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- Gecko-inspired robots
- From their hands and feet all the way down to their tails, geckos are inspiring all sorts of robotics technology. CNET News.com's Kara Tsuboi speaks with UC Berkeley research scientists about how they're mimicking nature's gifts in high-tech ways.
- Tags: kara tsuboi, geko, geico, uc berkeley, science, robots, robotics, nanofibers, climbing
- Videos 2008-03-26
- Buying a competitor's brand
- Buying a competitor's brandI think you misunderstood the rulingI think you may have misunderstood the case and the ruling. First off the issue is trademark, not copyright, law as you suggest. While copyright gives you more complete control over content you create, the purpose of trademark law is...
- Tags: GEICO, advertisement, brand, Google Inc.
- Discussion threads 2006-09-30
- Ruling adds to confusion over legality of keywords
- Ruling adds to confusion over legality of keywordsGood News?Eric Goldman thinks that "...this case is good news for search engine advertisers (and, as a result, search engines)..." but I'm not so sure it is such 'good news' for search engine users. The artificial manipulation of search results based on pre-arranged...
- Tags: SEARCH, advertisement, search engine, MLS, search result, GEICO
- Discussion threads 2006-04-01
- Google may be liable for trademark infringement
- Google may be liable for trademark infringementIn the transcript...The lawyer for Geico stated that the word Geico was used in the ranking algorithm, aswell as the word in the advert, and therefore was being used by Google. Whereas Google's lawyer responded 'I'm not talking to you, you bad man', so...
- Tags: Google Inc., GEICO, trademark infringement, privacy
- Discussion threads 2005-08-17
- Google wins in trademark suit with Geico
- Google wins in trademark suit with GeicoMore on Trademark lawsuits here!There are more than one case of Trademark litigation going on.http://searchwars.squarespace.com/trademark-lawsuits/Many more cases must be decided before this is over and keyword advertisers will get left holding the bag if this ruling stands.
- Tags: GEICO, Google Inc.
- Discussion threads 2004-12-15
- Geico gets green light to sue Google, Overture
- Geico gets green light to sue Google, OvertureWhat a load of BSThere is NO consumer confusion... the ads are clearly marked "sponsored links"I saved a lot of moneyI sued Google and Overture saving myself the need to work for the money. Ride with Geico.
- Tags: GEICO, Overture Services Inc., Google Inc.
- Discussion threads 2004-09-02
- Geico sues Google, Overture over trademarks
- Geico sues Google, Overture over trademarksGoogle favors their clients over honest resultsIt is not just Big Business trademark traffic redirection Google is Guilty of. They have been doing the same thing since 11/2003 to small webmasters also. Redirection of traffic to their ADSENSE publishing partners from search results....
- Tags: SEARCH, search result, Google Inc., advertisement, GEICO, Overture Services Inc.
- Discussion threads 2004-05-18
- Insurer Manages Corporate Software More Efficiently With Team Development Tools
- GEICO Government Employees Insurance COmpany, one of the largest auto insurance companies in the United States, develops hundreds of custom software applications. These range from small forms to company-wide time-keeping systems. All applications run on an intranet called DirectNet. A team of about 30 developers and engineers manages DirectNet, ensuring...
- Tags: Software, GEICO, Team, Microsoft Corp., Team Management, Insurance, Management, Business Operations, Corporate Insurance
- Case studies
Additional Resources
- What open source teaches publishers
- I have a more in-depth analysis of today's C|Net news on my personal blog. But there are important comments to make about open source and what it implies to publishers. (What does this classic Geico commercial have to do with anything? Patience, grasshopper.) The...
- Tags: C|Net, Profit Statement, Open Source, Dana Blankenhorn
- Blog posts 2008-05-15
- Blu-ray vs HD-DVD: Bonus play!
- Blu-ray vs HD-DVD: Bonus play!More content per disk...Does anyone watch the extras that come with a movie now?I don't.Interviews, sometimes with people who appear to have forgotten the movie. As with Strangers on a Train, an inferior cut of the movie. Scenes the Director didn't insert when he...
