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	<title><![CDATA[googles Resources | ZDNet]]></title>
	<link><![CDATA[http://updates.zdnet.com/tags/googles.html]]></link>
	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to googles]]></description>
	<s:counts start="0" returned="20" found="29" />
	<language>en-us</language>
	<item>
		<title><![CDATA[One year anniversary of Digital Markets blog]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4992]]></link>
		<description><![CDATA[Today marks Donna Bogatins first anniversary blogging for ZDNet. With more than 1300 posts on her Digital Markets blog, she has covered the waterfront  on emerging trends and the people at the heart of the business Internet, and has become the thorn in Googles side with her continuous exploration...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 07 May 2007 16:38:52 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
	</item>
	<item>
		<title><![CDATA[Google Gadget Designer still sucks]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Google/?p=552]]></link>
		<description><![CDATA[When it was first launched last June, I wasnt a huge fan of the Google Gadget Designer -- it seemed to defy all convention when it came to user experience.  Properties werent sorted alphabetically, tabs had to be closed through an awkward menu item, and several other things. The...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 03 May 2007 17:24:02 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/usability.html"><![CDATA[Usability]]></category>
		<category domain="http://updates.zdnet.com/tags/google+gadgets.html"><![CDATA[Google Gadgets]]></category>
		<category domain="http://updates.zdnet.com/tags/google+desktop.html"><![CDATA[Google Desktop]]></category>
	</item>
	<item>
		<title><![CDATA[Did you hear the one about how Google Apps doesn't compete with Microsoft (from Google's CEO)? Guffaw.]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Berlind/?p=437]]></link>
		<description><![CDATA[Theres a side to Googles applications -- hencetoforth referred to as Google Apps -- that most bloggers and critics have never seen or bothered to even try to see Ill explain in a moment. Most of them have simply gone to something like Google Docs the word processor or Google...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 23 Apr 2007 12:06:35 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/software+infrastructure.html"><![CDATA[Software Infrastructure]]></category>
		<category domain="http://updates.zdnet.com/tags/personal+technology.html"><![CDATA[Personal Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/office+2.0.html"><![CDATA[Office 2.0]]></category>
		<category domain="http://updates.zdnet.com/tags/it+management.html"><![CDATA[IT Management]]></category>
		<category domain="http://updates.zdnet.com/tags/image+gallery.html"><![CDATA[Image Gallery]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://updates.zdnet.com/tags/web+technology.html"><![CDATA[Web technology]]></category>
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	<item>
		<title><![CDATA[Google Apps customers await email migration tool]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4892]]></link>
		<description><![CDATA[      Kari Barlow hasnt had any complaints about using Google Apps for Education, but is waiting for an email migration tool to finish her move out of the student email business.     Barlow, assistant vice president at the Arizona State Universitys technology...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 23 Apr 2007 04:01:28 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+technology.html"><![CDATA[Web Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/office+2.0.html"><![CDATA[Office 2.0]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
	</item>
	<item>
		<title><![CDATA[Google: We spent $597 million on IT in a quarter]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4884]]></link>
		<description><![CDATA[    Google spent the majority of $597 million in first quarter capital expenditures on IT infrastructure, including data centers, servers and networking equipment.     Google delivered pro forma earnings of $3.68 a share handily beating Wall Street estimates of $3.30 in the first quarter....]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 19 Apr 2007 13:16:59 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[Search]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
	</item>
	<item>
		<title><![CDATA[Google earnings crib sheet: What to expect]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4879]]></link>
		<description><![CDATA[      Google will report first quarter earnings later today with a conference call at 4:30 p.m. EDT. Heres a look at what to expect and key issues:    Earnings and revenue: Wall Street is expecting first quarter earnings per share of $3.30 on...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 19 Apr 2007 06:30:01 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/yahoo.html"><![CDATA[Yahoo]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://updates.zdnet.com/tags/web+technology.html"><![CDATA[Web Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[Search]]></category>
