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- Salesforce demos Service Cloud 2
- At Dreamforce Global Gathering 2009 in San Francisco, Salesforce CEO Marc Benioff and Kraig Swensrud, senior vice president of product marketing, show attendees the company's new customer service software, Service Cloud 2. The new tool helps businesses connect their traditional call center technologies with social media applications through a cloud...
- Videos 2009-11-18
- Short clip: American Airlines social media experiment
- Monte Ford, CIO of American Airlines describes how the company is embracing Twitter and Facebook, and how these social networking tools are benefiting interactions with customers.
- Videos 2009-11-04
- Crush It for iPhone 1.0 (Mobile)
- With Crush It for iPhone through integrated video and text Gary Vaynerchuk shares with business owners how they can boost sales using the internet. He shows audiences how to find their passion and turn it into a flourishing, monetized business. Crush It for iPhone dynamic personality comes powerfully to life...
- Software downloads 2009-11-04
- A List: CRM(ish) Reading Worth it.
- Sorry to have dropped off the radar for awhile. I was on the road. Â First in Chicago having facilitated a customer event with Sword Ciboodle customers at the Union League Club - one that included a presentation by Brian Carey of Sears on what Sears is doing to improve the...
- Blog posts 2009-09-28
- How Kanye West influences enterprise social business strategy
- Entertainment personality Kanye West's outburst over the weekend at the MTV Video Music Awards ceremony has implications for the enterprise business world. Jive Software, whose 'SBS' Social Business Software 'frees people to engage in open, natural business conversations and workflows that typically are...
- Blog posts 2009-09-14
- Using social media to turn all staff into customer service reps
- There is a strong trend among corporations to use social media to turn nearly every one of their employees into customer service reps and evangelists. Best Buy is an excellent example. It is using Twitter to answer technical queries and it even specifies a minimum of 250...
- Blog posts 2009-09-04
- Is "online" a destination? There's confusion over different types of media
- The other evening I was at an event organized at Razorfish: "Brand Relationships in a Social Media World." One of the slides shared during the presentation by Garrick Schmitt, GVP Experience Planning at Razorfish showed that "50% of Americans spend more time online than with any other...
- Blog posts 2009-08-21
- If FaceBook is a "must-use", where does that leave us?
- Yesterday I read with interest that Facebook has become a "must-use" application. The San Francisco Chronicle article noted that As for the marketplace, I suspect that, as eBay came to dominate auctions, and Amazon dominates books, Facebook is about to become the dominant social networking platform....
- Blog posts 2009-08-19
- Public relations fail: A lesson and a rant
- I try to be supportive of the public relations industry. I spotlight wins. I publicly thank people for their good ideas. I do research reports to help clients, bloggers and agencies better communicate and understand each other. All of that said, I have very little tolerance for basic violations of...
- Blog posts 2009-08-19
- Shock Horror 'Social Media': Who Will Save/Train the Children?
- An interesting US national poll from Common Sense Media asking 'is social networking changing childhood?' opens up some wider issues. Common sense media suggest their poll... ...illustrates a continuing disconnect between parents and kids when it comes to kids’ digital lives....
- Blog posts 2009-08-11
- A View from the Engine Room: Booz Allen Build a Collaborative Business
- Two key members of the winning Booz Allen Hamilton 'Hello' team, to whom I presented the Open Enterprise 2009 trophy at June's Enterprise 20 conference in Boston, discuss the realities of their collaboration environment above. Megan Murray & Donna Lucas are in the...
- Blog posts 2009-08-06
- $1.54 billion spent on word-of-mouth, social media marketing in 2008
- Spending on word-of-mouth marketing rose 14.2 percent to $1.54 billion in 2008, despite the worst economic recession in 70 years, according to recent research from PQ Media. Spending on word-of-mouth marketing, which includes social media channels such as Twitter and Facebook, is on pace to grow another...
- Blog posts 2009-08-05
- iPicolo 1.0 (Mobile)
- iPicolo instantly uploads pictures onto your favorite social media sites including Facebook, Twitter, Picasa, and Flickr. It is also customizable to allow uploads to any other social networking or social media site. The easy to use, intuitive interface connects iPicolo users instantly to their favorite social networking sites allowing users...
- Software downloads 2009-07-24
- The psychology of social media: Can a visible brand ruin your life?
- Having a visible personal brand does not need to be a relationship death sentence. It might just take more work. by Jennifer Leggio
- Blog posts 2009-07-19
- Social media: Pondering the corporate ROI
- Social networking can deliver returns to enterprises as long as companies devote some time to them. Joe McKendrick at Smart Planet details some of the ROI discussions going on. Citing Natalie L. Petouhoff, Ph.D., an analyst at Forrester, and her study titled The ROI Of Online Customer...
- Blog posts 2009-07-17
- TuneWiki for Blackberry 1.0 (Mobile)
- TuneWiki brings its technology for mobile social media players from the iPhone and Android to your Blackberry. The free TuneWiki player converts that solitary playing experience to a social networking and entertainment tool. TuneWiki adds lyrics scrolling as subtitles for your music, and allows you to contribute missing lyrics and...
- Software downloads 2009-06-29
- The marketing myth of "free" social media
- The marketing myth of "free" social mediaWithering at the rootsBlogs, twitter, facebook, and the like gained popularity because people felt they could get the real scoop, not the media generated hyp. If the advertising machine goes after bloggers and tweeters like they have facebook, and if the bloggers and...
- Discussion threads 2009-06-22
- TuneWiki for Windows Media Player 0.1.01.53 (Windows)
- TuneWiki brings its technology for mobile social media players to your PC. The free TuneWiki plug-in converts that boring solitary experience of Windows Media Player to a social networking and entertainment tool. TuneWiki adds lyrics scrolling as subtitles for your music, and allows you to contribute missing lyrics and timing...
- Software downloads 2009-06-20
- The marketing myth of "free" social media
- Marketers and PR people are all over Twitter, FaceBook, etc. They love "social media" because they can get past the "gate keepers" in traditional media. And there have been several instances where they've managed to promote their clients at seemingly little or no cost. ...
- Blog posts 2009-06-13
- Are Tweets and Facebook updates telling burglars when to strike?
- A few weeks back, while in Vegas for a long weekend, I posted a random Facebook status update from my phone about landing safely and being ready to play some blackjack. Later, when my wife found out that I had done that, she kind of scolded me: "Why don't you...
- Blog posts 2009-06-11
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