local Resources on ZDNet

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ZDNet Dictionary Definition

Local: Refers to a resource in or an action taking place in the current machine or facility. Contrast with remote.; Full Local Definition >>

ZDNet Resources

Facebook vs. Craigslist? NO magic formula in online classifieds: Craigslist vs. Facebook? Why Craigslist wins, big time I analyzed one week ago, with an inside preview of the new Facebook Marketplace classifieds offering.Both Craig Newmark, Craigslist, and Chris Kelly, Facebook, participated in the Personal Democracy Forum yesterday in New York City and I chatted with them about the dynamic...; Tags: Local, Facebook, Craigslist, Advertising; Blog posts 2007-05-19
Bill Gates on local advertising: Yellow Pages gone in 5 years: Microsoft wagered an estimated $1 billion of its competitive kitty that it will loudly beat search nemesis Google in both the mobile search and local advertising $50 billion challenge, as I report and analyze in What Microsoft is telling Google about mobile search: Tellme Networks, Inc.In buying Tellme, Microsoft aims...; Tags: Cell Phones, Advertising, Google, Local, Marketing, Microsoft, Wireless; Blog posts 2007-05-14
IAC Citysearch: Can video ads make local search cool?: Local old timer Citysearch announces a much needed facelift today, literally.Heralding the “next-generation” of Citysearch, the veteran IAC owned cityguide launched a bevy of trendy Web 2.0 social features and interactive services along with a new “cool” blue interface and rejuvenated tag line: “Live like an insider.” How does Citysearch...; Tags: Video, Marketing, Local, Advertising; Blog posts 2007-05-02
CBS Radio to Google, YouTube: No thanks, we built TargetSpot!: What is TargetSpot? A revolutionary new advertising platform that enables businesses of all sizes and budgets to advertise their products and services to the ever-growing Internet radio listening audience. Streaming video capabilities soon as well. With TargetSpot, you can create ads using a suite of easy-to-use production tools...; Tags: Advertising, Google, Google Ads, Local, Marketing, Media, Radio, VC, Venture Capital, Video, YouTube; Blog posts 2007-04-26
Watch out Google? Yellow Pages meets Del.icio.us in YellowBot: Can Google win at Local? That is the $39 billion advertising question. Just as Google’s AdWords fueled billions can readily drive a multi-billion dollar takeover of the online display advertising market, in other words a DoubleClick buyout, Google’s spare cash can easily subsidize free local directory assistance service, in...; Tags: Social Web, Social Networking, Advertising, Yellow Pages, Web 2.0, Social Software, Social Media, Marketing, Local, Google, Culture; Blog posts 2007-04-23

