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	<title><![CDATA[mysap crm Resources | ZDNet]]></title>
	<link><![CDATA[http://updates.zdnet.com/tags/mysap+crm.html]]></link>
	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to mysap crm]]></description>
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	<language>en-us</language>
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		<title><![CDATA[Andrew Corporation: The mySAP Customer Relationship Management Application Unifies Customer Tracking and Sales Pipelines]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=168944]]></link>
		<description><![CDATA[After acquiring eight companies, Andrew Corporation found itself with disparate customer-tracking systems that couldn't communicate with each other and didn't provide a global view of the sales pipeline. This case study highlights the reasons Andrew implemented the mySAP Customer Relationship Management application to address these and other customer-tracking problems. See...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<pubDate>Wed, 01 Mar 2006 00:00:00 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/andrew+corp..html"><![CDATA[Andrew Corp.]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
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		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[Sales]]></category>
	</item>
	<item>
		<title><![CDATA[Why pay SAP for software you don't use?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/SAAS/?p=124]]></link>
		<description><![CDATA[ I took a lot of heat last week from SAP and its friends over my posting about The scandal of SAP's idle CRM seats. Seems like I struck a raw nerve when I wrote:        "The dirty secret why SAP had to launch...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 21 Feb 2006 16:42:21 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">SAP</category>
	</item>
	<item>
		<title><![CDATA[Webcast: Order Management With mySAP Customer Relationship Management]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=151333]]></link>
		<description><![CDATA[In the Webcast, "Order Management with mySAP Customer Relationship Management mySAP CRM," you'll learn how optimizing order management can enable you to improve order accuracy and shorten cycle times - resulting in increased revenue, a reduction in lost sales, and enhanced customer satisfaction. Plus, you'll discover how the order management...]]></description>
		<s:doctype><![CDATA[Webcasts]]></s:doctype>
		<pubDate>Mon, 25 Jul 2005 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/webcast.html"><![CDATA[Webcast]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/order+management.html"><![CDATA[Order Management]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
	</item>
	<item>
		<title><![CDATA[mySAP Customer Relationship Management: Solution Overview]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=239972]]></link>
		<description><![CDATA[Moving beyond traditional customer relationship management functionality, SAP innovations and unmatched industry expertise are setting new standards for the way companies connect with their customers and partners. The mySAP Customer Relationship Management mySAP CRM solution automates customer-centric business processes across and beyond enterprise-wide operations. It delivers the market's greatest breadth...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Fri, 01 Jul 2005 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
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		<category domain="http://updates.zdnet.com/tags/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">SAP</category>
	</item>
	<item>
		<title><![CDATA[Channel Management: Build Stronger Partnerships for Stronger Profits]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=157721]]></link>
		<description><![CDATA[The mySAP Customer Relationship Management mySAP CRM solution helps you leverage your partner relationships and empower channel partners so they can better market, sell to, and service your end customers. mySAP CRM provides access to all critical partner-related data so you can forecast and recognize demand across all sales channels....]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Sun, 01 May 2005 00:00:00 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/partnership.html"><![CDATA[Partnership]]></category>
		<category domain="http://updates.zdnet.com/tags/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
	</item>
	<item>
		<title><![CDATA[Business Success With mySAP CRM: More Than CRM ROI Achievement]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=114022]]></link>
		<description><![CDATA[This presentation reviews the benefits of deploying mySAP CRM for business success. Hear about defining a CRM strategy that aligns with your business objectives, identifying and addressing change management requirements, and executing a comprehensive implementation plan that delivers a high return on your CRM investment. ]]></description>
		<s:doctype><![CDATA[Webcasts]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
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		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://updates.zdnet.com/tags/change+management.html"><![CDATA[Change Management]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
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		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
	</item>
	<item>
		<title><![CDATA[Brother Deploys mySAP Customer Relationship Management to Enhance Customer Relations]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=156723]]></link>
