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ZDNet Resources
- Google In-Game Advertising
- Playfish is one of the world's largest and fastest growing social games companies. The company combines creativity, innovation and originality to create games for friends to play together over social platforms such as Facebook, MySpace, Bebo, Yahoo!, iPhone and iPod Touch. Playfish's audience is casual gamers on social networks who...
- Tags: Google Inc., Advertisement, In-game Advertising, Playfish, Games, Personal Technology
- Case studies 2009-01-01
- AdScape: A Google Massive game?
- Google is doing its darndest to get out of its 1% “rut”! Earlier this month I asked “Will Google diversification pay off in 2007?,” underscoring that Google’s diversification efforts have had no material impact on Google revenues, ever.Google is in fact solely (99%) dependent on “online search and associated...
- Tags: advertisement, Google Inc., AdScape, in-game advertising, radio, game
- Blog posts 2007-03-17
- Microsoft shares rosy update on its in-game advertising strategy
- Microsoft shares rosy update on its in-game advertising strategyWe are advertisers. All your brain are belong to us...You have no say. You will assimilate our advertising and like it.On line adsIf they really wanted to reach a massive market they should invest in games that already have a...
- Tags: Microsoft Corp., advertisement, in-game advertising strategy, in-game advertising
- Discussion threads 2007-03-15
- Microsoft shares rosy update on its in-game advertising strategy
- Microsoft is pinning its hopes on in-game advertising as a future moneymaker for the company across not just Xbox Live, but also MSN, Windows Live and other Microsoft properties. Microsoft acquired in May 2006 Massive Inc., one of the leaders in in-game advertising market. Katherine Hays, a senior director...
- Tags: Games, strategy, advertisement, Hays, Massive Inc., in-game advertising, Microsoft Corp.
- Blog posts 2007-03-15
- Microsoft launches effort to woo advertisers
- Microsoft launches effort to woo advertiserslike anybody caresdream on M$....you are doomed!Yes, like anyone cares, LoserGeekWell, Mr. LinuxCreep, I have to give you credit for being predictable, though for the life of me I can't credit you for anything else. Sure enough, the instant there is some ZdNet article...
- Tags: Microsoft Corp., Microsoft launches effort, Microsoft Launches, Google Inc., in-game advertising
- Discussion threads 2006-09-25
Additional Resources
- Making Money with Twitter
- Twitter Japan Digital Garage, which is already advertising supported, are experimenting with a pay per tweet model. Media.asia are reporting According to local reports, the plan will allow audiences to view some text on all tweets but will charge a fee to...
- Tags: Twitter Inc., Twitter Japan, Media.asia, Sales Channel, Financial Services, Sales, Finance, Oliver Marks
- Blog posts 2009-11-27
- Kinemac 1.8.1 (Mac)
- Kinemac is a 3D Real Time Animation & Presentation Software for Mac OS X. It allows you to create your own professional 3D Animations with the simplicity of a 2D presentation tool. Just drag your images, texts, movies, songs, SVG and 3D OBJ files onto the Kinemac stage to get...
- Tags: 3D, Apple Macintosh, Animation, Image, Kinemac
- Software downloads 2009-11-26
- Apple seeks injunction to end Psystar Mac clones ... oh, and $2.1m
- Let's cheer the death of competition!!!Competition is good... as long as it doesn't hurt Apple. Cue the double standards...Apple, congrats for winning in the legal court. Maybe you can take that $2.1M (that you won't get) and add it to your PR budget to repair the damage you've done in...
- Tags: Apple Inc., Psystar, gizmo
- Discussion threads 2009-11-25
- Is Google the Center of the Universe?
- Google and the universe"Say what you will about Murdoch?s empire, ethics and politics, but you can?t argue about the fact they employ over 60,000 people in an era when shedding jobs is the ?Wall Street juice? of a jobless ?recovery?."This may be true, but it is a lousy argument. We...
- Tags: INTERNET, Microsoft Windows, Google Inc.
- Discussion threads 2009-11-24
- Is Google the Center of the Universe?
- It's not even a year since the triumphalism of Jeff Jarvis's Google 'reverse engineering' book 'What Would Google Do?' hit the book shelves, but it seems an age ago now. Jarvis's publisher Harper Collins claims this book is 'all about you' in their promo blurb - how you...
- Tags: Google Inc., Rupert Murdoch, Jarvis, Wiki, Online Communications, Oliver Marks
- Blog posts 2009-11-24
- Microsoft tries toppling Google with a bribe
- Big CatchMySpace, Fox News, couple dozen newspapers, couple dozen magazines, other Fox channels, Sky.The major News Corp viewers will see that if they want to search, they'll Bing it.Even if people link News Corp content in Twitter or Blogs, Google can't go to those links and crawl the content on...
