchasers in 2007 said they expected to spend more on gift cards during the 2008, and 9.1% said they...
- Tags: Card, nadezhda
- Blog posts 2008-01-11
- Travelers visit the travel website 2.5 times before purchase
- On average travelers visit the purchase website 2.5 times, according to comScore. Customers make 12 travel-related searches, visit 22 websites and take 29 days from the first time they search until they make a purchase. 45% of transactions occur 4 weeks or more after the first search. Most shoppers visit...
- Tags: Transaction, Web Site, Web Site Development, Web Technology, Internet, nadezhda
- Blog posts 2008-01-11
- UK online sales up 269% on Christmas Day 2007
- According to Interactive Media in Retail Group , 4.4 mln Brits purchased goods online on Christmas Day 2007. The online shoppers spent a total of $166.7 mln, 269% more than in 2006, working out to an average of $37.88 per shopper. IMRG projects that total UK Christmas e-retail sales in...
- Tags: Sales Strategy, Sales Force Management, Sales, nadezhda
- Blog posts 2008-01-10
- 48% of Americans visit video-sharing sites
- 48% of internet users have been to video-sharing sites, Pew Internet researchers found. In December 2006, only 33% of internet users said they had ever visited such sites. That represents growth of more than 45% YTY. 15% of respondents said they had used a video-sharing site yesterday. In December 2006,...
- Tags: Internet User, Video, Site, Corporate Communications, Internet, Marketing, nadezhda
- Blog posts 2008-01-10
- E-mail CTR reaches 3.9% on Wednesdays
- MarketingVox quotes eROI report, saying that the best day for e-mail is Wednesday. The average open rate on Wednesdays was 25.4% with an average click-through rate of 3.9%. The second-best day to e-mail is Monday, with an average open rate of 24.7% and a 3.1% click-through. Saturday commanded the highest...
- Tags: MarketingVOX, Rate, E-mail, Online Communications, nadezhda
- Blog posts 2008-01-10
- Europeans spent 401.2 mln euros in 2007
- European digital music spending in 2007 was 401.2 mln euros, an increase of 63% compared to 2006, according to JupiterResearch. The European market trails the US by approximately two years but it will gain momentum, and by 2010 spending will help halt the decline in music revenues, culminating in 2...
- Tags: Revenue, Euro, Operational Accounting, Finance, nadezhda
- Blog posts 2008-01-10
- 53% users of video-sharing sites are male
- Men are more likely than women to have used a video-sharing site: 53% compared with 43%. And 70% of adults under age 30 have done so, compared with only 16% of those 65 and older, according to Pew Internet and American Life Project. by nadezhda
- Tags: Video, Site, Corporate Communications, Gender And Diversity, Marketing, Human Resources, nadezhda
- Blog posts 2008-01-10
- 47% more engage with TV ads online
- Viewers were 47% more engaged in ads shown during TV programs shown online than those shown on programs watched on a TV set. They were also 25% more engaged in the content of shows watched online than on a set, according to Simmons Research. Consumers were also 18% more engaged...
- Tags: Advertisement, TVs, Tv & Home Theater, Personal Technology, Home Entertainment, nadezhda
- Blog posts 2008-01-10
- 8.37 mln digital cameras sold in China in 2007
- Digital camera sales in China are expected to reach 8.3701 mln sets in 2008, according to CCID Consulting. Sales volume in Q1-Q3 2007 reached 5.9208 million sets. The figure for Q4 2007 is expected to hit 2.4493 mln sets. For the whole year, total sales volume will reach 8.3701 mln...
- Tags: Set, Digital Camera, Camera, Sales Strategy, Sales Force Management, Digital Cameras, Digital Photography, Sales, Consumer Electronics, Personal Technology, nadezhda
- Blog posts 2008-01-10
- SMS traffic over 2008 New Year period increased by 30%
- Global SMS traffic over the 2007-2008 New Year period increased by 30% YTY. Worldwide, phone users sent 43 bln text messages to wish a happy New Year, according to Acision. In Portugal, SMS traffic almost tripled across the festive period compared to 2007 New Year. In India 220 mln mobile...
- Tags: Text Message, SMS, Text Messaging/SMS/MMS, Telephony, Cellular Phones, Consumer Electronics, Personal Technology, Online Communications, Networking, nadezhda
- Blog posts 2008-01-09
- Telecom operations support spending to reach $46 bln in 2008
- The global market for operations support systems OSS — the computing and software IT infrastructure that performs engineering, provisioning, and management functions in telecommunications networks — will exceed $46 bln in 2008, explains Insight Research. by nadezhda
- Tags: Telephony, Telecom & Utilities, Telecommunications, Networking, nadezhda
- Blog posts 2008-01-09
- 10 mln XBox Live subscribers
- Microsoft announced that it reached the 10 mln subscriber mark for Xbox Live. Annual subscription fees are about $50. by nadezhda
- Tags: Xbox Live, Microsoft Xbox, Game Players, Consumer Electronics, Personal Technology, nadezhda
- Blog posts 2008-01-09
- More than 20% of Norwegian children helped their parents with a mobile phone
- According to Opinion Research, more than 20% of Norwegian children have taught their parents how to use a mobile phone. Most often, the children teach adults how to use new functions or services on the handset. by nadezhda
- Tags: Phone, Children, Mobile, Cell Phone, Cellular Phones, Advertising & Promotion, Telecom & Utilities, Consumer Electronics, Personal Technology, Marketing, nadezhda
- Blog posts 2008-01-09
- Gift card sales near $100 bln in 2007
- Gift card sales totaled $97 bln in 2007, up from $83 bln in 2006, according to The Tower Group. Money retailers get when gift cards are not used or leftover funds remain is estimated at $7.8 bln in 2007. by nadezhda
- Tags: Retail, Sales Strategy, Sales Force Management, Sales, nadezhda
- Blog posts 2008-01-09
- Gaming sales in Japan reached $6.3 bln in 2007
- Enterbrain found hardware and software gaming sales in Japan totaled $6.3 bln in 2007, up 10% from the previous year. Nintendo DS was the top-selling portable machine, with 7.1 mln units sold in 2007. Nintendo Wii sold 3.6 mln copies in 2007. by nadezhda
- Tags: Game, Nintendo Co. Ltd., Japan, Sales Strategy, Sales Force Management, Sales, nadezhda
- Blog posts 2008-01-09
- 20% of companies use wikis
- ChangeWave Research says that 24% of companies are using Web 2.0 social software. Another 8% said they’ll begin using it in the next 12 months. Wikis (20%), blogs (18%) and social networking (15%) are attracting the most attention. Future users think blogs (26%) and social networks (21%) will be most...
- Tags: Blog, ChangeWave Research, Web 2.0, Wiki, Social Networking, Blogging, Internet, Online Communications, Marketing, Advertising & Promotion, nadezhda
- Blog posts 2008-01-09
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