Sponsored White Papers, Webcasts, and Downloads
ZDNet Resources
- Coca-Cola: Will Google Sponsored Video really sell cases of Coke?
- Coca-Cola: Will Google Sponsored Video really sell cases of Coke?do billboards really sell cases of Coke? [end]do billboards really sell cases of Coke?RE: Coca-Cola: Will Google Sponsored Video really sell cases of Coke?http://www.analogstereo.com/peugeot_806_owners_manual.htm
- Tags: Corporate communications, Coke, Google Sponsored Video, Coca-Cola Co., Google Inc., video
- Discussion threads 2006-11-08
- Coca-Cola: Will Google Sponsored Video really sell cases of Coke?
- “Nothing happens till something is sold,” was the bottom-line assessment of John Stichweh, Director, Global Interactive Marketing, Coca Cola Company, at the "Marketing Mashups: Navigating Consumer-Driven Marketing” panel at Ad:tech today.Newly arrived at Coca-Cola, but a seasoned P & G veteran, Stichweh’s real world focus on corporate objectives for playing...
- Tags: Web 2.0, Media, Advertising, Culture, Google, User-Generated Content, Social Web, Video, YouTube, Amateur Content, Brands, Marketing, Self-Promotion, Social Networking, Social Media
- Blog posts 2006-11-08
- Why Google Sponsored Video is Google business as usual
- Why Google Sponsored Video is Google business as usualInterestingRevver still has the advantage relative to percentages paid.http://one.revver.com/watch/90052/format/flv/affiliate/23672Nice piece, but...Really nice coverage. Comprehensive. But I'm perplexed by a few things:1) Does EepyBird have 1000 hours? No. So I'm guessing they got a fixed fee from Coke and that Coke selected Google...
- Tags: Corporate communications, Google Inc., Google Sponsored Video, video
- Discussion threads 2006-11-01
Additional Resources
- Seesmic fires a third of staff as recession bites
- Loic LeMeur, CEO of Seesmic has announced the company is reducing its headcount by seven people. That may not sound like a huge number but as LeMeur says in the video announcement: ...the longevity of the company is obviously of significant importance - and thus we must reduce costs...
- Tags: Recession, Video, Seesmic, Corporate Communications, Marketing, Dennis Howlett
- Blog posts 2008-10-10
- My three cents: Verizon's text fee could cripple SMS services
- Verizon Wireless dropped a bomb today on companies that send content over SMS text messaging systems. Techmeme Effective Nov. 1, companies that send messages and other notifications to Verizon Wireless customers via SMS text message - that's everyone from Google to Twitter to startups like alerts.com - could be forced...
- Tags: Fee, Verizon Communications Inc., Text Messaging, Messaging, SMS, Verizon Wireless, Twitter, Text Messaging/SMS/MMS, Telephony, Cellular Phones, Consumer Electronics, Personal Technology, Online Communications, Networking, Sam Diaz
- Blog posts 2008-10-10
- Microsoft's 'conceptual touch designs'
- I've written from time to time about Apple and their rumoured tablet devices, applications for tablet PC's, multi-touch and Surface, and all those touchy-feely concepts we've been hearing about, but when do we get to actually see them? Microsoft has recently kicked forward their Software+Services, which for...
- Tags: Tablet PC, Microsoft Corp., Tablets, Notebooks, Hardware, Notebooks & Tablets, Zack Whittaker
- Blog posts 2008-10-10
- Is Google working on the synchronization problem?
- ReadWriteWeb has a post up about the fact that Zoho has added offline access to Zoho Mail using Gears. Zoho continues to do a really good job of innovating when it comes to Ajax-based RIAs. They were very early to the game in creating offline support for Zoho Docs before...
- Tags: Google Inc., Rich Internet Application, Microsoft Corp., ReadWriteWeb, Zoho Mail, Ryan Stewart
- Blog posts 2008-10-10
- Will you forget about Android?
- Chris O'Brien from the Silicon Valley Mercury News has an interesting article on why he thinks we will soon forget about Android. When you look at Android up against iPhone, you have to agree that it's going to be a an uphill battle. But if anyone can do...
- Tags: Google Inc., Android, Cellular Phones, Consumer Electronics, Personal Technology, Garett Rogers
- Blog posts 2008-10-10
- Wall Street: MSFT should buy Yahoo, consider RIM
- A Wall Street investor has suggested that the stars may be aligned just right for Microsoft to make another run at Yahoo, this time for $22 per share. Investment fund Mithras Capital, which owns more than 1.9 million shares, or 0.14 percent, of Yahoo, said Microsoft has a window of...
- Tags: Research In Motion Ltd., Yahoo! Inc., Microsoft Corp., MSFT, Financial Accounting, Search, Advertising & Promotion, Handhelds, Finance, Marketing, Hardware, Sam Diaz
- Blog posts 2008-10-10
- News to know: Apple's $800 laptop; MS and Mac Patch Days; Vista Home for business
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily: Ryan Naraine: Mac OS X Patch Day: 40 security flaws fixed MS Patch Tuesday heads-up: 11 bulletins, 4 critical Ed Bott: Look who's buying...
