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- ZDNet Author Biography
A former ZDNet blogger, Donna Bogatin is the founder of online directional media properties VIPOffers.com and UrbanSavings.com. In addition to her own ventures, Donna has been advising companies on Web-based business development since 1997, when she created and led an "Internet For Entrepreneurs" workshop for the Small Business Administration. As...- more about Donna Bogatin »
ZDNet Resources
- Ask.com wages Google search war, NOT AdWords battle
- Ask.com goes 3D in a big effort to one-up Google's recently debuted Universal Search.Why then, does it not solely go the Ask.com ad sales route as well, instead of continuing to rely on arch rival Google for its revenues?Just weeks ago, in Ask vs. Google: Can $100 million buy IAC...
- Tags: Search Advertising, Search, Google, AdWords
- Blog posts 2007-06-05
- Ask vs. Google: Can $100 million buy IAC search happiness?
- IACs Ask.com is not Google, but it aspires to be! Is $100 million in media spend all it will take?We have a number of ways to tell people about Ask, its tools, and why it should be used and why you should make a change from Google," IAC Chairman and...
- Tags: Advertising, Google, Search, Self-Promotion
- Blog posts 2007-05-15
- Google showdown: Can Barry Diller win IAC search advertising war?
- Push Google off its search advertising throne? Not so FAST! I said earlier this week.Barry Diller, King of the IAC search and advertising empire, does have royal designs of his own, nevertheless.CEO Diller has set in motion a series of initiatives within his integrated conglomerate of Web properties fueling an...
- Tags: Search Advertising, Search, Google Ads, Google, Advertising
- Blog posts 2007-05-03
- IAC Citysearch: Can video ads make local search cool?
- Local old timer Citysearch announces a much needed facelift today, literally.Heralding the “next-generation” of Citysearch, the veteran IAC owned cityguide launched a bevy of trendy Web 2.0 social features and interactive services along with a new “cool” blue interface and rejuvenated tag line: “Live like an insider.” How does Citysearch...
- Tags: Video, Marketing, Local, Advertising
- Blog posts 2007-05-02
- Push Google off its search advertising throne? Not so FAST!
- Another day, another company that claims to be the one that will dethrone $150 billion market cap, and “everyone’s favorite garage band,” Google from its search advertising kingdom.Who is the latest to put forth the would-be Google slayer, along with potential killer of perennial runner-up Yahoo and slow out of...
- Tags: Search Advertising, Search, ROI, Google Ads, AdWords, Advertising
- Blog posts 2007-04-30
Additional Resources
- Blogger ethics, public relations... and you
- Two different conversations that are connected at the core by the way the news media continues to grow and change. Bloggers have a significant responsibility in wielding their keystrokes, whether they have 10 readers or 10,000. Public relations professionals are still grappling with how to best work with this new...
- Tags: Ethics, Blogger, Public Relations Professional, Public Relations, Blogging, Marketing, Corporate Communications, Internet, Jennifer Leggio
- Blog posts 2008-10-07
- Online ad revenue strong first half of 2008: What about the second half?
- Internet ad revenue surged in the first half of 2008, up 15.2 percent to $11.5 billion compared to a year ago, according to the Interactive Advertising Bureau and PricewaterhouseCoopers. Unfortunately, that duo left their crystal balls at home when it comes to the second half outlook. Simply...
- Tags: Revenue, Advertisement, Online Advertising, Operational Accounting, Finance, Larry Dignan
- Blog posts 2008-10-07
- Ask revamps for faster Web search, more relevance
- Ask.com is overhauling its Web search engine to deliver faster results and improved relevance as it bids to win share from market leader Google. NEW YORK--IAC Corp's Ask.com is overhauling its Web search engine to deliver faster results and improved relevance as it bids to win share from market...
- Tags: Google Inc., Web, Ask.com, Yahoo! Inc., Internet Search, Channel Management, Mergers & Acquisitions, Marketing, Investment, Finance, Reuters, search, Google
- News items 2008-10-07
- Discovering Venice with a CINeSPACE device
- There are many existing services to help you to discover a city you don't know, but the EU-funded CINeSPACE project is quite unique. It combines GIS and semantic technology to provide you with an intuitive and interactive way to discover the cultural heritage of a city. The CINeSPACE project combines...
- Tags: Image, GIS, GPS, Handhelds, Software, Consumer Electronics, Personal Technology, Hardware, Roland Piquepaille
- Blog posts 2008-10-06
- Data Doctor Database Converter MS SQL to MySQL (exe)
- MSSQL database conversion software migrate MSSQL server database rows columns records to MySQL. MSSQL migration utility facilitates user to convert individual database table or group of tables as per their choice. Database converter is an advance tool that maintains originality of the converted database file. Database file converter application is...