- Tags: HD DVD, DVD, Consumer electronics, HD-DVD, Blue-ray, Sony Corp., disc, HD-DVD player
- Discussion threads 2007-08-21
- American Airlines seeks damages against Google
- American Airlines seeks damages against GoogleAdd Value and not take itThis practice in this case from AA does not add value to the market business model. It takes it away and diverts from the real need to offer a sound customer service and real value in its offering.AA and...
- Tags: SEARCH, American Airlines, lawsuit, Google Inc., search engine
- Discussion threads 2007-08-19
- Apple plugs critical holes in Darwin Streaming Server
- Apple plugs critical holes in Darwin Streaming ServerInterestingAnd yet Apple is the [b]only[/b] one that feels the need to negatively mention the competition by name, just like negative sleazy political attack ads. Oh, and when I use the word "competition", I in no way mean to suggest that Windows isn't...
- Tags: Microsoft Windows, Apple Inc., advertisement
- Discussion threads 2007-05-10
- How much openness does the market demand?
- The aim of every companys open source strategy is to maximize its user base and, in the end, its revenue base.So how much openness do you require? Sometimes, if your brand rocks, just a little is enough.Today, for instance, we learn that AutoDesks MapGuide Open Source has been adopted as...
- Tags: mass market, Google, General, content, Applications, Strategy, Microsoft, management, Internet, business models
- Blog posts 2007-04-17
- YoungFeds.org - MySpace for the federal set
- if youre still among the Luddites who thinks that social networking is a bubble, a blip of gee-whiz tech that will quickly fade away, youre clearly on the wrong side of reality. Proof? YoungFeds.org - social networking for the up and coming federal employee set, as reported on by Stephen...
- Tags: YoungFeds
- Blog posts 2006-10-23
- On bet the company issues, it's far better to be a litigant than a bystander
- As I mentioned last week, the most telling insights for me on the news of Googles acquisition of YouTube came from EFFs Fred von Lohmann, who discussed the importance for a company like Google of participation in the judicial lawmaking process. Members of Googles legal team underscore this point...
- Tags: Google Inc., Sue Us:Michael Kwun
- Blog posts 2006-10-22
- Attack code out for Apple flaw
- Attack code out for Apple flawDisgusting! I HATE HIM!!![i]The exploit was created by Kevin Finisterre, a security researcher at Digital Munition. Earlier this year, Finisterre created the Inqtana worm, which targets Mac OS X and spreads using an 8-month-old vulnerability in Apple's Bluetooth software. His actions are in part to...
- Tags: Operating systems, Apple Inc., Microsoft Windows, exploit, Apple Macintosh, Apple Mac OS X
- Discussion threads 2006-06-29
- Three places where SOA needs more work
- In a GEICO Insurance commercial, a marketer gets the idea to present the company's product pricing as "so easy even a caveman can understand it." He ends up having to buy dinner roast duck with mango salsa for some very offended cavemen. Likewise, SOA often gets presented by...
- Tags: Brenda Michelson, SOA
- Blog posts 2006-05-09
- Computer crime costs $67 billion, FBI says
- Computer crime costs $67 billion, FBI saysOh No!The sky is falling! The sky is falling!!!How does that old saying go:"A billion here, a billion there. Pretty soon you're talking real money!":o)Correction: Microsoft security problems cost 67 billion.The ammount spent on Unix/Linux/Mac is a drop in the bucket in comparison to...
- Tags: Federal government, FBI, Stevie, computer
- Discussion threads 2006-01-19
- Ovum chimes in on Malik's 'GoogleNet'
- Ovum chimes in on Malik's 'GoogleNet'Irrational ExGooberance Why Would Google WiFiAs I wrote in a vastly overlong post I can't see why Google, a company that has historically avoided the cost and risk associated with becoming a major infrastructure entity, would suddenly do an about face of "Epic" proportion and...
- Tags: Wireless LANs, Ovum, Google Gmail, Google Inc., GoogleNet
- Discussion threads 2005-08-21
- Novell seeks outside help with Linux
- Novell seeks outside help with LinuxNovell seeks outside help with LinuxLinux needs all the help it can get. No one wants to revive a dying platform. Its funny how Novell needs people outside of its company to develop its products for them, but then again they are getting...
- Tags: OPEN SOURCE, Operating systems, Workforce management, Novell Inc., Linux
- Discussion threads 2005-08-02
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