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- Google's Tim Armstrong on YouTube; IE 8 and Microsoft Cashback
- Google's Tim Armstrong on YouTube; IE 8 and Microsoft CashbackDouble who?Hurt Doubleclick? Oh no! What will we ever do? We must put aside our needs as humans, people, and customers and give up our features so that another company may profit.Is this really what Doubleclick is saying? Screw the user...
- Tags: Web browsers, Microsoft Corp., DoubleClick Inc., Microsoft Cashback, Tim Armstrong, IE 8, YouTube Inc., Microsoft Internet Explorer, Google Inc.
- Discussion threads 2008-09-02
- Google tells Congress about DoubleClick cookie
- Google tells Congress about DoubleClick cookieWho wants ads at all?Quite frankly I don't want any ads at all. Further more I actively use multiple tools to remove any trace of ads from my web experience.I don't think advertisers fully appreciate the *NEGATIVE* connotations that their advertisements give.That is, if they...
- Tags: Taxachusetts, advertisement, DoubleClick Inc., DoubleClick cookie, cookie, Google Inc., U.S. Congress
- Discussion threads 2008-08-12
- Google tells Congress about DoubleClick cookie
- Google is implementing a DoubleClick ad-serving cookie across its content network that will give advertisers new powers to target advertising. The cookie also gives users the ability to opt-out, the company told the House Energy and Commerce Committee in a letter released yesterday. in...
- Tags: Google Inc., Advertisement, Network, U.S. Congress, DoubleClick Inc., Cookie, Richard Koman
- Blog posts 2008-08-12
- Google doubles its cookie tracking: Will you opt out?
- Google doubles its cookie tracking: Will you opt out?Choice CNo need to opt out, I already block Double Click and will continue to do so.RE: Google doubles its cookie tracking: Will you opt out?I have doubleclick routed to nowhere in my hosts file.RE: Google doubles its cookie tracking: Will you...
- Tags: cookie, Google Inc., DoubleClick Inc., advertisement
- Discussion threads 2008-08-07
- Google doubles its cookie tracking: Will you opt out?
- Google on Thursday rolled out improvements to its ad network and will add DoubleClick tracking across its sites. Google also made it easy to opt out of its double dose of cookies with one click. The larger question is whether users will choose to go cookie free. ...
- Tags: google inc., advertisement, doubleclick inc., cookie, larry dignan
- Blog posts 2008-08-07
- Silverlight and DoubleClick: Old news with a new press release
- Silverlight and DoubleClick: Old news with a new press releaseExcellent point[i]Being able to actually make money off of rich media content is priority number one and I've been impressed with how targeted Microsoft has been in that goal with Silverlight.[/i]Yet another reason, if any were needed, to make sure it's...
- Tags: Microsoft Silverlight, Old News, DoubleClick Inc., Microsoft Corp.
- Discussion threads 2008-08-05
- Silverlight and DoubleClick: Old news with a new press release
- In the news but not news category we're getting a press release from Google that basically covers what they talked about at MIX earlier this year. It's a great deal as one of the big themes of MIX was enabling advertisers with Silverlight, but it's not news. The only thing...
- Tags: Olympic Games, Advertisement, Microsoft Silverlight, DoubleClick Inc., Ryan Stewart
- Blog posts 2008-08-05
- Google to lay off around 25% of Double Click employees
- It sounds like Google is splitting up DoubleClick into two separate divisions, and selling off Performics. The reason Google is doing this is because Performics deals with search engine marketing SEM, and that is a direct conflict of interest. SEM is the term used to describe optimizing your...
- Tags: Google Inc., Search Engine, Search Engine Marketing, DoubleClick Inc., Search, Marketing Research, Marketing, Garett Rogers
- Blog posts 2008-04-03
- Is DoubleClick a profit margin killer for Google?
- Is DoubleClick a profit margin killer for Google?Maybe at firstYahoo is still the king when it comes to display advertising currently, but Google's AdSense network (which only rarely gets fully-utilized by advertisers for banner/flash ads instead of less-effective text ads) is already one of the largest players in this space....
- Tags: DoubleClick Inc., advertisement, Google Inc., profit margin
- Discussion threads 2008-03-25
- Is DoubleClick a profit margin killer for Google?
- Google has its display advertising beachhead with its acquisition of DoubleClick, but now the real fun begins: The integration and the profit margin risk. In a research note Tuesday, UBS analyst Benjamin Schachter cut his earnings, revenue and margin estimates based on the usual suspects: A slowing...
- Tags: Google Inc., Advertisement, Profit Margin, DoubleClick Inc., Larry Dignan
- Blog posts 2008-03-25
- Google releases Ad Manager after DoubleClick approval
- Google releases Ad Manager after DoubleClick approvalI want something Apple styleI personally am not a advertising guru. I really liked the old google adsense interface because it was basic and to the point, no messing around, simple and intuitive interface. Now to hear that we'll have to deal with piles...
