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- Twelve best practices for online customer communities
- One of the more significant Web 2.0 trends in business this year has been the advent of the Web-based customer community, where groups of like-minded individuals focus around a brand or a set of product and services come together and interact online. Far from the cynical marketing ploy that it...
- Tags: Community, Best Practice, Customer Community, Deloitte, Community Management, Marketing Research, Social Networking, Marketing, Online Communications, Advertising & Promotion, Dion Hinchcliffe
- Blog posts 2008-07-25
- What paper trail?
- I've been carting around my latest sheaf of press releases about the green-ness of electronic document technology for weeks now. Yes, as I've blogged before, I am still one of those people who can't help printing out certain emails in order to act on them. Yes, it's bad, I know....
- Tags: Xerox Corp., Paper Trail, Survey, Printers, Data Centers, Marketing Research, Hardware, Peripherals, Storage, Data Management, Marketing, Heather Clancy
- Blog posts 2008-07-25
- Who do you trust, me or that gadget?
- One of the most fascinating trends in medical computing involves the use of gadgets to extract data people are otherwise reluctant to give, and to offer advice on that data when it's needed. Do you trust the gadget more than the doctor? Will you obey the gadget? by Dana Blankenhorn
- Tags: Teen, Gadget, Tablets, Notebooks, Vertical Industries, Benefits, Healthcare, Marketing Research, Hardware, Notebooks & Tablets, Enterprise Software, Software, Human Resources, Marketing, Dana Blankenhorn
- Blog posts 2008-07-25
- Weak US dollar starts to drive up mobile software prices
- I am working on a full review of the excellent SoftMaker Office 2008 for Pocket PC and just received a note from the company that has an effect on pricing for U.S. buyers. Due to the fact that SoftMaker is a German company dealing in Euros, the significant loss in...
- Tags: U.S., Mobile, Reduction, Pricing Strategy, SoftMaker Office 2008, Pocket PC, Pricing, Marketing Research, Advertising & Promotion, Operating Systems, Handhelds, Hardware, Marketing, Software, Matthew Miller
- Blog posts 2008-07-24
- Survey: Corporations hold out on Vista
- Sixty percent of IT administrators have no plans to deploy Vista despite service pack 1, which fixed the operating systems problems, according to a survey of 1,100 IT managers. The survey, conducted by KACE, which makes systems management appliances, found that there are 10 percent more holdouts...
- Tags: Operating System, Microsoft Windows Vista, Kace, Survey, Microsoft Windows Vista (Longhorn), Marketing Research, Operating Systems, Microsoft Windows, Software, Marketing, Larry Dignan
- Blog posts 2008-07-23
- Homeschooling + marketing = great coffee?
- I really love coffee. Not Folgers or Maxwell House, but the good stuff. My current favorite is Dean's Beans' "Ahab's Revenge" (with "the highest caffeine content of any organic coffee!"), but there are few things that make me happier than a really good cup of coffee. ...
- Tags: Coffee, Scout Hunt, Marketing Research, Operational Accounting, Financial Services, Marketing, Finance, Christopher Dawson
- Blog posts 2008-07-21
- Smart grid players extend their influence beyond the pilot phase
- When it comes to real market potential in the green tech space, smart grid-related technology is right up there. In any given week, I could post a half-dozen blogs about developments in this world. Echelon, in particular, has had a very busy summer, inking a new deal in Denmark, expanding...
- Tags: Echelon, Project Deployment, Pricing, Telecom & Utilities, Marketing Research, Marketing, Heather Clancy
- Blog posts 2008-07-21
- SAP to shut down TomorrowNow; Oracle gets its sacrifice
- SAP's purchase of TomorrowNow in 2005 sounded like a great idea: Undercut Oracle on support and squeeze your biggest rival. And then came Oracle's lawsuit. SAP said Monday that it will wind down the operations of TomorrowNow, which provided third party support for Oracle applications. In a...
- Tags: Oracle Corp., SAP AG, TomorrowNow, Pricing, Marketing Research, Enterprise Software, Marketing, Software, Larry Dignan
- Blog posts 2008-07-21
- Taking the digital billboard to the next level
- Do you think a 10-story building wrapped in your company's video would help get your message across? That's the goal of San Francisco-based marketing company Obscura Digital. Besides cool projection technology, the company is exploring touch and interactive tech to help advertise products with pop.
- Tags: Corporate Communications, Marketing Research, News, kara tsuboi, jared kohler, obscura digital, video domes, igoogle, marketing, san francisco, video projection, touch, screens
- Videos 2008-07-18
- TechRepublic Resource Guide: How well are you meeting your customers needs?
- To ensure that your relationship with clients doesn't go from content to contentious, it's worthwhile to periodically determine how well your firm is meeting their needs. This TechRepublic Resource Guide contains a survey will help you discover the areas in which your firm excels and those in which it needs...