- Tags: Blogging, SEARCH, Bing, Google Inc., News Corp., Microsoft Corp.
- Discussion threads 2009-11-23
- Apple to Verizon: 'Can your phone and your network do that?'
- The REAL way the commercials should go...caller: Did you get the email I sent you?iPhone user: Well, it was downloading, then the phone dropped to EDGE speed again and I'm still waiting for it to finish.caller: Well, why don't I ju...iPhone user: Hello? Hello? caller calls back: I guess your...
- Tags: Smart phones, Telecom & Utilities, Microsoft Windows, Operating systems, network, Verizon Communications Inc., phone, Apple iPhone, iPhone User, Apple Inc.
- Discussion threads 2009-11-23
- Another Apple Black Friday leak rumor - with prices!
- Congrats ZDNet on the Apple advertising contract!!What with 15 blog posts advertising Apple's upcoming Black Friday sale and the nearly full page Apple video advertisement that you've been running here recently, I can only conclude that all blog posting must now be approved by Apple's marketing department. Hope the compensation...
- Tags: Blogging, Desktops, Apple Inc., Apple Store, Black Friday
- Discussion threads 2009-11-23
- AOL ditches the triangle; previews new brand identity, logos
- Those are some ugly logos, I do hope they go with something better and more appealing to the eye.RE: AOL ditches the triangle; previews new brand identity, logosWhy? What's wrong with their initial logo? It wouldbe something akin to Chevy putting a Ford logo on its' cars. ...
- Tags: Branding, LSD, America Online Inc., new brand identity, brand identity, brand
- Discussion threads 2009-11-23
- Google goes all-in with an open source cloud
- RE: Google goes all-in with an open source cloudGoogle is redifing the marketplace each day with calculated innovation to set the table for their advancement and domination in the future. I can't for the fight that is coming with MS Office next year and Google docs.another nail in M$...
- Tags: Microsoft Windows, Linux, Chrome, Windows 7 market share, Google Inc., open source, Microsoft Corp., Microsoft Office
- Discussion threads 2009-11-23
- Sergey Brin: Google Android, Chrome OS likely to converge
- The concept makes a lot of senseIf you want access to your data everywhere and on every device, having a single platform may be the only way to go. Seamless ubiquity is the dream I guess, if you, the user, does not lose control. How they will be able to...
- Tags: Mobile operating systems, Smart phones, Google Inc., Chrome, operating system, Google Android, Sergey Brin
- Discussion threads 2009-11-23
- Inside the Google Chrome OS security model
- The proof will be in implementationAll of these lofty goals are one thing. Making it happen in code is quite another. It sounds like they are just giving a laundry list of what people want them to say. I'm in the "believe it when I see it" camp. Good intentions...
- Tags: security, Google Inc., licence, Google Chrome
- Discussion threads 2009-11-19
- iTablet goes OLED,??bumped until late 2010
- $2000? I doubt it.Apple puts themselves in a "premium" price range, but $2000 for a 10" tablet? Even they're not THAT crazy.No ThanksDon't need or want either, waste of space...If I want real gaming, I'd rather play real games on my PS3 or Wii on my flat screen; or on...
- Tags: SunSHINE, iTablet, organic light-emitting diode, Apple Inc.
- Discussion threads 2009-11-19
- Chrome OS: Some Early Preview Videos
- google should move away from linuxI suppose they could easily take away all those messes of the current os by doing that. Haha! Crummy-um "Chromium OS and Open Source" video-- the guy is calling it Crummy-um! Sounds about right.RE: Chrome OS: Some Early Preview VideosAnd ZDNet falls hook, line,...
- Tags: Corporate communications, Linux, Operating systems, OPEN SOURCE, ChromeOS, Chrome, Chrome OS, early Preview Video, operating system, Preview Video, video
- Discussion threads 2009-11-19
- Hands-on with the HTC HD2, most impressive Windows Mobile device to date
- I like what HTC is doingYou've got the Hero and the HD2. I'd like to see what the difference is in performance between the two, but the Hero has a slower processor. Personally, I like the Windows Mobile platform, and it is the best option for Windows-based IT...
- Tags: Smart phones, Notebooks, Operating systems, mobile device, Apple iPhone, HTC HD2, High Tech Computer Corp., Microsoft Windows, Microsoft Windows Mobile
- Discussion threads 2009-11-19
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