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	<title><![CDATA[mobium creative group Resources | ZDNet]]></title>
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		<title><![CDATA[83% of business executives do something else while reading a paper]]></title>
		<link><![CDATA[http://blogs.zdnet.com/ITFacts/?p=5615]]></link>
		<description><![CDATA[According to a survey of US business executives conducted by Mobium Creative Group, an average 83% of respondents regularly or occasionally use other media while reading a newspaper. In comparison, an average 45% use other media while working online. Mobium points to a recent BIGresearch survey on simultaneous media usage...]]></description>
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		<pubDate>Fri, 09 Apr 2004 09:54:12 -0700</pubDate>
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