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Cleveland Clinic adds Weight Watchers to branding effort

In addition to RealAge, the Cleveland Clinic has added a second wellness brand to its line-up -- WeightWatchers. by Dana Blankenhorn

Tags: Brand, Cleveland Clinic, Branding, Marketing, Dana Blankenhorn

Blog posts 2008-06-30

Will you trust your medical information to Google?

The Cleveland Clinic has announced a partnership with Google that will essentially be a soft launch of the long-awaited Google Health personal health record service. Privacy concerns may not be too far behind. According to a statement, Google will help the Cleveland Clinic to offer personal health...

Tags: Google Inc., Interoperability, Goal, Personal Health Record, Cleveland Clinic, Larry Dignan

Blog posts 2008-02-21

Additional Resources

Why electronic health records have far to go

Rather than being a hit piece at the current Administration's aims, the report focuses on the best practices of groups like Kaiser Permanente and the Cleveland Clinic, which have spent years adapting their work to the technology. Do these things and you can make things work. by Dana Blankenhorn

Tags: Electronic Health Record, E-health, Healthcare, Dana Blankenhorn

Blog posts 2009-11-18

Can IBM's DNA transistor someday take genetic sequencing mainstream?

IBM Research on Tuesday unveiled plans to create a "DNA transistor" that would result in personalized genetic testing for about $100 to $1,000. If successful, IBM could take genetic testing mainstream. In other words, your future Best Buy shopping list may look like this: PC, digital camera,...

Tags: DNA, Transistor, IBM Corp., Biotechnology, Larry Dignan

Blog posts 2009-10-06

Are health IT vendors trying to pull a fast one?

Not sure about your last question, i guess he would be the best person...to ask.I think that sage, GE, siemans and mckesson do have the experience necessary to make good decisions, but these are also the guys who make software for the healthcare field.Maybe their vested interest also includes self...

Tags: Vertical industries, Benefits, HEALTHCARE, Quality, HIT Standards Committee, Kibbe, health care

Discussion threads 2009-08-10

Improving Productivity and Reducing Energy Costs and Consumption With Intel vPro Technology

Cleveland Clinic the Clinic has recently changed their asset management approach to a lease vs. buy program across their main campus. As part of their refresh plan, they are acquiring PCs with Intel Core2 processor with vPro technology over a four year period. Now more than ever, accurate asset management...

Tags: Asset, Intel vPro, Intel Corp., Asset Management, Operational Planning, Business Operations

White papers 2008-09-01

Must diabetes drugs prove heart benefits?

Steven Nissen of the Cleveland Clinic, who blew the whistle on Avandia last year, recently told an FDA panel they must "rule out some level of harm" to the heart before approving any new diabetes drug. by Dana Blankenhorn

Tags: Heart, Benefit, Federal Government, Government, Dana Blankenhorn

Blog posts 2008-07-02

Is RealAge a big time brand?

One curious fact about the medical industry is its shortage of big time brands. As my friend Rob Frankel likes to explain it, a big time brand is perceived as the only solution to a defined problem. So you're sick, you need a doctor, what brand hits...

Tags: Brand, Health Care, RealAge, Branding, Marketing, Dana Blankenhorn

Blog posts 2008-05-27

Google Health most significant GOOG business launch since AdWords

I was at the Googleplex Monday morning for a briefing on GOOG's improvements in search, and more importantly, the official roll out of Google Health. Google had invited representatives some of the largest medical establishments and medical service providers to talk about the service. ...

Tags: Google Inc., Google AdWords, Health Care, GOOG, Vertical Industries, Benefits, Healthcare, Enterprise Software, Software, Human Resources, Tom Foremski

Blog posts 2008-05-19

Where does Google Health go from here?

Google Health is going after all the industry's stakeholders and will let the open source process deliver applications, based on personal health records, which may or may not be free. Google and some of its Google Health partners called ZDNet soon after participating in a Webcast for...

Tags: Google Inc., Health Care, Personal Health Record, Google Health, Vertical Industries, Benefits, Healthcare, Enterprise Software, Software, Human Resources, Dana Blankenhorn

Blog posts 2008-05-19

Google grabs for billions in pharma gold...

Google has asked all hacks to assemble at the Googleplex Monday 19th to hear about the state of search and also Google Health. That sounds like hearing about the health of Google and also its new service Google Health. Health is a tricky area for Google. I remember chatting...

