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	<title><![CDATA[customer response Resources | ZDNet]]></title>
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	<description><![CDATA[White papers, case studies, technical articles, and blog posts relating to customer response]]></description>
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		<title><![CDATA[FedEx Improves Customer Experience With Integrated Mapping and Location Data]]></title>
		<link><![CDATA[http://whitepapers.zdnet.com/abstract.aspx?docid=397249]]></link>
		<description><![CDATA[Off late, FedEx, a leading shipping and printing services corporation, wanted to develop a more innovative online store locator to improve customer experience. Its existing application delivered static maps of routes to its locations but did not return information such as location type, available services, or business hours. FedEx chose...]]></description>
		<s:doctype><![CDATA[Case studies]]></s:doctype>
		<pubDate>Wed, 01 Oct 2008 00:00:00 -0700</pubDate>
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		<category domain="http://updates.zdnet.com/tags/federal+express.html"><![CDATA[Federal Express]]></category>
		<category domain="http://updates.zdnet.com/tags/customer+response.html"><![CDATA[Customer Response]]></category>
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