- Tags: Apple Macintosh, Microsoft Windows Vista, Apple Inc., Microsoft Corp., Laptop Computer, H-1B, Notebooks, Human Resources, Labor Relations, Hardware, Notebooks & Tablets, David Grober
- Blog posts 2008-10-10
- India Radio (gadget)
- Introducing the India Radio gadget with 30 stations of Web radio. Simply click on the radio station you desire and play the live internet stream. Don't pay for web radio, when you can listen for free. This gadget uses your windows media player and real player for audio broadcasts, the...
- Tags: Web, Radio, Gadget, Sidebar Gadgets, Advertising & Promotion, Marketing
- Software downloads 2008-10-10
- High Definition 1080p Multimedia Screen Saver (zip)
- Multimedia screen saver capable of displaying high definition WMV/HD video, as well as other popular computer video formats, and wide variety of audio files. Create a play list and display video and audio files in order of selection or at random. Audio files display visualizations during playback. Choose from six...
- Tags: Multimedia, Video, 1080p, Video Format, RAM-Shock Software, Corporate Communications, Marketing
- Software downloads 2008-10-10
- "People with strong numerical and problem-solving skills seem to be appreciated by employers"
- Do ya think? That was a key point in a BBC News article on the overall high ranking of US and UK universities worldwide. While the usual suspects (Harvard, Yale, Cambridge, and Oxford, in that order) scored at the top of the "Times Higher Education QS list," an...
- Tags: University, U.K., Operational Accounting, Investment, Finance, Christopher Dawson
- Blog posts 2008-10-09
- Where open source will be sucked into the downdraft
- Google will survive, albeit in a much smaller form. IBM will survive, and be ready to thrive when this is over. Everything else will consolidate. Bye-bye Sun. Red Hat, find a buyer. by Dana Blankenhorn
- Tags: Open Source, Dana Blankenhorn
- Blog posts 2008-10-09
- H-1B visas rife with fraud, worker mistreatment
- Thirteen percent of petitions for H-1B visas filed on behalf of employers are fraudulent. That's the conclusion of a report by the U.S. Citizenship and Immigration Services agency, part of the Department of Homeland Security, BusinessWeek reports. A key part of the fraud is loopholes that allow...
- Tags: Visa, Loophole, Worker, Fraud, H-1B, Human Resources, Labor Relations, Richard Koman
- Blog posts 2008-10-09
- New MacBooks and MacBook Pros: $800 and Mini-DVI (updated)
- More details are emerging on the new MacBooks, due to be announced on Tuesday. Inquisitr received word that price lists provided to some Apple retailers in the United States include an SKU for an $800 notebook computer – a first for the Cupertino company. Apple retail...
- Tags: Apple MacBook, Apple MacBook Pro, Upside, Notebooks, Hardware, Notebooks & Tablets, Jason D. O\'Grady
- Blog posts 2008-10-09
- Laptops with mobile WiMax now available
- The first laptops with built-in mobile WiMax wireless broadband are now available in the U.S. Sprint, Intel and the computer companies announced the new WiMax configurations at an event in Baltimore just a few days after Sprint launched its Xohm service there. All of these laptops use...
- Tags: Mobile, Sprint Xohm, Laptop Computer, WiMAX, Wi-Fi, Wireless, 3G, Chipsets, Cellular Phones, Consumer Electronics, Personal Technology, Semiconductors, Hardware, Components, John Morris
- Blog posts 2008-10-09
- Is Microsoft's fatal flaw the computer?
- I was browsing on webmagazine Salon when I came across an interesting review written by Scott Rosenberg of the book "Planet Google: One Company's Audacious Plan to Organize Everything We Know" by Randall Stross. (The title of the article is, "Google's Vulcan death grip." Boy am I a sucker.) ...
- Tags: Google Inc., Flaw, Microsoft Corp., Computer, Productivity, Andrew Nusca
- Blog posts 2008-10-09
- Google PPOB? What is it?
- When you are looking for things that Google is about to do, the best place to keep your eye on is Google's robots.txt file -- a document they keep updated with a list of websites they don't want search engines to index. A week ago, they added "/search2001" which...
- Tags: Google Inc., Internet, Web Site Development, Search, Web Technology, Garett Rogers
- Blog posts 2008-10-09
- Up on the rooftop: Brightening prospects for solar technology
- It's midnight, do you know where your solar panel is? I read somewhere yesterday where thefts of solar panels are on the rise, no doubt due to the rather dear price that they still command. Hopefully, that's on a pace for change, given that many of us...
- Tags: Installation, Solar Energy, Photovoltaics, Telecom & Utilities, Manufacturing, Heather Clancy
- Blog posts 2008-10-09
- << Previous
- page 1 of 1
- Next >>
White Papers and Webcasts
At the Cleantech Forum in San Francisco, Todd Glass of Heller Ehrman moderates a discussion, among tech execs, on the various solar technologies making a difference in the green movement.
We need to get back to freethinking and innovation that is core to our roots. Companies like Intel were founded on thoughts like the famous quote from Robert Noyce - "Don't be encumbered by the past, go out and do something wonderful."
