marge breya

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BEA's Breya down on JBoss

Marge Breya, BEA senior vice president and chief marketing officer, called me after reading my post about Oracle's reported acquisition hunger for open source companies, including JBoss. She's not a fan of JBoss, a BEA competitor, especially after doing due some due diligence on the open source company. "JBoss has...

Tags: BEA Systems Inc., Oracle Corp., JBoss, Marge Breya

Blog posts 2006-02-10

Additional Resources

SAP: Oracle price-gouges customers even more than we do

Doug Merritt, SAP's EVP and GM of Business User Global Sales, predictably came up with quote of the day on day one of the BusinessObjects influencer summit. During a 'fireside chat' in a near freezing air conditioned room with fellow Irregulars Mike Krigsman, Sandy Kemsley and Brian Sommer and myself,...

Tags: Oracle Corp., SAP AG, Sales Strategy, Sales Force Management, Pricing, Strategy, Sales, Marketing, Management, Dennis Howlett

Blog posts 2008-08-12

SAP's Business Objects promises to 'break barriers'

Business Objects, which was just brought into SAP's orbit, announced BusinessObjectsâ„¢ XI 3.0, which the company said "breaks the barriers of traditional business intelligence BI." Every BI company makes a similar claim--promising to provide the key to making better business decisions and more profit. According to the...

Tags: Barrier, Business Objects, SAP AG, Business Objects XI 3.0, Pricing, Business Intelligence, Tools & Techniques, Databases, Enterprise Software, Marketing, Software, Data Management, Management, Dan Farber

Blog posts 2008-02-12

SOA: 'peacemaker' or new battleground?

Marge Breya, senior VP and chief marketing officer over at BEA, just published a piece on SOA's emerging role as "peacemaker" between mudslinging vendors. This is entirely an appropriate view from the "Switzerland" of vendors."Remember the days when people were fighting over operating-system APIs application programming interfaces? You can almost...

Tags: SOA

Blog posts 2006-10-31

BEA to play the independent platform provider card

Marge Breya left Sun after ten years—most recently as senior vice president of marketing for the Global Sales Operations--to join BEA, where she is chief marketing officer. Both companies are regularly viewed by analysts and armchair quarterbacks including myself as navigating rough seas. Sun has a compelling set of products,...

Tags: BEA Systems Inc.

Blog posts 2005-05-27