	</item>
	<item>
		<title><![CDATA[How much openness does the market demand?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/open-source/?p=1009]]></link>
		<description><![CDATA[The aim of every companys open source strategy is to maximize its user base and, in the end, its revenue base.So how much openness do you require? Sometimes, if your brand rocks, just a little is enough.Today, for instance, we learn that AutoDesks MapGuide Open Source has been adopted as...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 17 Apr 2007 08:01:55 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/mass+market.html"><![CDATA[mass market]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://updates.zdnet.com/tags/content.html"><![CDATA[content]]></category>
		<category domain="http://updates.zdnet.com/tags/applications.html"><![CDATA[Applications]]></category>
		<category domain="http://updates.zdnet.com/tags/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://updates.zdnet.com/tags/microsoft.html"><![CDATA[Microsoft]]></category>
		<category domain="http://updates.zdnet.com/tags/management.html"><![CDATA[management]]></category>
		<category domain="http://updates.zdnet.com/tags/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://updates.zdnet.com/tags/business+models.html"><![CDATA[business models]]></category>
	</item>
	<item>
		<title><![CDATA[Google TV ads debuts]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=1173]]></link>
		<description><![CDATA["We think a lot of the principles of the Internet can be applied to the TV business," so says Keval Desai, Googles director of product management for TV advertising, in touting a deal with EchoStar Communications Corp. to broker a portion of the ads shown to its satellite TV Dish...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 02 Apr 2007 20:46:11 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/tv.html"><![CDATA[TV]]></category>
		<category domain="http://updates.zdnet.com/tags/television.html"><![CDATA[Television]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
	</item>
	<item>
		<title><![CDATA[Skrenta vs. King Google, sometimes]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=1139]]></link>
		<description><![CDATA[Rich Skrenta, co-founder and CEO, Topix.net, has been all over the Google map this first quarter 2007.He began the year by announcing unequivocaly at his blog: &ldquo;Google has won both the online search and advertising markets,&rdquo; and exhorting &ldquo;All Hail the New King Google.&ldquo;It seems the Google Kingdom is not...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 27 Mar 2007 03:41:13 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[SEARCH]]></category>
		<category domain="http://updates.zdnet.com/tags/rich+skrenta.html"><![CDATA[Rich Skrenta]]></category>
		<category domain="http://updates.zdnet.com/tags/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/googles.html"><![CDATA[Googles]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[What does Google do? More than search, it positions]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Ratcliffe/?p=272]]></link>
		<description><![CDATA[We all know Google does search, but what about the 24 subsidiaries it owns? Many of them aim to support the process of bringing more of your communication within the ambit of Googles search-based advertising business, so ads can be placed in more and more intimate parts of your online...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 15 Mar 2007 08:24:39 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/googles.html"><![CDATA[Googles]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Google's search privacy protections strike good balance]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4661]]></link>
		<description><![CDATA[Google is adding search privacy protections and will remove your cookies and IP address after 18 to 24 months.   My first reaction: It doesnt go far enough and Google shouldnt be spying on me at all.   My second reaction about 10 minutes later: Its a good...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 15 Mar 2007 06:09:03 -0700</pubDate>
		<category domain="http://updates.zdnet.com/tags/googles.html"><![CDATA[Googles]]></category>
		<category domain="http://updates.zdnet.com/tags/search+privacy.html"><![CDATA[search privacy]]></category>
		<category domain="http://updates.zdnet.com/tags/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Why Google's universal library is an assault on human identity]]></title>
		<link><![CDATA[http://blogs.zdnet.com/keen/?p=107]]></link>
