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Google scary now? Personal Health Records, sponsored by Google, next: “Good and scary,” so headlined Anil Dash of the new Google “Web History” user tracking tool. “Google’s privacy nightmare just starting,” so declared Om Malik, noting a Washington Post story of a complaint filed with the Federal Trade Commission FTC seeking an injunction against the announced Google purchase of...; Tags: Media, Marketing, Government, Google Software Applications, Google Ads, Google, Culture, AdWords, Advertising; Blog posts 2007-04-24
Google's $19 billion 'scary' mobile advertising problem: Nineteen billion dollars worth of global mobile marketing and advertising is to be had by 2011 ABI Research and, in good Googley form, CEO Eric Schmidt is gunning for the lions share. And, despite Google’s inability to show any successful diversification offline, many are gunning for Google in the...; Tags: Television, ROI, Business Models, Advertising, Wireless, TV, Search Advertising, Search, Radio, Print, Marketing, Google Software Applications, Google, Cell Phones; Blog posts 2007-04-12
Sex trade at Google, not Craigslist: Does Craigslist REALLY have a “dirty little secret”? NO, but Google may!Compete, a Website which claims “insights powered by over 2 million people,” declares a “scoop,” daring to bare the “virtual red-light district,” aka Craigslist:"It’s no wonder that Craigslist is champion of the online classifieds revolution; Compete reports just under...; Tags: Google, Amateur Content, Advertising, Self-Promotion, Media, Marketing, Google Software Applications, Google Ads, Culture, Craigslist; Blog posts 2007-04-07
When will Google commit?: Google is on a product test roll this week, capping off a whirlwind week with an “experimental” free directory assistance service, GOOG-411.Steve Ballmer recently “told” Google to slow down, and so did I!Google will not be deterred in its never ending quest to organize ALL the world’s information, however. A...; Tags: Marketing, Local, Google Software Applications, Google, Advertising; Blog posts 2007-04-06
Google (will be) a monopoly: Is Google ‘The Internet’?: The ramifications of Google’s 50%+ search market share permeate the Web’s entire ecosystem, I underscored to mark the Google New Year.Google’s permeation may become even denser, if its rumored acquisition of banner ad serving firm DoubleClick comes to pass.Not only do the overwhelming majority of Websites...; Tags: Uncategorized, Search Advertising, Search, ROI, Marketing, Google Software Applications, Google, Advertising; Blog posts 2007-04-02

Lenovo: Microsoft trumps Google: Microsoft Corp. and Lenovo have inked a global agreement to pre-load Windows Live services on Lenovo PCs sold worldwide including ThinkPad notebooks, ThinkCentre desktops and Lenovo-branded PCs:In the coming weeks, Lenovo will be the first PC maker to provide its customers worldwide with immediate access to the Microsoft Live.com portal...; Tags: Microsoft Windows, Desktops, Notebooks, Lenovo Group Ltd., Microsoft Corp., Dell Computer Corp., Microsoft Windows Live, Google Inc.; Blog posts 2007-03-14
Why Google CEO wants $74 billion television advertising business: Google CEO Eric Schmidt reaffirmed Tuesday that the number one search engine really does plan on “organizing the world’s information.”I heard Schmidt assert to Bear Stearns in Palm Beach that the mission of Google is to deliver:All the world’s information to each and every person on every device in every...; Tags: TVs, TV & Home Theater, advertisement, Google Inc., TV, Eric Schmidt; Blog posts 2007-03-10
Why Google will never pay for content: I hold an MBA from New York University Stern School of Business. No MBA necessary, however, to grasp the American way, the American capitalist way that is: You get what you pay for! Why then does Wall Street darling, $140 billion market cap, 29% profit margin Google wantonly “make...; Tags: Advertising, Brands, Business Models, Click Fraud, Content, Copyright, Google, Google Software Applications, Marketing, Profits, ROI, Search, Search Advertising, Video, Wall Street, Web 2.0, YouTube; Blog posts 2007-03-06
Google taps guerrilla marketing for Google Checkout: Do you know that Google has a "new service that makes online shopping faster, more convenient and more secure," and it is called Google Checkout?Google is trying its damndest to make sure you do!Readers of this Digital Markets Blog know that I have been chronicling Googles every Checkout move, both...; Tags: Advertising, ecommerce, Google, Google Checkout, Google Software Applications, Search, Search Advertising, Self-Promotion; Blog posts 2007-03-04
Why Google needs Viacom, big time!: John Battelle to Big Media on Googles YouTube: “Forget the deal.” Battelle’s latest “old media doesn’t get it” piece is a rambling follow-up to a Mark Cuban verdict that old media hasn’t figured things out, YouTube things that is. Battelle’s confidence in his lack of confidence in mega...; Tags: Advertising, Brands, Content, Copyright, Culture, Google, Google Software Applications, Marketing, Media, Metrics, Movies, ROI, Television, TV, Video, Web 2.0, YouTube; Blog posts 2007-03-02
Why Google click fraud is NOT 0.02%: It is no wonder Shuman Ghosemajumder, Google Business Product Manager for Trust & Safety, invests in lengthy and frequent public missives on how Google “protects you against click fraud,” his almost every Google backed word tends to be cited and reinforced in the media as irrefutable truth!Perhaps the most misinterpreted...; Tags: Search Advertising, Metrics, Google Software Applications, ROI, Marketing, Blogs, Click Fraud, Google, Legal, Search, Media, Web 2.0, Usability, Business Models; Blog posts 2007-03-01