- Tags: TechRepublic Inc., Inside CRM, Marketing Research, Marketing
- Resource centers 2008-07-18
- Google has 77.4% of US search ad market
- For every new $1 spent on paid search in Q2 2008 versus Q2 2007, $1.10 went to Google. Yahoo lost $0.09, and Microsoft lost $0.01. Advertisers are putting all of their new search dollars into Google, and pulling money out of Yahoo Search and Microsoft Live Search, Efficient Frontier says....
- Tags: Google Inc., Internet Search Advertising, Yahoo! Inc., Microsoft Live Search, Microsoft Corp., Search, Marketing Research, Marketing, AM
- Blog posts 2008-07-17
- Will Twitter tip in the UK first?
- If Twitter is to reach a tipping point, it will likely happen in the UK first not the U.S., according to web analytics firm Hitwise. by Steve O'Hear
- Tags: U.K., Twitter, Web Site Development, Web Technology, Social Networking, Marketing Research, Internet, Online Communications, Marketing, Advertising & Promotion, Steve O\'Hear
- Blog posts 2008-07-17
- Super flash, hyper flash
- Samsung has announced a new SLC flash part with 5x the write/erase cycle spec over standard single-level cell SLC NAND flash. They call it server grade flash. Is this the flash promised land or marketing hype? 5x what? The press release doesn't mention any numbers, but...
- Tags: Sun Microsystems Inc., Storage Pyramid, Marketing Research, Storage, Marketing, Hardware, Robin Harris
- Blog posts 2008-07-17
- Webcast: Expand Your Market Reach More than Ever Before
- In order to remain competitive in a global economy, effectively expanding your market reach is more important than ever before - and we can help. Listen to thisBNET Webcast, with moderator James Hilliard and featured guest speaker Beth Gilbert from Product Marketing with Citrix Online, for a...
- Tags: Webcast, Citrix Systems Inc., Marketing Research, VOIP, Telecommunications, Marketing, Networking
- Webcasts 2008-07-15
- WebSite Auditor (zip)
- WebSite Auditor is a quick and smart on page optimization tool for Web masters and professional SEOs who want to optimize Web pages for top search engine rankings. It analyzes top 10 competitors' on page strategies and creates your personal on page optimization plan based on the best practices in...
- Tags: Search Engine Optimization, Search Engine, Web Site, Link-Assistant, WebSite Auditor, Search, Web Site Development, Marketing Research, Internet, Marketing
- Software downloads 2008-07-15
- CIOs getting better prices, see flat second half spending
- A Citi Investment Research survey of 200 CIOs finds a cautious outlook for technology spending that's roughly flat in the second half compared to a year ago. Under the surface, however, there are some interesting crosscurrents and IT buyers are getting better pricing. The survey released last...
- Tags: CIO, Business Process Outsourcing (BPO), Outsourcing, Operational Planning, Server Consolidation, Pricing, Marketing Research, It Services, It Operations, Business Operations, Outsourcing & Subcontracting, Servers, Hardware, Marketing, Larry Dignan
- Blog posts 2008-07-14
- Interspire Shopping Cart (exe)
- Interspire Shopping Cart, a new breed of ecommerce software includes everything you need to start, run, promote and profit from your online store. Unlike traditional shopping cart software, Interspire Shopping Cart ships ready to sell right out of the box with inventory management, live chat integration, email marketing integration, order...
- Tags: Shopping Cart, Email Marketing, E-business, Integration, Interspire, E-mail, Web Technology, Marketing Research, Online Communications, Marketing
- Software downloads 2008-07-14
- SEO Keyword Monitor (exe)
- Search Engine Keyword Monitor is a position analyzing software which automatically checks the ranking of your keywords at Google, Yahoo and MSN. It tracks all results into a database and can generate detailed ranking reports. This version is the first release on CNET Download.com.
- Tags: Search Engine Optimization, Monitor, Keyword, DefSun IT-Solutions, Search Engine Keyword Monitor, Search, Marketing Research, Monitors & Displays, Marketing, Hardware, Components
- Software downloads 2008-07-11
- Analyst: 35% of iPhone 3G buyers will get it for $199
- The pricing of the next generation iPhone may be a point of confusion on Friday and Piper Jaffray analyst Gene Munster expects only 35 percent of buyers will get the $199 price. As a result, initial sales of the iPhone 3G may be diluted. See all incoming iPhone posts...
- Tags: Apple iPhone, AT&T Corp., 3G, Sales Strategy, Cellular Phones, Pricing, Marketing Research, Advertising & Promotion, Wireless, Consumer Electronics, Personal Technology, Sales, Marketing, Larry Dignan
- Blog posts 2008-07-10
- CreditDetailer (zip)
- Save time, increase revenues, and lower your cost per client when running your credit repair/consulting business using Detailer's simple & elegant design. This system delivers. Detailer can Network with satellite offices! More than just a "1-click print system", Detailer automates everything from: client's progress status, tracking representatives, client billing, client...
- Tags: Client, Satellite, Credit Detailer, Network Technology, Marketing Research, Networking, Marketing
- Software downloads 2008-07-10
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