		<description><![CDATA[In this mornings Financial Times, Thomas Rubin, Microsoft Associate General Council for Intellectual Property, suggests that authors wont benefit from Googles ambition to scan all the texts in the world and create a "vast online database of indexed content". Rubin is right, of course. But theres a second and even...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 06 Mar 2007 12:12:26 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/uncategorized.html"><![CDATA[Uncategorized]]></category>
	</item>
	<item>
		<title><![CDATA[Microsoft publicly bashes Google's Book Scanning project]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Google/?p=496]]></link>
		<description><![CDATA[Paragraph after paragraph of Google bashing from Microsoft explains why Googles book scanning effort is evil.  The problem, as Microsoft sees it, is Googles blatant lack of respect for copyright -- they simply scan every book regardless of its copyright status.  Not only that, they also have potential...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 06 Mar 2007 11:13:45 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/google+books.html"><![CDATA[Google Books]]></category>
		<category domain="http://updates.zdnet.com/tags/copyright.html"><![CDATA[Copyright]]></category>
	</item>
	<item>
		<title><![CDATA[Google due for a fall? Donna Bogatin debates Danny Sullivan]]></title>
		<link><![CDATA[http://blogs.zdnet.com/micro-markets/?p=991]]></link>
		<description><![CDATA[IS GOOGLE OVERRATED? TAPPED OUT? DUE FOR A FALL?Fast Company Magazine invited "two experts" to take sides:Donna Bogatin and Danny Sullivan HIGHLIGHTSBogatin: Googles search stallion has driven GOOG to a 400%-plus appreciation in just two years. Googles stock price is not sustainable long term, and neither is its domination in...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 16 Feb 2007 19:35:56 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/advertising.html"><![CDATA[Advertising]]></category>
		<category domain="http://updates.zdnet.com/tags/blogs.html"><![CDATA[Blogs]]></category>
		<category domain="http://updates.zdnet.com/tags/brands.html"><![CDATA[Brands]]></category>
		<category domain="http://updates.zdnet.com/tags/ceo+interviews.html"><![CDATA[CEO Interviews]]></category>
		<category domain="http://updates.zdnet.com/tags/content.html"><![CDATA[Content]]></category>
		<category domain="http://updates.zdnet.com/tags/copyright.html"><![CDATA[Copyright]]></category>
		<category domain="http://updates.zdnet.com/tags/culture.html"><![CDATA[Culture]]></category>
		<category domain="http://updates.zdnet.com/tags/ecommerce.html"><![CDATA[ecommerce]]></category>
		<category domain="http://updates.zdnet.com/tags/enterprise.html"><![CDATA[Enterprise]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/google+software+applications.html"><![CDATA[Google Software Applications]]></category>
		<category domain="http://updates.zdnet.com/tags/government.html"><![CDATA[Government]]></category>
		<category domain="http://updates.zdnet.com/tags/internet+data.html"><![CDATA[Internet Data]]></category>
		<category domain="http://updates.zdnet.com/tags/legal.html"><![CDATA[Legal]]></category>
		<category domain="http://updates.zdnet.com/tags/local.html"><![CDATA[Local]]></category>
		<category domain="http://updates.zdnet.com/tags/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://updates.zdnet.com/tags/media.html"><![CDATA[Media]]></category>
		<category domain="http://updates.zdnet.com/tags/metrics.html"><![CDATA[Metrics]]></category>
		<category domain="http://updates.zdnet.com/tags/roi.html"><![CDATA[ROI]]></category>
		<category domain="http://updates.zdnet.com/tags/search.html"><![CDATA[Search]]></category>
		<category domain="http://updates.zdnet.com/tags/search+advertising.html"><![CDATA[Search Advertising]]></category>
		<category domain="http://updates.zdnet.com/tags/self-promotion.html"><![CDATA[Self-Promotion]]></category>
		<category domain="http://updates.zdnet.com/tags/vc.html"><![CDATA[VC]]></category>
		<category domain="http://updates.zdnet.com/tags/venture+capital.html"><![CDATA[Venture Capital]]></category>
		<category domain="http://updates.zdnet.com/tags/web+2.0.html"><![CDATA[Web 2.0]]></category>
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		<title><![CDATA[Will Google's new algorithm coin more money?]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4511]]></link>
		<description><![CDATA[      Bear Stearns analyst Robert Peck says Googles new AdWords algorithm that changes quality scores could boost the companys first quarter revenue.    Why? The biggest change with the quality scores, a topic covered for a while by Donna Bogatin, is that lower...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 16 Feb 2007 08:58:24 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/web+technology.html"><![CDATA[Web Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
	</item>
	<item>
		<title><![CDATA[How Google falls: Unprofitable in 2009]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Ratcliffe/?p=265]]></link>
