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- The Groundswell of Social Media Backlash
- There appears to be a fully fledged backlash against 'social media' marketing emerging, with commentary in both areas you'd expect and in places you might not. This is tough on the people who have solid foundations for what marketing messaging is all about,...
- Tags: Facebook, Procter & Gamble Co., Social Media, Burger King Corp., Josh, Desktop Publishing, Marketing Research, Software, Marketing, Oliver Marks
- Blog posts 2009-05-23
- News to know: IBM-Sun; RIM, Web 2.0; CTIA; Facebook; iPhone
- Here are today’s notable headlines. You can get News To Know via email alert and RSS daily. For continuous updates see BNET’s around-the-Web tech coverage. Larry Dignan: IBM-Sun deal nears finish line; Antitrust worries just starting Sam Diaz: RIM delivers solid Q4 on BlackBerry...
- Tags: Apple iPhone, Web, Facebook, Research In Motion Ltd., Larry Dignan, Sun Microsystems Inc., Microsoft Corp., Sam Diaz, CTIA, IBM Corp., Web 2.0, Open Source, Internet
- Blog posts 2009-04-03
- Interactive Television Is Here Again. Want Anchovies With That?
- WASHINGTON, D.C. -- You’ve been waiting for more than three decades to “interact†with your television, voting for your favorite local candidate, shopping for shoes, or, of course, ordering a pizza. That was the implicit promise of cable television systems, since the launch...
- Tags: Cable Television, TVs, Tv & Home Theater, Cable, Network Technology, Personal Technology, Home Entertainment, Telecommunications, Networking, Tom Steinert-Threlkeld
- Blog posts 2009-04-02
- Entertainment Tonight 1.0 (Mobile)
- Get the latest Entertainment Tonight videos, photos, and breaking entertainment stories comprised of: breaking entertainment news, Entertainment Tonight ET exclusive set visits, first looks at upcoming film and television projects, candid, one-on-one interviews with Hollywood's greatest talents and celebrities, and Hollywood's hottest stories from the worlds of film, television, music,...
- Tags: Mobile, Video, Entertainment, Entertainment Tonight Application, Advertising & Promotion, Marketing
- Software downloads 2009-03-12
- Election Day '08: Where to get live results
- There's no better time in history to watch election results on the fly. Some, but not all, of us will have access to a television, where you can watch results stream in on ABC, CBS, CNN, NBC or Fox. But for those of you...
- Tags: Result, Associated Press, Election Day, Twitter, CNN, Palm Beach Post, Northwestern, Corporate Communications, Blogging, RSS, Web Site Development, Channel Management, Marketing, Internet, Andrew Nusca
- Blog posts 2008-11-04
- Interactive video: Why the video tag won't cut it
- As we approach the Olympics we're seeing a lot of different experiences being created around video content. I was recently quoted in a Denver Post article about Silverlight being used as part of the Democratic National Convention and when looking at the Aurora project Techmeme discussionI thought it would be...
- Tags: Video, Corporate Communications, Marketing, Ryan Stewart
- Blog posts 2008-08-05
- Software's drive to become like television
- Software's drive to become like televisionTypoFrom the comment:Free as in cost software, however, has the advantage of achieving large market share very quickly, as the consumption barrier is practically non-existent. That's the recipe for the success of both Adobe and Flash, two products that clearly dominate their respective categories, but...
- Tags: TV, advertisement, software
- Discussion threads 2008-07-08
- Retail displays transform transactions and markets
- I was invited to a Microsoft forum on advanced retail display technology last week and came away with a strange sense that, although the future is going to look a lot like BladeRunner's stifling advertising environment, it could also be useful and powerful for the customer, not just the advertiser....
- Tags: Environment, Window, LevelVision, Construction, Mitch Ratcliffe
- Blog posts 2008-02-11
- Big Rich Media news for both Silverlight and Flash
- It's been a big week for news in the Rich Media space and both Flash and Silverlight have been able to make a splash. Rich Media is arguably one of the most important use cases for the major Rich Internet Application platforms. It drives penetration and the rise of YouTube...