Why Google IS afraid of Microsoft, big time: Is Google celebrating the "death" of Microsoft?Paul Graham believes so, proclaiming Microsoft to be rich but dead.But are Eric Schmidt and company really “not afraid of Microsoft anymore”? Hardly. Google does indeed fear Microsoft, big time, and rightly so.Below are just a few billion dollar reasons why, in rebuttal to...; Tags: Web 2.0, Venture Capital, VC, Search Advertising, Search, ROI, Mobile, Microsoft, Metrics, Local, Google Software Applications, Google, Advertising; Blog posts 2007-04-07
When will Google commit?: Google is on a product test roll this week, capping off a whirlwind week with an “experimental” free directory assistance service, GOOG-411.Steve Ballmer recently “told” Google to slow down, and so did I!Google will not be deterred in its never ending quest to organize ALL the world’s information, however. A...; Tags: Marketing, Local, Google Software Applications, Google, Advertising; Blog posts 2007-04-06
Does Google SEO success 'suck'?: Rich Skrenta has a love-hate relationship with Google, and the traffic it drives to the company he leads, Topix.Skrenta decried to the Wall Street Journal just weeks ago that as Topix is 45% dependent upon Google for its visitors, moves by the number one search engine can yield “catastrophic” impacts...; Tags: Web 2.0, User-Generated Content, Social Web, Social Software, Social Networking, Social Media, Self-Promotion, Marketing, Local, Internet Data, Google, Business Models, Amateur Content; Blog posts 2007-04-02
Hillary Clinton, Democrats lead Republicans in Web race to the White House: Digital Markets Blog presidential campaign 2008 special series on what I am calling “User Generated Politics”Hillary Clinton began her online presidential “User Generated Politics” presidential campaign 2008 “conversation” early and it is paying off. “Hillary for President” is leading in national opinion polls and on the Web. “If the...; Tags: Social Software, John McCain, John Edwards, President Clinton, Social Capital, Political Campaign, Presidential Race, Hillary Clinton, User Generated Politics, Politics, Social Media, Self-Promotion, Social Networking, Marketing, Social Web, Video, User-Generated Content, Culture, Government, Local, Web 2.0; Blog posts 2007-03-14
Hillary Clinton goes viral: Be my citizen co-sponsor, please!: Edition number 31 in this Digital Markets Blog presidential campaign 2008 series on what I am calling “User Generated Politics”The Hillary Clinton campaign proclaims at her Website that each and every one of YOU can be HER “Citizen Co-Sponsor” of the Count Every Vote Act, "User Generated Politics" style: ...; Tags: E-mail, Hillary Clinton, Vote Act; Blog posts 2007-03-12
When will Google local reap $39 billion local ad sales opportunity?: On Monday, I heard Google CEO Eric Schmidt extol a $800 billion worldwide advertising opportunity. Why then is he giving away the local store for FREE, Google Local? In announcing its latest Google Maps enhancement, the Official Google Blog waxes poetic:They say a picture is worth a thousand words,...; Tags: Advertising, Google, Local, Marketing, Media, Metrics, Uncategorized; Blog posts 2007-03-09
Google to BMW: Google Maps send to car, all is forgiven: One year after BMW was unceremoniously removed from the Google index, the cross-border search snafu has morphed into a bilateral maps celebration. In January 2006, Googler Matt Cutts posted at his “Gadgets, Google and SEO” blog, “SEO mistakes: Spam in other languages”: In 2006, I expect Google to...; Tags: Google, Google Software Applications, Local; Blog posts 2007-03-07
Yahoo HotJobs needs Craigslist to fill hot jobs at Yahoo: Who says $42 billion market cap Yahoo wishes “free” classifieds Craigslist wasn’t disrupting its HotJobs online recruitment business? In touting its for big fee recruiting services to employers, Yahoo HotJobs proclaims:Yahoo has triple the circulation of the top newspapers! 111 million users who make Yahoo an integral part of...; Tags: Advertising, Brands, Business Models, Craigslist, Culture, Local, Marketing, Newspapers, Uncategorized, Yahoo; Blog posts 2007-03-07
Second Life political dirty tricks? Edwards campaign cries foul: Edition number 27 in this Digital Markets Blog presidential campaign 2008 series on what I am calling “User Generated Politics”Is politics in Second Life inspired by Real Life political dirty tricks?"User Generated Politics" have taken a sinister turn, according to "robinrising," posting at the John Edwards blog: Shortly before midnight...; Tags: John Edwards, Presidential Race, Political Campaign, User Generated Politics, Politics, Legal, Local; Blog posts 2007-03-01
Beer fuels social networking: MingleNow 'Clinks' Anheuser-Busch: Blue Lithium ad serving company touts it is “reinventing the ad network.” Starting now, it also seeks to reenergize the social network, in collaboration with Anheuser-Busch. Blue Lithium Labs spearheaded the launch of MingleNow, an online/offline social network “dedicated to connecting users to their favorite clubs and bars and...; Tags: Social Software, ROI, Social Networking, ecommerce, Self-Promotion, Marketing, Social Web, MySpace, User-Generated Content, Culture, Search, Advertising, Local, Web 2.0; Blog posts 2007-03-01
CitySearch bails out InsiderPages: What's the deal?: IAC is taking the struggling InsiderPages local reviews site off of the hands of its founder Idealab and investors Sequoia capital and Softbank Capital.Bill Gross, Idealab CEO, at the Idealab homepage:We began Idealab with the dream of creating ground-breaking companies whose products and services would change the way people think,...; Tags: Social Software, Search Advertising, Metrics, Social Media, Social Networking, Marketing, Social Web, Amateur Content, Yellow Pages, User-Generated Content, Google, Culture, Search, Advertising, Local, Web 2.0, Business Models; Blog posts 2007-03-01
YouTube: Presidential candidates cool in 'User Generated Politics' campaign 2008: Edition number 27 in this Digital Markets Blog presidential campaign 2008 series on what I am calling “User Generated Politics”Did you ever want an online place where you could go to watch all the slick presidential campaign videos produced by the candidates?YouTube to the rescue: A “You Choose ‘08” channel...; Tags: Social Software, President Clinton, John Edwards, Presidential Race, Political Campaign, Hillary Clinton, Politics, User Generated Politics, Web 2.0, Local, Media, Culture, Government, User-Generated Content, Social Web, Video, YouTube, Amateur Content, Marketing, Self-Promotion, Social Networking; Blog posts 2007-03-01
Social money on your cell: Citi mobilizes financial transactions: Do you want to Obopay? The mobile person-to-person payment service platform is betting you do, touting a “fast and easy way to make payments using mobile phones.” Citigroup also believes in the potential of Obopay’s “Social Money” solution. Citi financial services company is gearing up to launch a...; Tags: Social Software, Wireless, Cell Phones, VC, ecommerce, Mobile, Software, Culture, Venture Capital, Local, Business Models; Blog posts 2007-02-28
Hillary Clinton and Barack Obama to march (almost) together: Edition number 26 in this Digital Markets Blog presidential campaign 2008 series on what I am calling “User Generated Politics”Will a Democratic “dream team” 2008 presidential ticket of Hillary Clinton and Barack Obama or vice versa come to pass?The principal Clinton-Obama fireworks to date have been more the political name...; Tags: Barack Obama, Government, Hillary Clinton, Local, Marketing, Political Campaign, Politics, President Clinton, Presidential Race, Self-Promotion, User Generated Politics; Blog posts 2007-02-28
Microsoft trumps Google in Intuit QuickBooks: Almost six months ago, Steve Bennett, CEO, Intuit, sang the praises of Google “integration” into QuickBooks 2007, as of Q3 2006:Intuit is committed to partnering with best-in-class companies to help solve important customer problems. By partnering with a leading company like Google, we bring together Intuits strength in creating easy-to-use...; Tags: Gmail, Google Apps, Google Software Applications, ecommerce, Marketing, Enterprise, Google, Business Models, Local; Blog posts 2007-02-27