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ingenio Carmelita Increases Sugar Production by 15.3 Million Pounds and Improves Operations With an Integrated IT Infrastructure: Ingenio Carmelita S.A wanted to implement an integrated system of agroindustrial information to support the firm's rapid growth and establish a robust database to make up-to-date information available 24x7, facilitating timely decision making. The challenge was to eliminate manual interfaces to achieve operating efficiency and production efficiency for the sugar...; Tags: IT Infrastructure, Oracle Corp., Information Technology, Ingenio, Human Capital, Databases, Human Resources, Workforce Management, Enterprise Software, Software, Data Management; Case studies 2008-01-01
Online Company Boosts Site Performance, Realizes ROI in Only One Year: To make traffic-handling more intelligent and efficient for its more than 50 disparate Web sites, the California-based Internet company Ingenio deployed a Citrix NetScaler System, which boosted page-load performance across all Ingenio's Web sites by at least 20 percent. This case study explains how the advanced features that are built...; Tags: Performance, NetScaler, Citrix Systems Inc., ROI, Ingenio, Web Site Development, Performance Management, Web Technology, Roi/Tco, Content Management, Channel Management, Internet, Human Resources, Workforce Management, Finance, Managerial Accounting, Enterprise Software, Software, Marketing; Case studies 2005-12-01

Additional Resources

Google Maps for holiday shopping: Google wants you to do your holiday shopping, and not just with Google Checkout!Google.com points out today “Google Maps: Find local stores and directions for holiday shopping.” The one-line promo under the Google homepage search box leads to Google Maps.I followed Google’s suggestion and did a search at Google Maps...; Tags: Web site development, Web technology, Google Inc., Google Maps; Blog posts 2006-12-13
Advertising innovation: Who needs PPC links?: Advertising innovation online--beyond pay per click--took center stage early last evening at the Kelsey Local Interactive Media conference in Philadelphia: Session 20 in a marathon day that began at 8am!Advertising entrepreneurs explored “next generation ad and product models” while paying homage to “game changer” PPC links for paving the way...; Tags: Media, Advertising, Search, Google, Marketing, ROI, Business Models, Local, radio, advertisement; Blog posts 2006-12-01
Writely: Great changes, same paradox: Writely: Great changes, same paradoxCommon sense, thank youMr. Ratcliffe makes clear everything that concerns me about Google, and why I simply do not trust them at all. I also appreciate the fact that he isn't blinded by the Google hype, and is taking a good long look at the reality...; Tags: Portals, Google Inc., Writely, Prozac, advertisement, security; Discussion threads 2006-03-10

Ether calling Edgeio: New companies, many under the Web 2.0 umbrella meaning not boring Web pages or siloed services, are popping up. I expect many more at ETech next week in San Diego, where I will be sampling the wares. Among the recent services now available to the public are Ether and Edgeio,...; Tags: Edgeio, Ether; Blog posts 2006-03-01
Profit's calling in the Ether: Ether, a project launched by Ingenio (formerly Keen.com, an answers network that has become a call processing service), is up and running an invitation-only beta as of a few hours ago. Michael Arrington has the step-by-step look at the sign-up and call experience over at TechCrunch, so I won't...; Tags: Ether; Blog posts 2006-03-01
13 mln businesses to pay per phone call, not per click: Pay-per-call advertising market could draw as many as 13 mln business owners who lack Web sites but want to advertise online, according to Ingenio, the company that sells this type of services. Businesses do have to pay quite a bit for pay-per-call (anywhere from 2x to 10x more than pay-per-click...; Tags: telephone; Blog posts 2005-03-21
13 mln businesses to pay per phone call, not per click: Pay-per-call advertising market could draw as many as 13 mln business owners who lack Web sites but want to advertise online, according to Ingenio, the company that sells this type of services. Businesses do have to pay quite a bit for pay-per-call (anywhere from 2x to 10x more than pay-per-click...; Tags: telephone; Blog posts 2005-03-21
Sugar Refinery Grows Business With More Efficient Communications Platform: Ingenio y Refineria San Martin del Tabacal Tabacal operates a sugar refinery in northern Argentina. An aging, poorly integrated IT infrastructure impeded Tabacal's growth plans, employee productivity, and communication with remote plantations, distribution centers, partners, and customers. IT staff faced daily server problems at remote facilities, and employees spent too...; Tags: Refinery, Messaging, Microsoft Corp., Groupware, Strategy, Servers, Enterprise Software, Software, Management, Hardware; Case studies