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ZDNet Resources
- mySAP.com Business Intelligence for Analytical CRM: Efficient Customer Relations Thanks to a Personalized Service
- Bertelsmann's book and music clubs are developing the systematic management of their customer relations with the help of the Customer Interaction Center CIC, a central component of mySAP.com Customer Relationship Management. Gaining new customers, keeping customers longer and increasing sales per customer are the most important business goals of Bertelsmann...
- Tags: Business Intelligence, Bertelsmann AG, mySAP, SAP BW, Customer, SAP AG, Customer Relation, CRM, Sales Strategy, Customer Relationship Management (CRM), Sales Force Management, Enterprise Software, Sales, Software
- Case studies
Additional Resources
- Twelve best practices for online customer communities
- One of the more significant Web 2.0 trends in business this year has been the advent of the Web-based customer community, where groups of like-minded individuals focus around a brand or a set of product and services come together and interact online. Far from the cynical marketing ploy that it...
- Tags: Community, Best Practice, Customer Community, Deloitte, Community Management, Marketing Research, Social Networking, Marketing, Online Communications, Advertising & Promotion, Dion Hinchcliffe
- Blog posts 2008-07-25
- Microsoft joins 'patch DNS now' chant; Apple patch missing
- On the heels of the release of weaponized exploit code for the DNS cache poisoning vulnerability, Microsoft has joined the chorus of security pros pleading with DNS server providers to immediately apply patches to protect users from malicious attacks. The Redmond, Wash. security...
- Tags: Apple Macintosh, DNS, Vulnerability, Apple Inc., Exploit Code, Microsoft Corp., Attack, Dan Kaminsky, Domain Names, Apple Mac OS X, Networking, Security, Internet, Operating Systems, Software, Apple Mac OS, Ryan Naraine
- Blog posts 2008-07-25
- Gateway stops selling PCs direct
- Gateway stops selling PCs directHow does this save money?I mean won't part of the sale have to go to the outlet? While a direct sale Gateway gets it all? Also can we stop this name game thing. Gateway is not longer Gateway it's Acer. I remember...
- Tags: Desktops, PC, Gateway Inc.
- Discussion threads 2008-07-25
- Microsoft may need an IBM moment of clarity
- Microsoft's financial analyst meeting was a tale of a technology conglomerate: You heard a lot about search, a decent bit about the enterprise and all sorts of projects in between. But amid all the coverage--see Mary Jo's laundry list of stories--I can't help but wonder if Microsoft's...
- Tags: Steve Ballmer, Microsoft Corp., Enterprise, IBM Corp., Game Players, Virtualization, Tools & Techniques, Enterprise Software, Consumer Electronics, Personal Technology, Hardware, Management, Software, Larry Dignan
- Blog posts 2008-07-25
- Click fraud in 2nd quarter of 2008 more sophisticated, botnets to blame
- Whereas the overall click fraud rate isn't increasing, it's not decreasing either, remaining flat for the first two quarters of 2008, according to data gathered from the Click Fraud Network, consisting of more than 4,000 online advertisers and agencies. Click Forensics report for the second quarter of 2008, indicates that...
- Tags: Click Fraud, RK West, Dancho Danchev
- Blog posts 2008-07-25
- Netflix ups outlook; Customer acquisition costs fall
- Netflix said Friday it ended the second quarter with more than 8.4 million subscribers, up 25 percent from a year ago, and spent less money acquiring those customers. Those two factors added up to better than expected quarterly results and an improved outlook. The company has been...
- Tags: NetFlix Inc., Acquisition, Earnings, Financial Accounting, Mergers & Acquisitions, Finance, Investment, Larry Dignan
- Blog posts 2008-07-25
- Dell opts for performance with R5400 data center-hosted desktop
- Dell unveiled its data center-hosted desktop product line on Tuesday. Unlike rivals Hewlett-Packard and IBM, Dell didn't build its solution on blade servers but instead opted for a high performance system using a 2U box called the Dell Precision R5400 Rack Workstation. "By not putting the solution...
- Tags: Dell Computer Corp., Performance, R5400, Workstations, Desktops, Servers, Hardware, Jason Hiner
- Blog posts 2008-07-24
- Bausch
- BauschInteresting pairing...and one that seems to make a little more sense than the traditional IT/Accounting duopoly you generally see in the enterprise. Consumer oriented businesses in this day and age should have consumer oriented systems in place. I think the change in attitude should provide immediate dividends. ...
- Tags: Product marketing, Customer relationship management (CRM), Bausch
- Discussion threads 2008-07-24
- We wanna be more like Apple - Microsoft and Ubuntu get ready to fire up the photocopiers!
- We wanna be more like Apple - Microsoft and Ubuntu get ready to fire up the photocopiers!Linux has no marketing.Market share is directly related to marketing. When is the last time anyone saw a Linux commercial?Isn't that the point?You say that Canonical needs to listen more to the "customers" but...