		<description><![CDATA[Despite having amassed mountains of data on millions of end consumers, Brother International Corp. knew little about its clientele. In order to enhance customer relationships, the company deployed mySAP Customer Relationship Management mySAP CRM and SAP Business Information Warehouse SAP BW, a component that is now found in SAP Business...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
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		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">SAP</category>
	</item>
	<item>
		<title><![CDATA[SAP Solution Helps Philips CE Put the Customer at the Heart of Its Business]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=156800]]></link>
		<description><![CDATA[Faced with increasingly stiff competition, Philips Consumer Electronics decided to better understand its customers and use that knowledge to grow sales - while at the same time cutting costs and increasing efficiency. To accomplish its goals, the company turned to the mySAP Customer Relationship Management mySAP CRM solution. The mySAP...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/philips+electronics+n.v..html"><![CDATA[Philips Electronics N.V.]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://updates.zdnet.com/tags/software.html"><![CDATA[Software]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PHG</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">PHG,SAP</category>
	</item>
	<item>
		<title><![CDATA[Professional Customer Service, Better Project Management With mySAP Customer Relationship Management (mySAP CRM)]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=160108]]></link>
		<description><![CDATA[DEG - Deutsche Investitions- und Entwicklungsgesellschaft mbH is one of the largest European institutions for long-term project and company financing in developing and reforming countries. To help it provide more comprehensive customer service and enable more effective project management, DEG turned to mySAP Customer Relationship Management mySAP CRM, along with...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/business+intelligence.html"><![CDATA[Business Intelligence]]></category>
		<category domain="http://updates.zdnet.com/tags/project+management.html"><![CDATA[Project Management]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+service.html"><![CDATA[Customer Service]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+bi.html"><![CDATA[SAP BI]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
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		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[Management]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
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	</item>
	<item>
		<title><![CDATA[Israel's Largest Insurance Company Increases Efficiency and Improves Customer Service With the mySAP Customer Relationship Management Solution]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=160132]]></link>
		<description><![CDATA[One of every three businesses in Israel is insured by Clal Insurance Company. With annual revenue of 7 billion Israeli new shekels (US$1.6 billion), the company provides many insurance and financial products for its customers and has been lauded for excellence by Dun & Bradstreet. But Clal's customer service processes...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+service.html"><![CDATA[Customer Service]]></category>
		<category domain="http://updates.zdnet.com/tags/insurance.html"><![CDATA[Insurance]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://updates.zdnet.com/tags/product+marketing.html"><![CDATA[Product Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
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		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
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	<item>
		<title><![CDATA[SAP Solution Manager Speeds Implementation of mySAP Customer Relationship Management at Statoil]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=160155]]></link>
		<description><![CDATA[Statoil is a major supplier of natural gas to the European market, and one of the world's leading producers of crude oil. A couple of years ago, they made the decision to standardize and consolidate on SAP throughout the organization, across the world. Statoil used SAP Solution Manager and SAP...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
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		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">SAP</category>
		<category domain="tickers">SAP</category>
	</item>
	<item>
		<title><![CDATA[Securing Mobile Telecommunications Market Share Through Intelligent Dealer Relationship Management]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=168951]]></link>
		<description><![CDATA[T-Mobile Deutschland GmbH is a wholly owned subsidiary of Deutsche Telekom, established itself as the leading mobile telecommunications provider. But, in spite of its success, T- Mobile eventually found itself facing some challenges: not only had consumer enthusiasm for cell phones pushed T-Mobile's IT systems to capacity; market saturation and...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/mobile.html"><![CDATA[Mobile]]></category>
		<category domain="http://updates.zdnet.com/tags/t-mobile.html"><![CDATA[T-Mobile]]></category>
		<category domain="http://updates.zdnet.com/tags/telecommunications.html"><![CDATA[Telecommunications]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap+crm.html"><![CDATA[mySAP CRM]]></category>
		<category domain="http://updates.zdnet.com/tags/t-mobile+deutschland+gmbh.html"><![CDATA[T-Mobile Deutschland GmbH]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
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	<item>
		<title><![CDATA[mySAP CRM Improves Service at Oesterreichische Kontrollbank AG's Securities Services]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=314840]]></link>