- Tags: MySQL, SQL, Microsoft Corp., Datenrettung, Database Converter, MSSQL Migration Utility, Database Migration Tool, Storage, Databases, Hardware, Enterprise Software, Software, Data Management
- Software downloads 2008-10-05
- Washington Times amongst newspapers putting semantic technologies to work with help from Inform Technologies
- New York-based Inform Technologies issued a press release earlier this week, reporting the success of their recent partnership with the Washington Times on a major website redesign. Having spoken to both Inform's CEO Jim Satloff and the Washington Times' Executive Editor John Solomon, there's an interesting story to tell of...
- Tags: Story, Editorial Staff, Web Site Development, Web Technology, Corporate Communications, Operational Accounting, Channel Management, Advertising & Promotion, Internet, Marketing, Finance, Paul Miller
- Blog posts 2008-10-03
- My growing hatred for calculators
- Is it just me, or are graphing calculators overly complicated? I've never been a big fan of calculators; I think they're a crutch on which most kids in the States rely far too heavily. However, when used correctly, they can certainly be a fine tool for automating tedious...
- Tags: Student, Interface, Spreadsheet, Productivity, Christopher Dawson
- Blog posts 2008-10-03
- Our second Linux laptop has a real keyboard
- Since this is a blog, and not a column, thus interactive, I am hoping that you can suggest tests I might make with this unit that will make the coming reviews more relevant to you. by Dana Blankenhorn
- Tags: Linux Laptop, Keyboard, Laptop Computer, Linux Laptop Series, Linux, UNIX, Operating Systems, Open Source, Software, Dana Blankenhorn
- Blog posts 2008-10-03
- Fake Steve Jobs heart attack story pushes stock price below $100
- Fake Steve Jobs heart attack story pushes stock price below $100short-sellersanother reason that shorting-selling a stock should be forbidden all together. this financial crisis shows how awful that is. they short a stock, spread false rumors and make a lot of money. a few people win by manipulating the market...
- Tags: Investment, Financial accounting, stock, stock price, Fake Steve Jobs heart attack story, heart attack story, Fake Steve Jobs
- Discussion threads 2008-10-03
- 3DMLW (exe)
- 3DMLW is an Open Source technology for creating and displaying 3D and 2D content on the web through common web-browsers. This technology includes several parts:* 3DMLW markup language This is a clear and standardized specification for creating 3DMLW-documents. 3DMLW is similar to XHTML and easy to understand;* Scripting support for...
- Tags: 3D, Web Browser, Plug-in, 3D Technologies R&D, 3DMLW, Web Browsers, Xhtml, Internet, Scripting Languages, Software/Web Development, Web Development
- Software downloads 2008-10-02
- Aunsoft SWF Converter (exe)
- Aunsoft SWF Converter is software helping people convert SWF file to video of popular formats, including AVI, MPEG, MP4, and 3GP, MPEG. Macromedia flash is the most popular media presentation and provides fabulous animation effect, movies, and interactive games, and the need to convert the SWF file to video format...
- Tags: MPEG, Video, Aunsoft Software, Aunsoft SWF Converter, Digital Video, Corporate Communications, Digital Media, Personal Technology, Marketing, Consumer Electronics
- Software downloads 2008-10-02
- Brain My Day (exe)
- We are very proud to present our take on how "brain training" game should look like. We really believe this kind of game should be as entertaining as other genres, and even more than that. You really have seen nothing until you try this game. No more of these boring...
- Tags: MoreGames Entertainment, Games, Personal Technology
- Software downloads 2008-10-02
- Panasonic DMP-BD55
- Blu-ray has almost gotten its act together. After putting the stake in the heart of HD DVD, prospective buyers have had to deal with confusing Blu-ray profiles, varying audio-decoding capabilities, and standalone players with prices above $500. As we head into the 2008 holiday season, however, we're finally starting to...
- Tags: Monitors & displays, DVD, Flash memory, Consumer electronics, Overall IT, Panasonic DMP-BD55, Panasonic, SD-Card
- Product reviews 2008-10-01
- Adobe actively developing a Flash Player iPhone
- Adobe actively developing a Flash Player iPhoneConsidering..We havent seen a version of 64-bit flash...dont hold your breath on Flash for iPhone.in related news[i]If Apple won't allow apps like Podcaster and Mailwrangler let alone a competing Web browser what are the odds that Apple would allow flash? Unfortunately, it just isn't...
- Tags: Flash Player iPhone, Adobe Systems Inc., Apple iPhone, Macromedia Flash Player
- Discussion threads 2008-10-01
- Live Webcast: How to Get the Most Out of Microsoft Windows Deployments with Intelligent iSCSI Storage
- Intelligent virtual storage is the key to optimizing application performance, integration and protection. Join this live TechRepublic Webcast to see how Dell EqualLogicTM PS Series iSCSI SANs can provide enhanced data availability by delivering comprehensive data protection and rapid recovery for Microsoft applications such as SQL ServerTM and Exchange. ...
- Tags: iSCSI, Dell Computer Corp., Webcast, Window, SAN, Dell EqualLogic, Microsoft Corp., Microsoft Windows, Storage Area Networks (SAN), Storage, Microsoft Windows Server 2008, Storage Management, Operating Systems, Software, Hardware
- Webcasts 2008-10-01
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