- Tags: Copiers, Operating systems, Desktops, Notebooks, Market-Share, Apple Inc., Ubuntu, wanna-be, Microsoft Corp., photocopier, Linux
- Discussion threads 2008-07-24
- 10 things your IT project manager never wants to hear
- 10 things your IT project manager never wants to hear#9 is wrongThe actual principal for #9 is the GFC principal, Good, Fast, Cheap, pick any TWO.In reality, a successful project blends all 3 to get a product with a reasonable level of all.Corollary to #10:"It's just what I asked for,...
- Tags: Strategy, IT Project Manager, information technology
- Discussion threads 2008-07-24
- Bausch & Lomb reduces IT boundaries
- The commonly used phrase "lack of IT alignment" suggests communication problems arising from dysfunctional boundaries between IT and business groups inside an organization. Bausch & Lomb has shattered boundaries by merging IT and customer service under the CIO. by Michael Krigsman
- Tags: Customer Service, CIO, Bausch & Lomb Inc., Information Technology, Strategy, Management, Michael Krigsman
- Blog posts 2008-07-24
- News to know: DNS flaw; Amazon; Microsoft shakeup; Facebook
- Notable headlines: Ryan Naraine: Researchers borrow from Google PageRank for network defense service Attack code published for DNS flaw Nate McFeters: |)ruid and HD Moore release part 2 of DNS exploit 'Spam King' escapes from federal prison iPhone vulnerable to phishing,...
- Tags: Apple iPhone, Facebook, DNS, Amazon.com Inc., Microsoft Corp., Microsoft Xbox, Flaw, Game Players, Domain Names, Networking, Security, Consumer Electronics, Personal Technology, Internet, Larry Dignan
- Blog posts 2008-07-24
- Managing growth - a followup to yesterday's guest blog
- Yesterday, Dean Cycon of Dean's Beans wrote a guest blog for this column on "Starbucks' Dirty Little Secret". The blog is worthy of some followup, as well as some additional information that Dean shared with me about their corporate philosophy. Growth is good for a company,...
- Tags: Trader, Blog, Dean Cycon, X2 Development Corp., Strategy, Management, Christopher Dawson
- Blog posts 2008-07-23
- How sick is Steve Jobs?
- How sick is Steve Jobs?Not appropriate to ...discuss someone's health in a public blog. Privacy should remain private.how long before M$ goes belly up?with Gate$ gone, M$ is even in a worst position since he too was relying on brainless drones.RE: How sick is Steve Jobs?[i]Jobs has insisted to friends...
- Tags: Vertical industries, Benefits, HEALTHCARE, Steve Jobs, health care
- Discussion threads 2008-07-23
- Bausch & Lomb puts new CIO in charge of customer service
- Eye care company Bausch & Lomb has given its CIO the customer service reins. On Wednesday, the company named Alan Farnsworth, senior vice president of customer service and information technology and chief information officer. Cutting through the rather bloated title, it appears that Bausch & Lomb has...
- Tags: Customer Service, CIO, Bausch & Lomb Inc., Information Technology, Product Marketing, Customer Relationship Management (CRM), Marketing, Enterprise Software, Software, Larry Dignan
- Blog posts 2008-07-23
- Free the XBOX 360!!!
- Free the XBOX 360!!!"Microsoft-approved"Why shouldn't Microsoft be concerned with the performance of software on XBox?Quoting:Microsoft makes both the hardware and software, and the environment is tightly controlled - only Microsoft-approved software need apply. [End quote]Vista shows that a product's reputation can be affected by the uninterest or mistakes of third...
- Tags: Game players, Games, Microsoft Xbox, Microsoft Corp., game, console
- Discussion threads 2008-07-23
- Survey: Corporations hold out on Vista
- Survey: Corporations hold out on VistaLarry isn't going to give it up...It's sad what passes for "journalism" these days. ZDNet and her "sister site" TechRepublic are so one sided it's laughable. Is this "survey" really supposed to be passed as truth? The survey was conducted by a company KACE that...
- Tags: Microsoft Windows Vista (Longhorn), Microsoft Windows XP, Microsoft Windows Vista, survey, Microsoft Corp.
- Discussion threads 2008-07-23
- McAfee debunks recent vulnerabilities in AV software research, n.runs restates its position
- Several days after blogging about a research conduced by n.runs AG that managed to discover approximately 800 vulnerabilities in antivirus products, McAfee issued a statement basically debunking the number of vulnerabilities found, and providing its own account into the number of vulnerabilities affecting its own products : "A recent...
- Tags: Software, McAfee Inc., Antivirus, Vulnerability, Vendor, Flaw, N.Runs, Dancho, Security, Viruses And Worms, Dancho Danchev
- Blog posts 2008-07-23
- Virtual Iron Customer Profile: Goodell DeVries Leech & Dann, LLP
- I had the chance to speak with Goodell DeVries Leech & Dann's David Roden, a few questions about their use of Virtual Iron's virtual server environment. Thanks for spending time with me, David! Here are my questions and David's answers: Who are you and what...
- Tags: Virtual Iron, Server Virtualization, Disaster Recovery, Virtualization, Servers, Hardware, Data Management, Dan Kusnetzky
- Blog posts 2008-07-23
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