- Tags: Brightcove, Flash, Rich Media, Silverlight
- Blog posts 2007-06-18
- New Google Patent would use media keywords to trigger social network connections
- Published just this morning, a new Google Patent application entitled Social and Interactive Applications for Mass Media would trigger instant connections to user's social networks based on a type of audio recognition of key phrases the user encounters in broadcast or multimedia applications they are watching or listening to.By mapping...
- Tags: Google
- Blog posts 2007-06-07
- Think of the platform, not the browser
- Chris Messina made my day today because he did a great job of running down why the browser has issues and sparked a fun conversation with a lot of smart people. The 50 minute video Chris does isnt something I can do justice to here, but luckily he provides his...
- Tags: Web browsers, Web browser, Chris Messina
- Blog posts 2007-05-11
- What Microsoft is telling Google about mobile search
- Google recently warned investors about the “formidable competition” it faces from number one rival Microsoft, underscoring in particular that Redmond bests Mountain View on the cash resources front.In its acquisition of Tellme Networks, Inc., Microsoft is wagering an estimated $1 billion of its competitive kitty that it will loudly beat...
- Tags: SEARCH, Tellme Networks Inc., mobile search, mobile marketing, Google Inc., vision, radio, advertisement, Microsoft Corp.
- Blog posts 2007-03-25
- Google vs. Cisco?
- In “Google targets $7 billion outdoor ad market” I discuss Google’s designs on outdoor advertising. The outdoor advertising market is comprised of four broad categories of media: 1) Billboards2) Street Furniture3) Transit4) Alternative Billboards: Highway and in-city billboard signs, Wall murals…Street Furniture: Bus shelters, Convenience stores, Shopping malls, Kiosks…Transit: Buses,...
- Tags: Business Models, Advertising, Google, Enterprise, ecommerce, Google Software Applications, Cisco Systems Inc., advertisement
- Blog posts 2007-01-16
- Online poker "physical object connection" with casino poker would use VoIP, RFID
- A newly published U.S. Patent and Trademark Office application describes a way for online poker players to "physically interact" with real, in-casino poker games. The process would involve sophisticated RFID technologies embedded in the casino poker cards, and a broadband connection powerful enough to be able to deliver the tactile...
- Tags: on-line player
- Blog posts 2006-09-18
- Google Interactive TV: not just a paper
- Just last week a paperpdf written by some Googlers was published that contains quite a few interesting ideas. Sometimes it's one thing to be interesting and another to be realistic, but I remember writing an article a few months ago that should be brought back to light. Google...
- Tags: paper, Google Inc.
- Blog posts 2006-06-14
- Google seeks to strengthen IPTV resources in competition with Microsoft TV
- The battle for leadership in the future IPTV advertising market is intensifying between Google and Microsoft. I chronicle the nascent fight between Microsoft and Google for positioning within the cutting edge IPTV sector in several posts, over the last 24 hours:"Microsoft TV Enters IPTV Market in France with ‘Next-Generation Digital...
- Tags: Google Inc., IP television, job posting
- Blog posts 2006-06-09
- Google developing social and interactive television applications for 'mass personalization'
- Google Research has proudly announced it won “Best Paper” award for its Interactive TV work presented at the Euro Interactive Television Conference held in Greece recently. The Google research, “Social and Interactive Television Applications Based on Real-Time Ambient Audio Identification,” is:focused on using broadcast viewing to automatically present relevant information...
- Tags: TVs, TV & Home Theater, Google Inc., TV, Web
- Blog posts 2006-06-08
- The best hidden Web application
- Editor's note: A reader alerted me to the fact that the application discussed below is a Shockwave applet, not a Java application. Regardless of what it is, it is still hidden very well. Even if you're not a baseball fan, you can't help but appreciate the the amount of real-time data that's...
- Tags: GameDay
- Blog posts 2004-10-23
- Interactive program guides for PVRs to generate $1 bln by 2008
- Interactive Program Guides IPGs are becoming the entertainment portal for TV viewers, and In-Stat/MDR expects the worldwide IPG market value to grow to nearly $1 bln by 2008. The high-tech market research firm reports that IPGs will be the "killer application" for enhanced interactive television services. IPGs will help end-users...
- Tags: Interactive Program Guide
- Blog posts 2004-10-16
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