		<description><![CDATA[Since its foundation in 1946, Oesterreichische Kontrollbank AG OeKB has been regarded as Austria's central financial and information service provider for export management and capital market accounts. The company wanted to achieve a more customer-oriented approach. The company chose SAP software. This was partly because the company already had a...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/security.html"><![CDATA[Security]]></category>
		<category domain="http://updates.zdnet.com/tags/capital+market.html"><![CDATA[Capital Market]]></category>
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		<category domain="http://updates.zdnet.com/tags/sap+ag.html"><![CDATA[SAP AG]]></category>
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		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
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	<item>
		<title><![CDATA[mySAP CRM Helps Ease Transition From a Product Strategy to a Market Strategy]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315027]]></link>
		<description><![CDATA[The CONDAT group, headquartered in France and comprising 10 companies worldwide, is a leading manufacturer of high-tech chemical products, specializing in industrial lubricants and wood treatments. The company wanted to implement mobile sales functionality for all employees involved in Customer Relationship Management CRM. The challenge was to simplify integration of...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
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		<category domain="http://updates.zdnet.com/tags/crm.html"><![CDATA[CRM]]></category>
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	<item>
		<title><![CDATA[mySAP CRM Integrates With Back-Office Software to Support New Online Sales Channel]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315050]]></link>
		<description><![CDATA[Based in Long Beach, Calif., Pioneer Electronics USA, Inc. Pioneer is the sales and marketing arm of the consumer electronics firm Pioneer North America. The company faced challenges wherein the consumer electronics environment was becoming increasingly competitive and price erosion was deteriorating profitability. Pioneer used the mySAP Customer Relationship Management...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<category domain="http://updates.zdnet.com/tags/mysap.html"><![CDATA[mySAP]]></category>
		<category domain="http://updates.zdnet.com/tags/pioneer+electronics.html"><![CDATA[Pioneer Electronics]]></category>
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		<title><![CDATA[Need for a Single, Integrated Global Pipeline Drives Adoption of mySAP Customer Relationship Management]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315055]]></link>
		<description><![CDATA[With 78,000 employees around the world and corporate headquarters in El Segundo, Calif., Computer Sciences Corporation CSC earns more than $14 billion annually by providing consulting, system implementation and management, business process outsourcing, and other IT and business services. The company wanted to integrate information and processes for selling services....]]></description>
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		<title><![CDATA[mySAP Customer Relationship Management Helps Leading Financial Institution Automate Its Sales and Account Origination Processes]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315061]]></link>
		<description><![CDATA[Headquartered in Hamelin, BHW Bausparkasse AG is the second largest private building and loan institution in Germany, generating more than ?40 billion each year. The company wanted to deliver financial services faster by eliminating manual processes, while ensuring data quality. The challenge was to enable sales group to respond to...]]></description>
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		<title><![CDATA[Finnforest Uses mySAP CRM E-Selling to Empower Customers, Frees Sales Staff to Generate Revenue]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315062]]></link>
		<description><![CDATA[With mySAP CRM E-Selling, Finnforest customers can log on to a personalized page of catalog information and special offers that is tailored to their business and regional requirements. Customers navigate through the catalog with drop-down menus, initiate search functions for specific products, check stock availability/ quantity and delivery dates, and...]]></description>
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		<title><![CDATA[IT Services Company Banks on Power of mySAP Customer Relationship Management]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315068]]></link>
		<description><![CDATA[Fiducia IT AG, based in Karlsruhe, Germany, is the largest IT service company for cooperative banks across Germany. The company wanted to boost sales and reduce costs. The challenge was to improve customer relationships and improve the quality of customer Data. The company decided to replace its heterogeneous customer service...]]></description>
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		<title><![CDATA[Putting the Customer in the Front Seat: Volkswagen Drives Customer Satisfaction With mySAP CRM]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=315071]]></link>
		<description><![CDATA[Headquartered in Wolfsburg, Germany, Volkswagen AG is a world-leading automobile manufacturer - the largest in Europe. The company wanted to make changes in customer behavior and departmentalized internal structure. The challenge was paper-based processes, disparate stand-alone solutions and need to improve customer acquisition and loyalty. To improve customer communications, retention,...]]></description>
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