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ZDNet Dictionary Definition
- Google AdSense
- A targeted advertising program that allows Web sites to monetize their content via Google ads. Google delivers text, image and video ads to the site pages based on the...
- Full Google AdSense Definition >>
ZDNet Resources
- The new Google AdSense API may cause click-fraud to skyrocket
- The new Google AdSense API may cause click-fraud to skyrocketAdSense API samplesGoogle AdSense API is definitely a good news for the web publishers. http://www.dotnetspider.com/adSenseAPI provides some samples pages demonstrating how to work with AdSense APIs. The sample pages with source code are available for download also.- Tony
- Tags: Google AdSense, API, Google AdSense API, Google Inc., click fraud
- Discussion threads 2007-04-02
- Don't be a click fraud victim: Two easy steps
- Don't be a click fraud victim: Two easy stepsClarificationHi Garett, Thanks for raising an important issue which we take very seriously. There is a great deal of attention on this right now, and there are some misconceptions in your article that I would like to clarify. You're right that site...
- Tags: ROI/TCO, network, advertiser, ROI, click fraud, Google AdSense, advertisement
- Discussion threads 2006-09-25
- Court expert on CPC model: 'inherently vulnerable to click fraud'
- Court expert on CPC model: 'inherently vulnerable to click fraud'Why you need to Fight Click FraudWhy you need to Fight Click FraudI have been reading and thinking a lot about the dilemma of Click Fraud. I believe Click Fraud is more of a danger to existing Google AdSense publishers who...
- Tags: click fraud, Google AdSense, Google Inc.
- Discussion threads 2006-07-22
- Yahoo CEO on click fraud: Yahoo 'click protection system' better
- Yahoo CEO on click fraud: Yahoo 'click protection system' betterWhy you need to Fight Click FraudWhy you need to Fight Click FraudI have been reading and thinking a lot about the dilemma of Click Fraud. I believe Click Fraud is more of a danger to existing Google AdSense publishers who...
- Tags: Yahoo! Inc., click fraud, Google AdSense, Google Inc.
- Discussion threads 2006-07-21
- Click fraud increasing, study finds
- Click fraud increasing, study findsHow much does apop under add have to pay? I'd like to click them into bankruptcy!!!!!money or brains>"Microsoft recognizes that invalid clicks, which include clicks sometimes referred to as 'click fraud,' are a serious issue for pay-per-click advertising," the spokesman said in a statement.
- Tags: click fraud, Google AdSense, Google Inc.
- Discussion threads 2006-07-17
Additional Resources
- News to know: IDF; Windows 7 wishes; IE 8; Salesforce.com
- Here are today's notable headlines. You can get News To Know via email alert and RSS daily: Larry Dignan: Salesforce acquires InStranet; Will take it SaaS and better target call centers Ed Bott: My Windows 7 wish list ...
- Tags: Salesforce.com Inc., Larry Dignan, Microsoft Windows 7, Jason O'Grady, Apple Inc., Microsoft Internet Explorer, Intel Corp., Service-Oriented Architecture (SOA), Microsoft Windows, Corporate Communications, Security, Web Services, Enterprise Software, Software, Operating Systems, Marketing
- Blog posts 2008-08-20
- The opportunities in search
- Cuil doesn't seem competitive with google -and when you look at other internet search engines they seem pretty pathetic: 1950s ideas dressed up for the internet age. So where are the niche evolvers, the emerging success stories? Nowhere obvious. by Paul Murphy
- Tags: Google Inc., Advertisement, Corporate Communications, Marketing, Paul Murphy
- Blog posts 2008-08-20
- New Android SDK finally given to developers
- It's been a long time since a new Android SDK has been publicly released to developers -- the last one was made available only to contest winners which made some developers feel less than appreciated. This comes right after the FCC approved the first Android handset expected to be...
- Tags: Developer, SDK, Garett Rogers
- Blog posts 2008-08-19
- Google.org invests in geothermal
- Google.org is investing $10 million in Enhanced Geothermal Systems, a technology that drills miles down into the earth to get that nice, hot granite under the surface, Tom Zeller reports on the dot-earth blog at the Times. As Zeller notes, $10 million ain't a lot in this...
- Tags: Geothermal Energy, Google.org, Blogging, Internet, Richard Koman
- Blog posts 2008-08-19
- Pleasant 'Dream' for HTC, Google: FCC approves
- The FCC has approved HTC's 'Dream' phone, which will now be the first Android-based handset to hit the market, InfoWeek reports. It will support T-Mobile's 3G network. (Let's see if it handles 3G better than Apple and AT&T.) Looks like it will have a "jog ball" (trackball?),...