		<description><![CDATA[Ive been a Google skeptic for a long time. Each"blow-out" quarter reported only increases my scepticism, because every time revenue increases, so do costs. Except for a single critical year, 2005, when the companys momentum drove advertisers to it in droves, costs have increased faster than revenues. In 2006, costs...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 15 Feb 2007 13:05:16 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/business+%2526+technology.html"><![CDATA[Business & Technology]]></category>
	</item>
	<item>
		<title><![CDATA[Google spends big on IT; earnings shine]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4402]]></link>
		<description><![CDATA[Google spent heavily on information technology in the fourth quarter and sees "significant capital expenditures" ahead in 2007.At least Google can afford it. Fourth quarter results handily topped estimates.  The company reported fourth quarter earnings of $1.03 billion, or $3.29 a share, on revenue of $3.21 billion. Excluding one-time...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 31 Jan 2007 13:08:23 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/data+centers.html"><![CDATA[Data centers]]></category>
		<category domain="http://updates.zdnet.com/tags/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/revenue.html"><![CDATA[revenue]]></category>
		<category domain="http://updates.zdnet.com/tags/googles.html"><![CDATA[Googles]]></category>
		<category domain="http://updates.zdnet.com/tags/sales.html"><![CDATA[sales]]></category>
		<category domain="http://updates.zdnet.com/tags/information+technology.html"><![CDATA[information technology]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
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	<item>
		<title><![CDATA[Latest security hole details]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Google/?p=450]]></link>
		<description><![CDATA[Tony Ruscoe, the person who found Googles latest vulnerability, goes into detail about how he found the problem, what it would have meant for victims, and exactly how it worked.  He explains how a new feature in Blogger was easily exploited to give him access to Philipps Google account."As...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sun, 14 Jan 2007 12:24:22 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/tony+ruscoe.html"><![CDATA[Tony Ruscoe]]></category>
		<category domain="http://updates.zdnet.com/tags/googles.html"><![CDATA[Googles]]></category>
		<category domain="http://updates.zdnet.com/tags/security.html"><![CDATA[security]]></category>
	</item>
	<item>
		<title><![CDATA[Post-holiday reflections on 2007]]></title>
		<link><![CDATA[http://blogs.zdnet.com/BTL/?p=4209]]></link>
		<description><![CDATA[Now that the holidays are over, my mind somewhat cleansed of the constant stream of technology news and blogs washing over me in 2006 by a week in the back woods, a few deposits have lingered, formed into rough crystals that can be admired, examined or discarded. The largest deposit...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 02 Jan 2007 13:52:16 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/googles+google.html"><![CDATA[Googles Google]]></category>
		<category domain="http://updates.zdnet.com/tags/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://updates.zdnet.com/tags/utility+computing.html"><![CDATA[Utility computing]]></category>
		<category domain="http://updates.zdnet.com/tags/saas.html"><![CDATA[SaaS]]></category>
		<category domain="http://updates.zdnet.com/tags/google.html"><![CDATA[Google]]></category>
		<category domain="http://updates.zdnet.com/tags/web+technology.html"><![CDATA[Web Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/wired+%2526+wireless.html"><![CDATA[Wired & Wireless]]></category>
		<category domain="http://updates.zdnet.com/tags/hardware+infrastructure.html"><![CDATA[Hardware Infrastructure]]></category>
		<category domain="http://updates.zdnet.com/tags/software+infrastructure.html"><![CDATA[Software Infrastructure]]></category>
		<category domain="http://updates.zdnet.com/tags/personal+technology.html"><![CDATA[Personal Technology]]></category>
		<category domain="http://updates.zdnet.com/tags/general.html"><![CDATA[General]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[The "friction-free" economy never existed]]></title>
		<link><![CDATA[http://blogs.zdnet.com/Ratcliffe/?p=238]]></link>
		<description><![CDATA[After Om Malik dismissed my argument against Googles immanence within the Web marketplace with a non-reference to the "friction-free" meme, I figure I should point out that I did not propose that Google will go away. Rather, because the cost of growth and responding to competitors that specialize in niche...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 02 Jan 2007 09:59:03 -0800</pubDate>
		<category domain="http://updates.zdnet.com/tags/googles.html"><![CDATA[Googles]]></category>
		<category domain="http://updates.zdnet.com/tags/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
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