Tags: Google Inc., Pharmaceutical Company, Health Care, Vertical Industries, Benefits, Healthcare, Enterprise Software, Software, Human Resources, Tom Foremski

Blog posts 2008-05-13

Go with the generic

It was fun this morning, watching the contortions of the morning anchors as they tried to spin the bad news about Zetia without admitting the plain, simple truth. If your cholesterol is high go with the generic. While Zetia and Vytorin, which combines Zetia...

Tags: Generic, Zetia, Insurance, Branding, Operational Accounting, Business Operations, Corporate Insurance, Marketing, Finance, Dana Blankenhorn

Blog posts 2008-03-31

Credibility in online health care

One reason readers here respond so strongly -- both positively and negatively -- when I mention Google lies in how it finds things for you. (Picture from AlignedStrategy.Com.) The PageRank algorithm, at its heart, is a popularity contest. If all the popular sites point to you then...

Tags: Credibility, Tech, Health Care, Healthcare, Vertical Industries, Benefits, Sales Tools, Branding, Enterprise Software, Software, Human Resources, Sales, Marketing, Dana Blankenhorn

Blog posts 2008-03-04

Value in hospital branding

Branding is a hush-hush topic among hospital administrators. Most prefer to think of reputation. That's different. You throw out a name at someone, they nod, and that's a good reputation. They throw a name at you, that's branding. Individuals like Rusty...

Tags: Brand, Mayo Clinic, Technology, No., Branding, Marketing, Dana Blankenhorn

Blog posts 2008-02-28

Microsoft HealthVault is nothing like Google Health

Microsoft HealthVault is nothing like Google Healthif MS started an alliance, then we could have OpenMedical, eh?!HealthVaultVery different strategies that Microsoft and Google are pursuing in the personal healthcare tech sector. One critical difference that the article does not make though is that HealthVault is NOT a PHR, it...

Tags: Vertical industries, Benefits, HEALTHCARE, Microsoft Corp., Microsoft HealthVault, health care, Google Inc.

Discussion threads 2008-02-26

Microsoft HealthVault is nothing like Google Health

Microsoft HealthVault is a platform for sharing medical data. Google Health could, if it chose, become a HealthVault application. Microsoft might even pay to help make that happen, th company said at HIMSS. (Click here for the full drawing at right.) Grad Conn, senior...

Tags: Google Inc., Hospital, SDK, Health Care, Microsoft Corp., Microsoft HealthVault, Healthcare, Vertical Industries, Benefits, Enterprise Software, Software, Human Resources, Dana Blankenhorn

Blog posts 2008-02-26

Google Health makes its pitch

Google Health makes its pitchGiving people data...While I'm sure giving Google your data is good for their analytics division, I think there are other options for patient activists like http://righthealth.com and http://curehunter.com .I wonder what kind of business model they are going to put on this? Selling anonymous data...

Tags: Vertical industries, Benefits, HEALTHCARE, Google Inc., PHR, health care, Google Health

Discussion threads 2008-02-25

Google Health makes its pitch

With CEO Eric Schmidt not due in for HIMSS until Thursday, ZDNet got a sneak preview of the pitch for Google Health today. Project Manager Missy Krasner called the site "a proxy for the consumer." All data entry, and data delivery, will happen behind a https secure...

Tags: Google Inc., Health Care, Clinic, Vertical Industries, Healthcare, Benefits, Enterprise Software, Software, Human Resources, Dana Blankenhorn

Blog posts 2008-02-25

Study: talk on your cell four hours a day and your sperm count may suffer

Seems as though Ashok Agarwal, director of the andrology lab at the Cleveland Clinic Foundation, is working on a study that indicates that prolonged exposure to cellphone radiofrequency electromagnetic waves can lower a man's sperm count. And when that happens, fertility can be adverselely affected. Publishing in the...

Tags: Count, Cell, Russell Shaw

Blog posts 2008-02-25

What Google doesn't get

Health care computing isn't about search. The winner of the electronic medical record EMR wars won't be the vendor who does the least evil. (Picture from an August story in Google Blogoscoped.) This is about the transformation and display of data. The stuff is...

Tags: Google Inc., Risk, Hospital, Electronic Health Record, E-health, Healthcare, Dana Blankenhorn

Blog posts 2008-02-22