Microsoft trumps Google in Intuit QuickBooks: Almost six months ago, Steve Bennett, CEO, Intuit, sang the praises of Google “integration” into QuickBooks 2007, as of Q3 2006:Intuit is committed to partnering with best-in-class companies to help solve important customer problems. By partnering with a leading company like Google, we bring together Intuits strength in creating easy-to-use...; Tags: Gmail, Google Apps, Google Software Applications, ecommerce, Marketing, Enterprise, Google, Business Models, Local; Blog posts 2007-02-27
Google SERP favors Google Checkout: Google continues to find new ways to make sure Google searchers cant ignore the Google Checkout merchants Google is subsidizing through 2007 (maybe even 2008!).In "Google Checkout: Where’s the love?" and “Google Checkout is a loser, really” I discuss the difficulties Google is having in gaining significant traction with merchants...; Tags: Google, Marketing, Self-Promotion, ecommerce, Google Software Applications, Google Checkout; Blog posts 2007-02-27
YouTube scores NBA deal: Do you dream about being the next Michael Jordan? You can have your basketball shot at clip-culture fame courtesy of the NBA and YouTube:“Post Up the NBA” debuts on the new “NBA Channel” on YouTube to “provide fans around the world and the entire YouTube community with the opportunity to...; Tags: Social Software, Search Advertising, Amateur Content, Marketing, Self-Promotion, TV, Television, Google Software Applications, Social Networking, Social Media, ROI, YouTube, Video, Social Web, User-Generated Content, Google, Search, Advertising, Web 2.0, Media; Blog posts 2007-02-26
Poor Google?: Google News is reporting bad news for Google. Today’s Google News headlines on Google: Google closes potentially devastating hole in desktop search Cold to Google, Viacom partners with Joost Google center in Caldwell County not what projected YouTube copyright warnings expected soon Phishing scam...; Tags: Advertising, Google, Google Software Applications, Internet Data, Marketing, Metrics, ROI, Search, Search Advertising; Blog posts 2007-02-21
Google: Why TV networks will trump YouTube: It is a mainstream media irony when the very old print media guard characterizes the broadcast old media guard as merely “posturing” before the mighty, inexorable Google. While the “old gray lady” strives to maintain an apparent “balanced” discussion of Viacom and NBC and News Corp. versus Google, Richard...; Tags: Advertising, Amateur Content, Business Models, Content, Culture, Google, Google Software Applications, Legal, Local, Marketing, Media, Metrics, Newspapers, Search, Search Advertising, Social Media, Social Networking, Social Web, Television, TV, User-Generated Content, Video, Web 2.0, YouTube; Blog posts 2007-02-18
Google: Why use Gmail?: Google is no longer shy in touting its Gmail.On Valentines Day, Google shed the Gmail veneer of exclusivity, as I discuss in "Google’s Silence."I also pointed out in "Gmail for the masses" how Google is exploiting the most valuable Web real estate to promote Gmail uptake: its own $150 billion...; Tags: Advertising, Google, Google Software Applications, Marketing, ROI, Search, Search Advertising, Self-Promotion, Social Media, Social Networking, Social Web, The Real Deal, Video, YouTube; Blog posts 2007-02-17
Google due for a fall? Donna Bogatin debates Danny Sullivan: IS GOOGLE OVERRATED? TAPPED OUT? DUE FOR A FALL?Fast Company Magazine invited "two experts" to take sides:Donna Bogatin and Danny Sullivan HIGHLIGHTSBogatin: Googles search stallion has driven GOOG to a 400%-plus appreciation in just two years. Googles stock price is not sustainable long term, and neither is its domination in...; Tags: Advertising, Blogs, Brands, CEO Interviews, Content, Copyright, Culture, ecommerce, Enterprise, Google, Google Software Applications, Government, Internet Data, Legal, Local, Marketing, Media, Metrics, ROI, Search, Search Advertising, Self-Promotion, VC, Venture Capital, Web 2.0; Blog posts 2007-02-16
Gmail for the masses: Google has wasted no time in bringing its beloved Gmail to "the worlds" emailers.As I discussed yesterday in "Google’s Silence," Google has proclaimed Gmail is no longer "by invitation only."Google is quick to the draw in leveraging the premier Web real estate: Google.com homepage.Google touts: "Free email with 2.8GB storage...; Tags: Google, Google Software Applications, Marketing, Self-Promotion, Uncategorized; Blog posts 2007-02-15
Google wins big as Hillary Clinton and Barack Obama battle: Our American democracy is not the only guaranteed winner in what I am calling the “USER GENERATED POLITICS” campaign 2008. Google is already winning, big time.Last month, I underscored “Google already winner in Clinton presidential bid,” analyzing the Google AdWords keyword bidding race amongst television networks and newspapers to “win”...; Tags: Web 2.0, Local, Media, Advertising, Search, Google, Government, User-Generated Content, Social Web, Marketing, Google Software Applications, Social Networking, Social Media, Metrics, Newspapers, Search Advertising, User Generated Politics, Politics, Hillary Clinton, Political Campaign, Presidential Race, President Clinton, Clinton, Google Inc., Barack Obama; Blog posts 2007-02-11