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MySpace launches ad platform for small businesses: MySpace on Monday will unveil a targeted ad platform called MyAds, a beta designed to enable smaller advertisers to use its HyperTargeting technology. HyperTargeting is the MySpace platform used by its larger advertisers. With MyAds, MySpace is trying to tap into smaller advertisers that can be used...; Tags: Advertisement, Small Business, MySpace, Advertiser, MyAds, HyperTargeting, Larry Dignan; Blog posts 2008-10-12

Facebook: Is there a Moore's Law for sharing?: Love it or hate it, that new look to Facebook - the one that everyone has been up in arms over - stems from our increasingly comfortable attitude about sharing tidbits of information about our personal lives. Admit it. The old site was getting cluttered with all of those shared...; Tags: Facebook, Mark Zuckerberg, Operational Accounting, Finance, Sam Diaz; Blog posts 2008-10-13
Why MySpace's MyAds won't be the next Google AdWords: When it comes to online advertising everybody wants to be the next Google, and News Corp-owned MySpace is no exception. Today the company rolled out its latest advertising platform called MyAds, designed to service "individuals and small businesses" rather than the big name brands that the social networking site's existing...; Tags: Google Inc., Advertisement, Google AdWords, MySpace, Steve O\'Hear; Blog posts 2008-10-13

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