- Tags: FCC, Google Inc., High Tech Computer Corp., Bluetooth, Federal Government, 3G, Wi-Fi, Cellular Phones, Wireless, Government, Consumer Electronics, Personal Technology, Richard Koman
- Blog posts 2008-08-19
- Scammers caught backdooring chip and PIN terminals
- The U.K's Dedicated Cheque and Plastic Crime Unit DCPU have recently uncovered state of the art social engineering scheme, where once backdoored, chip and PIN terminals were installed at retailers and petrol stations in an attempt to steal the credit card details passing through. Originally, before online banking took place...
- Tags: Bank, Terminal, Credit Card, Chip, U.K, PIN, Irish Payment Services Organisation, Sales Channel, Financial Services, Sales, Dancho Danchev
- Blog posts 2008-08-19
- Android security team appeals to hackers
- Already burned by the discovery of serious security vulnerabilities in its SDK, the Android Security Team emerged from the shadows this week with an appeal to the security community for help fixing flaws in the Linux-based mobile platform. In a note posted to several public mailing lists,...
- Tags: Team, Google Android, Mobile, Hacker, Android Platform Team, Security, Ryan Naraine
- Blog posts 2008-08-19
- The 2008 Google(tm) Democratic Convention
- Google will set up a "Big Tent" – a two-story, 8,000 sq. ft. facilitey -- just for bloggers at the Democratic Convention in August, The Wall Street Journal reports. And, hey, it's non-partisan – they'll do the same at the Republican Convention (although they fail to provide a blog-friendly graphic.)...
- Tags: Google Inc., Blogger, Blogging, Internet, Richard Koman
- Blog posts 2008-08-19
- Muxtape has RIAA problems
- The roll-your-own radio site Muxtape has temporarily closed down due to some "legal kinks" with the RIAA, Cnet's Webware blog points out. EFF's Fred von Lohmann addressed sites like Muxtape in a News.com article, saying that in theory they should be protected by...
- Tags: RIAA, Radio, Muxtape, Advertising & Promotion, Marketing, Richard Koman
- Blog posts 2008-08-19
- Android security team appeals to bug hunters
- The security team for Google's nascent open-source mobile platform, Android, has attempted to raise its profile with the security community The security team behind Google's mobile platform, Android, has tried to raise its profile among security researchers by appealing for their vigilance in monitoring the platform. ...
- Tags: Google Inc., Team, Mobile, Vulnerability, Security Team, Mobile Platform, Tom Espiner ZDNet.co.uk, Google, Android, SDK, open source, security
- News items 2008-08-19
- SEC introduces IDEA
- Earlier today, Christopher Cox, SEC chairman introduced IDEA - Interactive Data and Electronic Applications, an XBRL framework for surfacing information used by investors. In prepared remarks, Cox said: "It will be faster, cheaper, better [than EDGAR.] Better data analysis will have a positive impact on the market as a whole....
- Tags: SEC, Investor, Analysis, IDEA, Cox, Financial Accounting, Finance, Dennis Howlett
- Blog posts 2008-08-19
- Google revs Android SDK
- Speaking of Android, Google released a new SDK (sdk v0.9_r1) a few hours ago. Some features that caught reader plusminus' eye include: The new Desktop-Style Home-Screen (moveable and customizable shortcuts. Completely slideable once to left and right!) StreetView (awesome implementation, can use Compass if available! Feels...
- Tags: Google Inc., SDK, Jason D. O\'Grady
- Blog posts 2008-08-19
- An Event Apart 2008: Day 2
- The second day of An Event Apart will feature plenty of web standards jargon. I will be posting photos and notes from today's events. Unfortunately, the slides are reserved for attendees only, but I will try to gather as much information as...
- Tags: Google Inc., Microformat, Tool, Post-it Note, Eric Meyer, CSS, Productivity, Keyboards, Scripting Languages, Software/Web Development, Web Development, Hardware, Peripherals, Andrew Mager
- Blog posts 2008-08-19
- I am I, GoogQuixote, the lord of free wireless
- Google has now launched a campaign called FreeTheAirwaves aimed at making the "white space" between auctioned channels unlicensed. by Dana Blankenhorn
- Tags: Monopoly, Spectrum, Government, Wi-Fi, Wireless, Dana Blankenhorn
- Blog posts 2008-08-19
- Web site categories with heavy reliance on search engine traffic, June 2008
- Category Traffic from Search Engines, June-08 Growth in Traffic From Search Engines, June-08 - June-07 Traffic from Google, June-08 Growth in Traffic From Google, June-08 - June-07 Health and Medical 45.52% 3% 31.08% 6% Travel 34.38% 9% 24.41% 19% Shopping and Classifieds 25.31% 1%...
- Tags: Web, Search Engine, Web Site, Search, NB
- Blog posts 2008-08-19
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