- Tags: advertisement, Google Inc., Ad Manager, DoubleClick Inc.
- Discussion threads 2008-03-17
- Google releases Ad Manager after DoubleClick approval
- After winning approval for the DoubleClick acquisition from regulators, Google wasted no time introducing a new free service called "Ad Manager" that gives companies a powerful way to manage their ad inventory. Google Ad Manager is a free, hosted ad and inventory management tool that can help...
- Tags: Google Inc., Advertisement, DoubleClick Inc., Service, Google Ad Manager, Garett Rogers
- Blog posts 2008-03-13
- EU approves Google's DoubleClick acquisition; Here comes the display ad ripples
- EU approves Google's DoubleClick acquisition; Here comes the display ad ripplesIsn't that wonderfulEuro trash approves the merger of two American companies. Pfffttt.....I can see I may have to find a different search engine...... unless Google cans doubleclick entirely. Doubleclick is flat out intrusive, underhanded, and intolerable. If...
- Tags: Mergers & Acquisitions, Corporate law, Euro-trash, Google Inc., illegal war, advertisement, DoubleClick Inc., acquisition
- Discussion threads 2008-03-11
- EU approves Google's DoubleClick acquisition; Here comes the display ad ripples
- Updated below: European regulators on Tuesday approved Google's purchase of DoubleClick setting up the search giant's big splash in the display advertising market. According to the EU's competition committee, Google's $3.1 billion purchase of DoubleClick isn't a threat to competition because Microsoft, Yahoo and AOL are credible...
- Tags: Google Inc., Acquisition, Advertisement, Ad Serving, DoubleClick Inc., Larry Dignan
- Blog posts 2008-03-11
- FTC says cautiously approves of DoubleClick merger
- FTC says cautiously approves of DoubleClick mergerMerger approvalThey're going to de-fuse the situation, Garrett, not "diffuse" it. They're going to stop it from getting worse, not spread it around.Sorry. Couldn't help it. I have English teacher genes and they are very, very aggressive...-B-
- Tags: Mergers & Acquisitions, merger, DoubleClick merger, DoubleClick Inc., FTC
- Discussion threads 2007-12-21
- News to know: Red Hat's new CEO; RIM; FTC on privacy; Best PC components
- Notable headlines: Red Hat names new Whitehurst CEO; Szulik stays chairman. A message from Matthew. Adrian Kingsley-Hughes: Hardware 2.0 "Best Kit List" for Dec 07/Jan 08. Without competition from AMD, Intel starts to put the brakes on releases Podcast: A look back at 2007 ...
- Tags: Google Inc., Research In Motion Ltd., Red Hat Inc., PC, Privacy, RIM BlackBerry, DoubleClick Inc., FTC, Mergers & Acquisitions, Handhelds, Investment, Finance, Hardware, Larry Dignan
- Blog posts 2007-12-21
- FTC says cautiously approves of DoubleClick merger
- Today the FTC announced they had no problem with Google's acquisition of DoubleClick as proposed -- but there is a catch. If Google ever does anything to abuse their position in the online ad space, the FTC will act swiftly to diffuse the situation. Because...
- Tags: Google Inc., Merger, DoubleClick Inc., FTC, Mergers & Acquisitions, Corporate Law, Investment, Finance, Business Operations, Garett Rogers
- Blog posts 2007-12-20
- FTC allows Google-DoubleClick merger to proceed
- FTC allows Google-DoubleClick merger to proceedWell, given that they are in vertical markets, and neither is EVEN CLOSE toa monopoly position. This is a well reasoned decision. Though, the laws may be different in Europe, and I imagine they CAN and will take privacy into consideration. Myself, I would like...
- Tags: Mergers & Acquisitions, DoubleClick merger, Google Inc., DoubleClick Inc., FTC, merger
- Discussion threads 2007-12-20
- FTC: Google-DoubleClick deal a go; One dissenter; Privacy principles floated
- The Federal Trade Commission said Thursday that it won't block Google's $3.1 billion acquisition of DoubleClick. The vote was 4 to 1 to close the 8 month investigation. According to the FTC's statement: “After carefully reviewing the evidence, we have concluded that Google’s proposed acquisition of DoubleClick is unlikely...
- Tags: Google Inc., Acquisition, DoubleClick Inc., FTC, Mergers & Acquisitions, Corporate Law, Investment, Finance, Business Operations, Larry Dignan
- Blog posts 2007-12-20
- Coal in Microsoft's stocking: Google-Doubleclick gets the U.S. regulator nod
- Although Microsoft and other Google rivals tried, they were unsuccessful in their lobbying to derail the $3.1 billion Google-Doubleclick merger. On December 20, the U.S. Federal Trade Commission issued a statement claiming they found the proposed buyout unlikely to lessen competition in the online advertising market. ...
- Tags: Google Inc., Regulator, European Commission, Microsoft Corp., DoubleClick Inc., Online Advertising, Mary Jo Foley
- Blog posts 2007-12-20
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